Liu Tao asked the crew of "Flowers" if they had received an invitation to the CCTV Spring Festival Gala? Hu Ge replied

The annual CCTV Spring Festival Gala is in a fiery rehearsal, and the invited stars have arrived at the scene one after another, and their every move has become the focus.

Liu Tao, a well-known actor, said on the show that she finished "Flowering Flowers" in one go this weekend. She also joked: "I met Hu Ge and Tang Yan at the party yesterday, and couldn’t help but ask Tang Yan: Has the cast of" Flowering Flowers "received an invitation from CCTV for the Spring Festival Gala? After listening to it, Tang Yan replied: I have to ask director Wang Jiawei about this. Hu Ge, who was next to him, said humorously: Thank you! If the crew is really invited, you will be the first person who will think of you when director Wang Jiawei shoots next time. After Hu Ge finished speaking, he laughed out loud!

Although the TV series "Flowers" has ended, the topic is still very popular. So far, there are no rumors on the Internet that the crew of this drama has been invited to participate in the CCTV Spring Festival Gala. Some actors have participated in the CCTV Spring Festival Gala.

In 2016, Hu Ge and Xu Ruyun sang "Love Each Other".

In 2017, Hu Ge and Wang Kai sang "At This Moment".

Although actors have talents not only in acting, but also other talents, they also have their own strengths and weaknesses. To be honest, Hu Ge has seen a lot of acting, but rarely heard singing. Exactly how his singing skills are, the benevolent see the benevolent, and the wise see the wisdom.

Brother Hu played the role of Ah Bao in "Flowers". When he was young, he was very lucky to meet "Uncle". He was willing to teach him how to be a person and how to do things in society, which made him rise quickly in the circle. Brother Hu’s acting skills were beyond doubt, and he accurately controlled the emotions and details of the role of Ah Bao.

In 1984, You Benchang performed the mime "Shower Man" on the stage of the CCTV Spring Festival Gala. His silent performance on the stage was very natural and vivid. To put it bluntly, his acting skills are solid. Unfortunately, there are almost no mime performances now.

In 1987, you Benchang performed the sketch "Sun Erniang Opens a Shop" on the stage of the CCTV Spring Festival Gala. This time he played the female character "Sun Erniang".

In 1988, you Benchang performed a sketch "Emergency" with Zhao Lirong, Wang Liyun and others. It mainly talks about how to raise children, and their interpretation is very real and funny.

In 1985, you Benchang starred in the role of "Ji Gong", which became popular all over the country. In the play, although he was dressed in ragged clothes and held a broken fan in his hand, he was very kind-hearted and willing to help disadvantaged groups in society. You Benchang played this role very smartly and became his classic role.

Counting, You Benchang is already 90 years old this year. It is really admirable that this age group can easily play with actors who are decades younger than him. The key is that his acting skills are still very superb and his mental state is very good. You Benchang’s performance in "Flowers" makes everyone feel reliable and assured. His sincerity has made him gain a good audience.

Recently, the CCTV Spring Festival Gala rehearsal when the media filmed Xin Zhilei appeared in the CCTV building, it is reported that she is the first time to participate in the CCTV Spring Festival Gala, I do not know what she will perform at that time?

Xin Zhilei made her debut at the age of 25 and has starred in many hit TV series since then. Although the series was popular, it did not stir up any splashes for her. Xin Zhilei starred in the role of Li Li in "Flowers", and director Wong Kar-wai portrayed her as both advanced and mysterious. Her retro warm red lips and clothes made her exude a strong feminine smell.

In recent days, there have been many topics about her on the Internet, which can be said to have earned enough attention. Even though Xin Zhilei is a supporting role, she is the actor who has received the most traffic dividends from this drama and has become one of the top performers worthy of the name. It has to be admitted that Xin Zhilei has finally met a good director, a good script and a suitable role for her. Of course, this also requires the right time and place, and you must be careful enough to accumulate your acting skills and wait patiently for the opportunity to appear.

The CCTV Spring Festival Gala stage attracts much attention every year, and it is also a dream place for celebrities. The CCTV Spring Festival Gala program has a high reputation for ratings, allowing people all over the country to see your performance. Maybe, take this opportunity to leave a deep impression on the audience and bring more influence and commercial value to their future development. Being on the CCTV Spring Festival Gala stage also proves that the stars are recognized for their strength and enhance their position in the entertainment industry. Therefore, the stars participating in the CCTV Spring Festival Gala will try their best to get close to the audience.

Laugh till you get angry! CCTV’s "Everyone loves made in China" home appliances live broadcast "explosion point" constantly.

  What is the painting style of the three giants of color TV "forcibly" in the same frame? The "blind box" lottery to bring goods is not awkward and a little happy? Xiao Ni and Yi Yi, two hosts, one is the bad COP and the other is the bad COP. What’s the matter with bargaining and cutting the boss’s nerves?

  On the evening of June 7th, CCTV’s "Everyone Loves Made in China" brand helped Gome.A 3-hour live webcast created a sales volume of over 720 million, a cumulative viewing volume of over 60 million, and a topic reading volume of 380 million in Weibo.

  The gratifying data is only one aspect. What’s more interesting is that the live content is constantly exploding, which can be said to be a "mudslide" with live goods!

  "Explosion point" 1: The three giants of color TV love each other and kill each other "forcibly" in the same box.

  Hisense, Skyworth and TCL, three famous brands in China color TV industry, account for more than 50% of the domestic market. For decades, the three giants fought hand to hand, and you chased me, which can be said to be the romance of the Three Kingdoms in Wei Shuwu.

  Our program planning director, "Evil is born with courage": What will happen if these three families are put together at a table?

  So there was this style of painting:

  Hisense said: My laser tv represents the next generation of technology, which is eye-protecting, authentic and vivid in color. Even Van Gogh’s famous paintings can be confused with the real ones.

  Skyworth said: My OLED TV is second to none, and it is most suitable for watching shopping programs. I can clearly see the red number.

  TCL said: My TV is not only a TV, but also an intelligent robot. I don’t need hands for voice dialogue and film selection.

  You see, everyone praises himself, and no one obeys anyone. However, when Wang Junzhou, president of Gome Retail, talked about the history of the rise of household appliances in China, the three giants shed tears at the same time, and sent out the same feeling: China’s household appliances enterprises were not easy, and they started to imitate from the 1980s. At that time, when we looked around, they were all dominated by European, American, Korean and Japanese brands.However, China’s household appliances people are not discouraged, and they are catching up bit by bit. Now, they have not only topped the world in terms of output and sales, but also stood in the forefront of the world in technology, and some technologies are still ahead of the world.

  As the saying goes: the Big Three love each other and kill each other, and once they get together, they will forget their enmity.

  "explosion point" 2: "blind box" brings a lot of joy.

  Can there be a new way to play live with goods? On June 7th, during the live broadcast of "Everyone loves Made in China", our program planner came up with a coup: "blind box" with goods.

  What is a "blind box" with goods? This link includes the boss’s all-in-one cooker, Jiuyang soymilk machine, Angel water purification system and Cobos sweeping robot. Just as the bosses of four enterprises prepared a set of self-boasting words, they were eager to try. Wait a minute, I have four cards here, and I have written four products. Whoever draws which card will bring the goods for that product.

  The four bosses looked at each other: Why not follow the script?

  A dramatic scene appeared — — In the process of drawing lots, it was a strange coincidence that all four people got their own products, and the four bosses secretly rejoiced: It was just to scare us.

  The boss of Boss Electric Appliance was about to burst into tears. The host was quick-eyed and grabbed the card and exchanged it with the card in the hand of another boss next to him: Sorry boss, you can’t bring goods for yourself yet.

  … …

  An interesting delivery actually gave birth to the story of "civet cats for princes".

  As the saying goes: the blind box is a strange move, and the ups and downs of the story depend on it.

  "Burst point" 3: ruthless and ruthless, really bargaining.

  The three-hour live broadcast sold 720 million, relying on real discounts. There is a tacit cooperation between "Wang Yidao", "Counting Nihao" and "Iraqi Ruthlessness".

  Wang Junzhou, president of Gome Retail, is a veteran of the home appliance industry. This live broadcast can gather more than 10 BOSS delegations, which largely reflects the appeal of Wang Junzhou. Unexpectedly, an expected "Friends"-style warm-hearted drama turned into a "western" with pleasure and enmity.

  In the white electricity link, the "old enemies" of Haier and Midea were manipulated by Wang Junzhou, causing sparks.

  Haier took out the maternal and child refrigerator and washing and drying kit at the bottom of the closet, while Midea offered a wall-breaking machine and windless air conditioner with high cost performance. Although the products didn’t play hardball, in terms of price concessions, they still couldn’t stand the shock of Wang Junzhou and dived in succession.

  Li Huagang, the chief experience officer and vice president of Haier Group, is also a veteran, but under the haggling price of his old friend Wang Junzhou, he even forced out a great discount on buying a casarte refrigerator to send the latest Huawei P40 mobile phone.

  Wu Haiquan, president of Midea Group in China, also failed to recruit Wang Junzhou’s step by step. An air conditioner dropped 700 yuan and a sweeping robot was given 800 yuan.

  Different from Wang Junzhou’s big talk, the hosts Nigmat and Yi Yi played a "double spring".

  Xiao ni deserves to be the four-character brother of CCTV boys, and the goods are too stable! The business leaders were cut to the death by bargaining. Boss doesn’t give cheap? Turn your head and go! After lowering the price, it is necessary to "threaten" Boss— — "If it’s not the lowest price in the whole network, I’ll really go to your house and dismantle the water purifier" … …

  Yiyi even gave everyone "grinding soybean milk" and "taking a group photo" to continue to strive for overweight benefits for the audience.

  As the saying goes: hard and soft are applied without mercy, and the big brother is defeated. A live broadcast with both benefits and fun, and a gathering of "fireside night talk" have added many topics to CCTV’s "Everyone loves Made in China" brand boosting action. This is the beginning, and we will bring you more interesting and affordable programs.

  Everyone loves to make it in China. Don’t you make it yet?

Press Conference on the Cancellation of Ferry in Guanhe District of Lianyungang Maritime Safety Administration

Time: 10: 00 on May 21st, 2020.

Venue: Lianyungang Press Conference Hall

Moderator: Yang Yan, Deputy Director of Party Group Work Department of Lianyungang Maritime Safety Administration

Publisher: Bao Jilai, deputy director and spokesperson of Lianyungang Maritime Safety Administration; Yin Wenwei, vice chairman of guannan county CPPCC and director of Transportation Bureau; Wu Xiaojun, deputy director of Lianyungang Guanhe Maritime Department.

Issue: Introduce the cancellation of ferry in Guanhe area of Lianyungang Maritime Safety Administration.

Yang Yan: Good morning, ladies and gentlemen, friends of the news media!

Today, we held a press conference on "Cancellation of Ferry in Guanhe Jurisdiction of Lianyungang Maritime Safety Administration" in Lianyungang Press Hall.

Attending the conference were Bao Jilai, deputy director and spokesman of Lianyungang Maritime Safety Administration, Yin Wenwei, vice chairman of Lianyungang guannan county CPPCC and director of the Transportation Bureau, and Wu Xiaojun, deputy director of Lianyungang Guanhe Marine Department. They will tell you about the cancellation of the ferry in Guanhe area of Lianyungang Maritime Safety Administration and answer questions that media friends are interested in.

I am Yang Yan, deputy director of the Party Group Work Department of Lianyungang Maritime Safety Administration, and today’s press conference is presided over by me.

Today, we are fortunate to have invited Xinhua Daily, Xinhuanet, Yangzi Evening News, Modern Express, Netease News, Lianyungang Radio Station, Lianyungang TV Station, Lianyungang Daily, Cangwu Evening News, Lianyungang Publishing and other media friends. Welcome to the conference!

First of all, please invite Comrade Bao Jilai, deputy director and spokesman of Lianyungang Maritime Safety Administration, to make a press release.

Bao Jilai: Good morning, leaders, guests and friends from the press!

Today, we are here to hold a press conference on the cancellation of the ferry in Guanhe jurisdiction of Lianyungang Maritime Safety Administration. Here, on behalf of Lianyungang Maritime Safety Administration, I would like to extend a warm welcome to the friends from the press attending the meeting! At the same time, I would also like to express my heartfelt thanks to all sectors of society who have long cared about and supported Lianyungang’s maritime development!

In 2019, the evacuation of four crossing lines in Guanhe area was officially started. Up to now, all ferries have completed the examination and approval of ferry cancellation, and the ferry lines under the jurisdiction of Lianyungang Maritime Safety Administration have all been cancelled. The ferry operation in the jurisdiction has completed its historical mission and the ferry trip has come to a successful end.

The evacuation work is related to people’s travel, and we must uphold a prudent and scientific attitude. The four crossing lines of Guanhe River were set up in the early 1990s, which once carried the heavy burden of communication between residents on both sides of Guanhe River. With the development of land traffic, the increase of ship traffic flow on the water and the aging of ferries, ferry trips have not adapted to the current situation and become a major risk threatening the water traffic safety in Guanhe waters. In order to ensure the safety of people’s lives and property, under the leadership of the people’s governments of guannan county and Xiangshui County, the competent departments of the county people’s government, the township people’s government where the ferry is located and the maritime administrative department have coordinated and promoted, and now the approval has been revoked. The ferry boarding facilities will be dismantled according to law, and the original ferry will be dismantled.

Here, we also call on residents on both sides of the strait to cooperate with the evacuation work, cherish their lives and put an end to private crossings.

Thank you!

Yang Yan: Thank you for the press release.

The following is a question-and-answer session. Please ask reporters and friends to ask questions on related issues.

Reporter: Hello, please briefly introduce the background of this ferry evacuation.

Wu Xiaojun: First of all, thank you for your concern about our work. I will answer this question.

There are four original ferry lines in Guanhe area of Lianyungang Maritime Bureau, namely Dazui-Chenjiagang ferry line, Jiudui-Dawan ferry line, Badui-Haian ferry line, and Sandui-Shuang Gang ferry line, with a total of eight ferries, which were set up in the early 1990s. At that time, apart from the Xiangshui 204 National Highway Bridge, no other bridges were erected in the lower reaches of Guanhe River, and the exchanges between residents on both sides of the strait mainly depended on ferries. Since the ferry lines were set up for nearly 30 years, they have been safely ferried for nearly 1,500 years.

The evacuation of the ferry is mainly due to the changes in the internal and external situations. First, with the rapid development of economy and society, many bridges such as Xiangshui 204 National Highway Bridge, Shenhai Expressway Guanhe Bridge, lianyungang-yancheng railway Guanhe Bridge and Guanjiangkou Bridge, which have basically met the travel needs of residents on both sides of the strait, are no longer an inevitable choice for residents on both sides of the strait to travel by ferry. Second, due to the effective management of the waterway in Guanhe Estuary and the continuous extension of the combined transport area between Guanhe River and Haihe River, the navigation environment of Guanhe River has changed greatly, and the trend of large-scale ships is obvious, and the traffic flow of ships has increased by orders of magnitude; Third, there are great security risks in the current ferry mode, such as the obvious aging of the ferry. In recent years, there are 349 hidden dangers of ferry safety detected by the maritime department alone, which seriously threatens the travel safety of people on both sides of the strait.

These changes in the internal and external situation have made the evacuation work very necessary and urgent.

Reporter: Hello, what supporting measures are there after the ferry is cancelled?

Yin Wenwei: Thank you for your question. I will answer this question.

After the ferry is cancelled, as the competent department of the industry, we will work with the maritime department and the township government where the ferry is located, relying on the supervision and coordination mechanism of the ferry withdrawal to jointly promote the follow-up work.

First, vigorously carry out publicity and mobilization. Through media release, posting the announcement of ferry suspension, etc., actively announce the ferry withdrawal information through multiple channels, and explain it to residents on both sides of the strait, calling on them to actively cooperate and guide them to take the initiative to choose land travel.

Second, continue to strengthen ferry supervision. Combined with the special rectification activities of safety production, we will continue to carry out inspections on the original ferry, increase the intensity and frequency of inspections, and resolutely put an end to the occurrence of private crossings.

The third is to dismantle the ferry facilities in an orderly manner. Timely follow-up work, including the cancellation of ferry households and the dismantling of ferry boarding facilities, will be done to ensure the orderly progress in accordance with the law and ensure the safety of people’s lives and property in the ferry area.

Thank you all.

Reporter: Hello, please briefly introduce the impact on the navigation safety of Guanhe waters after the evacuation.

Bao Jilai: Thank you for your question. I will answer this question.

It is obvious that the cancellation of ferry has brought favorable changes to the navigation environment. With the rapid economic development on both sides of Guanhe River, the navigation capacity and demand of Guanhe River have been greatly improved, and the port throughput and ship traffic flow have increased by orders of magnitude. With the demand of large-scale ships and fast navigation, the crossing of ferries poses a great threat to the navigation safety of passing ships, and the thrilling scene of "passing by" occurs from time to time. Once it cannot dodge, it will bring about dangerous accidents of group deaths and injuries. After the ferry is withdrawn, the ascending and descending ships are no longer worried about the crossing of the ferry, just as we are no longer worried about pedestrians and non-motor vehicles crossing the road when driving, so we can sail more quickly and safely, which not only improves the navigation efficiency in water areas, but also improves the water safety level.

Thank you.

Yang Yan: Thank you again for your introduction and answers, and thank you media friends for attending today’s press conference. Please contact our staff if you need to continue the interview.

This concludes today’s press conference. Thank you!

Read the history of the world in 3 minutes to help you gain knowledge!

For a long time, the Silk Road has been simply regarded as a trade channel connecting East and West. However, Peter Franco Pan, a professor at Oxford University, put forward a subversive view in his new book, The Silk Road: A Brand-new World History:

The importance of the Silk Road goes far beyond the trade channel. In fact, the Silk Road has shaped the past of mankind and will certainly affect the future of the world.

From four ancient civilizations, three religions and wars in human history to today’s the belt and road initiative, Franco Pan described the intricate relationship between the Silk Road and world civilization from ancient times to the present. The following excerpts from the Silk Road will give you three minutes to understand world history.

Silk Road and Four Ancient Civilizations

Ancient Babylon

Since the beginning of civilization, the Silk Road has been the cradle of empire. The Mesopotamian alluvial plain bred by the Tigris River and the Euphrates River provided soil for the emergence of human civilization, and it was here that the world’s earliest towns and cities were born. Almost 4000 years ago, King Hammurabi of Babylon promulgated the earliest written law in the world here.

Ancient Egypt

Ptolemy, the guard officer who accompanied Alexander the Great in his expedition, brought wealth from the Silk Road to Egypt and established a capital named Alexandria. According to a contemporary scholar, Alexandria has developed into the largest city in the world at that time, with a population of 300,000 in the 1st century BC.

Ancient India

Mohenjodaro, nearly 5,000 years ago on the Silk Road, is a miracle of the ancient world, with tens of thousands of urban population, criss-crossing streets and sophisticated sewage system, which cannot be compared with Europe thousands of years later. The Silk Road also linked India and Rome. A large number of coins found on the west coast of India can be traced back to the period of Augustus.

Ancient China

In the Han Dynasty, after many campaigns, China people drove the Xiongnu back to the grassland and seized the Hexi Corridor, which opened the door for a transcontinental communication channel-the "Silk Road" was born. The expansion of the territory aroused China people’s interest in the outside world, and the high-priced silk trade made China people get rich returns.

The Silk Road and Three Major Religions

Buddhism

The scenery of cultural exchange on the Silk Road is amazing. In India, it was not until the worship of Apollo was established that the statue of Buddha began to appear: the statue seems to be based on the image of Apollo, which shows the deep influence of Greek culture. Before that, Buddhists were never willing to show their faces and make public, but now religious competition forces them to reform and innovate.

Christianity

Christianity spread rapidly eastward along the Silk Road, overwhelmed Zoroastrianism, Judaism and Buddhism, and marched straight into Asia, and soon spread all over the Persian Gulf and as far away as the area ruled by Guishuang-that is, it has reached today’s Afghanistan.

Islamism

After conquering the Silk Road, Muslims gathered a lot of wealth and set off the most unforgettable academic research upsurge in history.

Many scholars were summoned to the Palace in Baghdad or attracted to the top academic centers all over Central Asia, engaged in mathematics, philosophy, physics, geography and other research. At that time, the radicals were not Muslims, but Christians; At that time, those wise men who were open-minded, curious and generous were all on the Silk Road, not Europe and America.

Silk Road and Global Economy

economic globalization

Along the Silk Road more than 2,000 years ago, in Carthage and other cities around the Mediterranean, the rich and powerful can wear silk handmade in China; Pottery produced in southern France can be found in England and the Persian Gulf. In kitchens in Xinjiang and Rome, condiments from India can be used; Greek characters can be carved on buildings in northern Afghanistan; In the east, you can see galloping horses in Central Asia.

We usually regard globalization as a unique phenomenon in contemporary society, but as early as two thousand years ago, globalization was already a fact, which provided opportunities, brought problems and promoted technological progress.

Great discovery of America

After the 16th century, with Columbus discovery of america, Europe got a lot of silver from America. The Silver Road encircles the world like a ribbon, but in the end it all flows to the same place through the Silk Road: China.

At the same time, Chinese porcelain and silk are very popular in Europe. With the influx of silver, the culture of the Ming Empire was unprecedentedly prosperous, with novels, operas, paintings and philosophy shining brilliantly. However, due to its inability to control inflation, the Ming Empire eventually collapsed.

The British Empire dominates.

In the 16th century, the success of Spain and Portugal frustrated the British. In order to gain a place on the Silk Road, Britain established some new trading companies, such as the Turkish company and the East India company. These companies all obtained royal charters, plundered the wealth on the Silk Road by their monopoly position, and finally created the glory of the empire that never sets.

Silk Road and Human War

Roman Persian war

For the Romans, if the empire wants to grow, it must have a large number of cities, thus collecting enough taxes; If the empire wants to be brilliant, it must have artists and craftsmen. These did not exist in the barren European continent at that time. In order to build a powerful empire, the Romans must control the heart of the world-the Silk Road. In order to achieve this goal, Rome and Persia fought for 400 years.

The crusades

Although the 200-year-long Crusade is regarded as a religious war, there is a more important secular power behind it-the infinite wealth on the Silk Road. Relying on the opportunity of the crusade, cities such as Venice rose to become upstarts on the Silk Road, and the west also re-entered the core area of the world.

The Mongols are coming.

The Mongolian iron hoof conquered almost the whole Eurasia along the Silk Road. As well known as the horrible massacre, it is the wisdom of Mongols to rule the world.

They encouraged trade across Europe and Asia on the Silk Road with low tax rates, eliminated ethnic barriers on the Silk Road with military rule, promoted the integration of eastern and western civilizations, and created freedom and prosperity of religious belief on the Silk Road with tolerant policies.

Nazi road

On August 23, 1939, the Soviet Union and Nazi Germany signed the Soviet-German Non-aggression Treaty, although the alliance between the two countries was incredible. But in fact, Stalin compromised with Germany in order to gain time, and he needed time to restore the turbulent country.

The other ally, Hitler, was for wheat and oil located in the south of the Soviet Union, two crops located at the western end of the Silk Road, which were extremely scarce in Germany.

Hitler’s original wishful thinking was to form an alliance with the Soviet Union, which provided supplies. Unexpectedly, after the war began, Stalin did not fully support Germany, but fell to the allies. In the end, Hitler was forced on an adventurous road to invade the Soviet Union, which doomed the collapse of the Third Reich.

Today, despite frequent wars and constant frictions, the Silk Road passes through Islam and other places, but in Peter Franco Pan’s view, its important role in natural resources, geographical location, history and culture still exists, and the Silk Road is reviving.

Lenovo-Shanghai Jiaotong University Joint Laboratory officially signed a contract to unveil, focusing on intelligent devices and artificial intelligence.

In addition to the two joint laboratories, at the signing ceremony, Dr. Wang Qianying, Vice President of Lenovo Group and General Manager of Technology Strategy and Innovation Platform of Lenovo Research Institute, said that at present, 15 sub-topics have been identified in the research cooperation between Lenovo and Jiaotong University. Other laboratories of Lenovo Research Institute, such as enterprise cloud computing and car computing laboratories, and other R&D departments of Lenovo, including intelligent equipment group and solution service business group, are also important participants in these research topics. The cooperation covers the schools of electronic information, mechanical power, artificial intelligence and chemical engineering of Jiaotong University. The subject is also very extensive, involving battery, chip and other component technologies, new materials such as aluminum and magnesium alloys, speech and large scene video processing, complex robot systems and DNA storage.

Small disasters, plums were punished for 880,000

"Strictly beating"

Recently, the beauty collection store Harmay Diaolia Corporate Company Shanghai Diaoli Lexiang Enterprise Development Co., Ltd. was fined 887,000 yuan, because the big -name small sample cosmetics label sold did not meet the regulations.

It is worth noting that this is not the first time that the beauty collection store has planned to follow the sample, but the fine is innovative. This punishment signal is considered by the industry to be the beginning of strict samples, and the samples on the vent on the air’s mouth should also be reduced.

35 big -name small sample rollover, the plum was fined 887,000

According to the administrative penalty letter made by the Shanghai Municipal Supervision Bureau to the Shanghai Diaolu Enjoy Enterprise Development Co., Ltd. (hereinafter referred to as Shanghai dialect Mei Lexiang), on April 16, 2021, the Municipal Supervision Bureau was on the "Harmay in Xingye Road, Huangpu District. The "Cosmetics Collection Store for the" Cosmetics Collection Store. It was found that the "Clarins Clarins" brand Huanyan Elastic Ridon (5ml), which was selling at the scene, had a missing item of 4 brands of 4 brands and 24 cosmetics. At the same time, the Shanghai Municipal Supervision Bureau stated that during the investigation of the above cases, some cosmetics sold in the above case still had Chinese labels that were missing.

According to the equity penetration information, the legal representative of Shanghai Dia spectrum is consistent with Beijing dialect Melalexiang Technology Co., Ltd. (that is, the parent company of Harmay dialect).

局 Intercept the Shanghai Municipal Supervision Bureau

According to Green Eye statistics, all the cosmetics of these Chinese labels are all small samples of international big names, including 11 brands such as Tiffany, Bobley, Da Ke, and Jiao Shiyun, with a total of 35 cosmetics. The problem of illegal labels is mainly concentrated in the three aspects of labelless cosmetics component tables, production batch numbers, and imported cosmetics filing numbers. Among them, the Dake series is the most, involving 17 sample products, which accounts for almost half of the total number of the above brands.

The penalty letter shows that the parties sell a total of 35 cosmetics without tax (13%tax rate) sales of 152,000 yuan, the value of the goods is 245,000 yuan, and a total of 1134 cosmetics are inventory.

According to the provisions of the "Cosmetics Supervision and Administration Regulations", "the minimum sales unit of cosmetics should have labels. Tags should comply with relevant laws, administrative regulations, and mandatory national standards, and the content is true, complete, and accurate." The behavior is suspected of violating the provisions of Article 35 of the Cosmetics Supervision and Administration Regulations, which constitutes the behavior of cosmetics that does not meet the requirements of the operating label.

In the end, the Shanghai Municipal Supervisory Bureau enjoys the Shanghai dialect, which enjoys a penalty of "confiscating illegal income RMB 152,000 and a fine of RMB 735,000".

In response to punishment, Qingyan contacted Harmay today, but the other party did not make a statement.

It is reported that Harmay said since 2008 on the online Taobao store, and opened the first offline store in Anfu Road, Shanghai in 2017. In 2019, the Beijing Sanlitun Store became popular on social platforms. Favorite.

Earlier this year, Harmay Mi Mei received about 200 million US dollars (about RMB 1.27 billion) D -round financing. At present, a total of 4 rounds of financing has been completed. Public news shows that currently Harmay’s big names and overseas niche brands have more than 400, SKU exceeds 9,000, and more than a hundred new Jinjin cooperative brands in 2021.

Puzzle

In the past two years, with the continuous refinement of consumers’ needs, small sample products are small, portable, and low -testing the characteristics of low -testing costs. They are sought after by consumers and brands. Brands such as Lancome and Keyan have placed "sample machines" in malls. Consumers use products by free delivery samples, so as to excavate customers.

With the rise of beauty gathering stores such as Harmay and onlywrite, big samples have become the weapon for store drainage and marketing, and the size of the small sample economic market has grown rapidly.

However, behind the hot samples, many people in the industry are worried, "Non -selling products and money, (the market) where there are so many small and medium samples." Even a beauty retail channel practitioner told Qingyan that the small samples circulating on the market at present The scale has far exceeded the industry supply.

梅Harmay talk information map

So, outside the official channels, where did the samples sold by the beauty collection store come from? Harmay’s co -founder Ju Chunmao said in an interview with 36KR: "Under the current business environment of China, the license of big names is more difficult to get. Mainly from counters and traders. "

According to Qingyan survey, most of the small and medium samples in the market are from the following four channels: brand gifts; brand counters or internal personnel for resale; "reversing" supply; smuggling and fraud. But there are few small and medium samples produced in the first two channels.

The above -mentioned beauty retail channel practitioners told Qingyan that the samples sold in the beauty collection store have a cross -border trade in the cosmetics counters of department stores -a lot of small samples without Chinese labels come from this, that is, the goods purchased overseas Small sample.

"No import cosmetics filing number, of course, does not rule out smuggling and fake sale." Zhang Taijun, R & D director of Guangzhou Tsui Tsui Skin Skin Science and Technology Research Institute. According to the "Regulations on the Supervision and Administration of Cosmetics" and "Administrative Measures for Cosmetics Tags", cosmetics should have Chinese labels. Offline channel sales do not have Chinese label imported cosmetics, or products that do not meet the prescribed labels are obviously illegal.

It is worth noting that in January last year, ONLY WRITE, the beauty collection store of Hangzhou Kerry Center, was reported by consumers. The local market regulatory bureau contacted the customs department to assist in the investigation. Nearly 3,000 pieces of suspected smuggling cosmetics were detained, most of which were small cosmetics samples (for details, see "onlywrite! The source of cosmetics samples").

Strict sample

It is not difficult to see that the unqualified cosmetics label reflects product sources and product quality issues, which plays an important role in rectify the small sample market.

"Cosmetics supervision will become stricter and stricter. There are small and medium samples (gifts) in the management measures of cosmetics labeling. It has been implemented for a long time, but no one has paid special attention to it before. Many big brands have also issued official statements. The barcode is sold. "The above person said.

Among them, many people in the industry reported to Qingyan to strictly check the samples, which will be a punch of the beauty collection stores mainly sampled drainage. "As soon as this incident came out, it was understood that people had already been removed (non -compliant). The samples of formal channel sources were not problems. If informal channels, these beauty collection stores will definitely be affected later."

There is also a factory in the direction of Qingyan, "At present, the domestic brands and foreign -funded brands in domestic production and filing have basically unique and strict supervision. The management of imported products is actually gradually standardized. It’s the compliance of imported products. "

In fact, the tightening of small sample supervision has already begun last year. Earlier this year, the Shenzhen Municipal Supervision Bureau reported that since January last year, it destroyed 3 illegal denominations of cosmetics operations and seized 2,388 boxes of cosmetics with various types of imported brands without Chinese labels, with a minimum packaging cosmetics of more than 22,000 boxes. The estimated value of the goods exceeds 22 million yuan, and 3 cases are filed, of which the value of the counterfeit cosmetics involved in counterfeit infringement is 260,000 yuan, and it is transferred to another public security case.

On March 1 last year, Tmall also issued the "Notice on the Regulations on the release of new Tmall sample products". According to the new rules of Tmall, the pricing of sample products released by merchants shall not be higher than the price of the same proportion of the corresponding formal products. At the same time, the sample volume does not exceed 30%of the decoration products in principle. In addition, the merchants should express the attribute keywords such as "trial", "small samples", "samples", "trial outfit", "experience outfit" in the published sample title, and provide the purchase voucher for the sample for platform review.

"With the introduction of relevant national regulatory policies and the requirements of retail platform specifications, the beauty collection stores with small samples as selling points may adjust the procurement channels, and the continuous supply of products is certain." Some industry people said, "Now it is also very very very very very very very very very very very very It is difficult to say the specific impact on small sample business, but the problem of small sample compliance or the main strike object of strict supervision this year. "

At the same time, with the official implementation of the "Administrative Measures for Cosmetics Labels" on May 1 this year, the sample economy of small sample cosmetics will undoubtedly usher in an inflection point.

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