xwxq

Source: People’s Daily Online-Viewpoint Channel Original Draft

On November 17th, in the second round of the 2022 Chinese Football Association Cup, the Chinese champion team Jingchuan Wenhui eliminated the Chinese Super League team Beijing Guoan 7:5 in a penalty shootout and advanced to the top 16. This game surprised many people. Losing to a semi-professional team as a traditional strong team in the Super League may be caused by various reasons, but it also made many people know more about the current situation of football in China and look forward to the development of grass-roots football.

The FA Cup is an independent knockout cup outside the football league in China, and it is also the only opportunity for low-level teams and high-level teams to compete together. Jingchuan Wenhui eliminated Beijing Guoan from penalty. Although there were accidental factors, from the process of 2:2 draw in regular time, the strength of the two teams was close, and Jingchuan Wenhui team even got the upper hand slightly. Two goals were remarkable. The players on the field were thunderous, calm and confident, and had a degree of attack and defense. In a game in which the strength is very different and there is no suspense, the audience felt the long-lost charm of competitive football.

Aside from the mobilization, cohesion and team fighting capacity before the game, we can find details that are easily covered up by victory from the voice of the head of Jingchuan Wenhui after the game. Jingchuan Wenhui said that the main reason for winning the game was that the opponent was negligent and could not use foreign aid. He attributed the opponent’s defeat to accidental factors and external uncontrollable rules. Compared with the simple ceremony of "accepting and accepting", he was polite, modest and humble, which was quite the bearing and pattern of Chinese traditional culture. Brutalizing its physique, civilizing its spirit, an unexpected game, let us see the momentum and indomitable feelings of grassroots football.

Football is round. The competitive characteristics and rules of the game make football not only have the integrity, antagonism and appreciation shared by collective ball games, but also have the variability of technical and tactical coordination and the contingency of game results.

"The prime minister must start from the state department, and the fierce generals must be sent to the pawn." According to the results of post-match interviews and data disclosure, there are 152 players in Jingchuan Wenhui Football Club, more than 70 of whom are local doctors, policemen, teachers and other amateurs from all walks of life, and 40% of the players participating in the FA Cup are semi-professional players. Jingchuan Wenhui Club is integrated with Beihai Jichi Club, co-built and shared with Jingchuan County key amateur sports schools, and has a champion team, an U19 echelon, an U17 echelon and an amateur team, which reflects the effectiveness of Jingchuan County Football Association reform. The development of grass-roots football in Jingchuan presents a good trend, which is not only the component of football professionalization reform, but also supported by the three-level training network of competitive sports national system, and the association, sports school and club cooperate and form a joint force. The deepening reform and practice of county-level individual associations, the development of county-level football clubs and the modernization process of amateur sports schools are all key and difficult points in the construction of a strong sports country and the development of grass-roots sports organizations. For the government and an effective market, it may be the internal logic of the wonderful performance of this grassroots counterattack.

If the road is long, the line will come, but it is difficult and more brave. We expect the society to pay more attention and support to grass-roots football, and we expect that the sports lifestyle with football as the carrier can meet the needs of more people for a better life!

In the stream of time, we always walk through the intersection of the past and the future. Clothing, like a symbol of time, carries our choices and decisions at every step. Sister pomelo tells history takes you into a wonderful journey through time and space.

Hey, history fans, let’s cross the long river of history, but also remember the preciousness of every moment. Clothes are not only a coat, but also a code of life and a story about us. Uncover the wonderful world outside this fashion together.

"Respect clothes before people, skin before soul." This ancient proverb is buried in our hearts like a seed of revelation. Clothes may not determine a person’s life, but it is a window into the heart. Does this mean that every choice we make affects our future destiny?

"Image must be ahead of ability, otherwise your ability will be easily overlooked and underestimated." The external image, like a bright flag, leads our internal state. Dressing appropriately is not only a respect for yourself, but also an attitude towards life and career. Let our image become a background color of life and light up the road ahead.

"Appreciating a person begins with face value, respects talent, fits in with character, lasts longer than kindness and is loyal to character." Life is like a painting, and its face value, talent and personality are like various shades on the canvas. Dressing is not only an external decoration, but also a way to show our colorful life. Let the aesthetic power dance on us, and let people feel the charm of both internal and external cultivation while seeing us.

"A person’s life will not be decided by the clothes you wear, but you can see your life state and inner world through the clothes you wear." Clothing is not only an external expression, but also a reflection of inner feelings. The netizen in this story changed his life through ten days of careful dressing. The choice of clothes has become the starting point of her fashion mood turning point. Isn’t this the wonderful power of fashion?

"Teacher Angela Chung once said:’ You dress beautifully and appropriately, and it is your people who are remembered; You wear sloppy clothes, and people will only remember your sloppy clothes.’ "Dressing appropriately is not only a kind of respect for yourself, but also a kind of respect for others. A good display of external image will lead us to the peak of life. Let proper dress become a plus item in our life, lead good luck and prevent opportunities from slipping away easily.

Dressing turned out to be a fate choice. Clothes are not only a part of our life, but also our window to the outside world. While choosing clothes, we may also be betting on every step of life. The mystery of life is hidden outside fashion, and clothing is one of our most intuitive choices every day. In the long river of time, let us lead our own destiny through clothing. Not only fashion, but also the choice of life. Dress, change your destiny, make your own decisions.

Source: People’s Daily Online-People’s Daily Overseas Edition

Wang Chonglv Guo Hongsong painted.

Compared with Zeng Guofan, I admire Zhang Jian more. As an extremely complicated individual, Zeng Guofan can be said to be a "big book" with rich contents. After living in Beijing for ten years, he was a scholar, awarded Hanlin, and served as assistant minister of various ministries. After being released to the outside world, he set up the Xiang Army, created Westernization, and served as the governor of several provinces, ranking among the three. He became the person with the greatest meritorious service, the heaviest power and the highest status since the founding of the Qing Dynasty, and achieved the "three immortals" of virtue, meritorious service and self-examination. Moreover, through introspection, he became a sage, a saint inside and a king outside, and "worthy of the perfection of heaven and earth".

However, I vaguely feel that he has lost his id and the starting point of life. He not only wants to build extraordinary achievements, but also wants to be a perfect man between heaven and earth, so as to achieve all-round transcendence inside and outside. His pain also comes from both inside and outside: on the one hand, the court is afraid and suspicious of him, and at the same time, in order to establish a perfect image, he is cautious in his words and deeds, treading on thin ice and pursuing perfection in everything, which inevitably leads to melodramatic and pretentious. As he wrote in his diary: "I have been too anxious recently, and every day I swim in an open day, it is always because I am too eager for fame and popular opinion."

In contrast, Zhang Jian is like a pioneer in the long night.

Zhang Jian’s imperial examination road was very uneven. Seeing the defeat in the Sino-Japanese War of 1894-1895, and thinking about 26 years of wasted time, 120 days and nights curled up and rested in a narrow test shed during the day, and the destruction of talents by stereotyped writing, the champion and he resolutely decided to abandon his official career and take the road of rejuvenating the country through industry and education.

After establishing the development idea of "father’s education and mother’s industry", he has founded more than 20 enterprises, involving textiles, printing and dyeing, printing, paper making, matches, soap, electricity, salt industry, animal husbandry, silkworm, oil, flour, telephone, shipping, docks, banks, real estate, hotels and other industries. Among the more than 370 schools he founded, apart from primary and secondary schools, the focus was on normal education and vocational education in agriculture, medical care, textiles, railways, merchant ships and river and sea engineering. He founded the University of Engineering and Nanyang University, supported his colleagues to establish Fudan College, merged the three colleges of medicine, textile and agriculture into the future Nantong University, and also contacted celebrities in the education field to brew the transformation of normal universities into universities, thus establishing Southeast University and creating a complete modern education system.

The "Big Student Model" he explored promoted the joint-stock system of modern enterprises in China. In terms of education and culture, his museums, normal schools, new theaters and meteorological stations are the first in the country. In addition to establishing a library, a society of performers, a more vulgar theater, parks and stadiums, he also set up charitable undertakings such as nursing homes, nursery schools, disabled homes, poor factories, shelters and welfare homes, with a view to transforming society and improving the quality of the people.

In terms of ideological and theoretical achievements, there has always been a difference in the evaluation between "following" and "going on" in academic circles. The former embodies inheritance, just like adding bricks and tiles to the inherent balcony; The latter pays more attention to innovation and is committed to re-building. As a pioneering practitioner, Zhang Jian belongs to the latter category. From a historical point of view, future generations admire a person, not only by examining what he has done to benefit the society and the people, but also by valuing what new things he has provided to the predecessors. In this sense, I said, "Fool is more approachable, and I am quite convinced by Zhang Jian."

No matter Zeng Guofan or Zhang Jian, or even thinkers, writers and politicians in China, what they said and did in their time reflected the influence of Chinese traditional culture and enriched this culture with their own practice. This is also the angle I chose to write "Context-History of Our Mind".

Culture is the root, blood and lifeline of a nation, and Chinese studies are an important carrier of Chinese spiritual culture. Throughout the history of human civilization, Chinese culture has unique ideas, wisdom, tolerance and charm, which has added a high degree of self-confidence and incomparable pride to the Chinese nation.

Many people equate Sinology with China’s traditional culture, which is unscientific and imprecise. They are two different concepts. The connotation of traditional culture is much broader, including material culture (such as utensils, clothing, food, architecture, etc.), institutional ritual culture and spiritual culture (knowledge, belief, art, religion, philosophy, law, morality, etc.); Traditional Chinese studies, however, is only a part of China’s traditional culture, and its scope is relatively narrow.

The so-called "national studies" are relative to western learning and new learning. At the end of Qing Dynasty, when European and American academics entered China, people called China’s inherent knowledge "Sinology", which generally refers to Chinese traditional culture and academics with Confucianism as the main body. Liang Qichao said that sinology is a knowledge about moral character, that is, a knowledge to sharpen one’s own character and virtue. In terms of disciplines, Chinese studies include today’s philosophy, history, religion, literature, manners and customs, textual research, ethics, edition, etc. In terms of ideology, there are three schools of thought, namely, pre-Qin hundred schools of thought, Confucianism, Taoism and Buddhism. For a long time, Confucianism has run through and dominated the history of China’s thoughts, while others are subordinate.

Theoretically speaking, Chinese traditional culture has three pillars: Confucianism, Taoism and Buddhism. Confucianism and Taoism are indigenous and first produced in China. After the Eastern Han Dynasty, the Chinese classics, Wei, Jin, Southern and Northern Dynasties, Sui and Tang Dynasties, the introduction and spread of Buddhism, and Confucianism and Taoism formed a three-legged situation. As the traditional wisdom of Chinese life, they interacted and complemented each other. Confucianism stresses the enterprising spirit of joining the WTO, emphasizes vigorous and promising, and aims to cultivate self-cultivation, rule the country, and take the world as its own responsibility; Taoism pays attention to spiritual detachment, natural Taoism, calm and smooth, inaction, soft and rigid, and static braking. Buddhism pays attention to being born, emphasizing that everything is empty, eliminating interference, turning troubles into bodhi, indifferent to fame and fortune, and "putting down is the best." Once upon a time, there was a saying: "Treat the mind with Buddhism, the body with Taoism, and the world with Confucianism." (filial piety in Southern Song Dynasty)

History is a process of inheritance and accumulation, and the present and future of a nation are extensions of history. Some historical and cultural essays, with the help of the accumulation of historical materials, treat the exhaustion of the soul and make up for the absence of the spirit, obliterate the characteristics of prose expressing individuality and revealing oneself, regard the historical materials that should be the background as the main body of the article, and fail to see the dimension of spiritual display. In my writing, I pay special attention to strengthening the subjective consciousness, focusing on the pertinence of reality, and strive to infuse new insights, new discoveries, true temperament and sense of reality into historical materials.

Historical and cultural prose should be a mixture of literature and history, and it is an organic integration of philosophy, poetry and historical writing. They should rely on historical events, seek the source of passion from poetic nature, and obtain the ladder of sublimation on the philosophical level. Through the marriage of literature and history, the youthful smile of literature brings vitality and beauty, vitality and passion to the cold and solemn historical old man; After reading the vicissitudes of history, the literary beauty gets the enlightenment like the morning bell and the evening drum, adding a huge spiritual impact on the aesthetic value.

When writing the book "Context", on the premise of accurately understanding ancient books, I used prose forms and literary techniques to explain the facts and show the spiritual outlook of the characters; Try to set up some tension fields, information sources and shock waves, so that vivid images, vivid interesting things and thought-provoking inquiries can be danced from time to time, and strive to avoid the stagnation and rigidity of pure political theory, and reasoning will become a proper wake-up call or a necessary adjustment to lyric and narrative. This kind of "reason" comes from the perception of life and has a strong personality color. In this way, history has also become smart and full of fresh vitality.

The Chinese context is vast. We have entered the profound China culture, the complicated and changeable real world and the surging spiritual world.

The beauty of human beings consists of three parts, namely, innate beauty, beautiful clothes, and beautiful manners and temperament. This article focuses on the beauty of dress.

It is generally believed that people look beautiful when they wear fashion.

However, now many people have realized that wearing fashionable clothes does not necessarily mean that clothes are expensive. Wearing expensive clothes does not necessarily mean that people are naturally beautiful.

People dress in fashion.

Mainly refers to the color of clothes and fabrics, and the clothes are fashionable. The most important factor is that the clothes people wear are appropriate and suitable. Pay attention to people’s hobbies, and wear clothes suitable for their body shape, skin color, professional characteristics, communication habits, psychological personality and so on. Not a fashionable dress looks beautiful on anyone.

Dressing in fashion does not mean that clothes are expensive.

Many people think that they have little money, and wearing expensive clothes will not reflect fashion, nor will it be beautiful. This statement is biased. Some stars go out, go to the entertainment stage, and go to interpersonal public places, showing great fashion. Everyone thinks that the clothes and accessories they wear are very expensive and piled up with money.

Actually, not completely. There are many celebrities wearing clothes that are cheaper, not as expensive as people think. Dong Qing, a famous program host, once said that some clothes she wears are only 50 yuan or a hundred pieces.

We often see the host of the program, wearing ordinary clothes. In contrast, some people are bent on buying high-end clothes, spending thousands of dollars on a dress and hundreds or thousands of dollars on a scarf. Do outsiders think fashion is beautiful in others’ eyes? Not really.

How to make yourself look fashionable and beautiful.

01 Follow the trend appropriately. Dressing in fashion can pay attention to the current recognition of members of society. Look at what people tend to wear, and wear it with them.

For example, young people love to wear jeans and feel energetic. The elderly people also wear jeans, and they still have a sense of fashion. It is also fashionable that some jeans manufacturers deliberately make knees or trouser legs into "rotten whiskers".

Be creative and fashionable. It is fashionable to dress up as a style and style by your own vision and appreciation, and be imitated by others.

For example, a lady will buy a silk scarf for seven or eight yuan, and it is typical fashion to boldly appear in the street to attract admiration with a kind of tying method she imagines, which matches her self-demeanor and self-confidence.

How to make the combination of wearing and human body beautiful and attractive.

The charm of people, after all, is graceful, beautiful, attractive and penetrating in interpersonal relationships, but also has personality shock and warmth.

To have this comprehensive charm, people must pay attention to their appearance. Dress neatly, pay special attention to appropriateness and collocation. We should also pay attention to the beauty of language posture.

Some people only wear expensive clothes, which are famous brands. They don’t pay attention to people’s self-cultivation. They talk too much, are rude, talk too much, dance too much, etc. Not only are they not beautiful, but they are also "ugly".

Recently, Changhai Road Sub-district Federation of Trade Unions held the third "Changhai Cup" staff badminton competition in 2023. All units in the jurisdiction actively signed up, and nearly 110 players from 23 teams gathered together to compete.

The competition adopts men’s singles, women’s singles and team competition system, and is carried out in the form of elimination. The scene of the competition was brilliant and climaxed. Players and groups competed at different levels. Players compared tactics, patience, jumping, backhand, smash and flowing, which fully demonstrated the indomitable, courageous and passionate spirit of Changhai employees and greeted the audience with cheers.

This competition has built a platform for Changhai employees to keep fit, and also provided opportunities for exchanges and discussions. Based on the principle of "civilization, friendship, hard work and progress", after two days of fierce competition, the top three players in the competition were finally decided, and the Street Federation of Trade Unions presented awards to the winners and groups respectively.

Text/picture: Chang Hai

Editor: Zhou Mengzhen

Recently, the game industry has been warm and windy.

As the weather vane of the industry, the 2022 China Game Industry Annual Conference was held in Huangpu. The protection of minors in games has entered a new chapter, the long-term trend of going to sea has not changed, the value of games has been re-evaluated, and the game technology has brought resonance effect ………………………………………………………………………………………………………………

What are the possibilities of the game industry in 2023?

For the game industry, 2022 is difficult: whether the overall economic downturn, players’ willingness to pay, lack of capital confidence, and cold investment and financing, it has brought a lot of impact to the industry: many game projects have been dissolved or stopped, and the wave of layoffs has swept again.

The data shows that the domestic market sales revenue and user scale, self-developed game sales revenue and mobile game sales revenue all decreased year-on-year. After the obvious slowdown in 2021, the game user scale declined for the first time in the past 10 years, and the industrial development entered the era of stock market. "China’s game industry is in the stage of pressure storage", aiming at the game industry in 2022, "China Game Industry Report 2022" concluded.

* Actual sales revenue of China game market. Source: China Game Industry Report in 2022.

* The scale and growth rate of game users in China. Source: China Game Industry Report 2022.

However, despite the bleak data of the game industry in 2022, industry practitioners are still full of hope for the future. As Hong Xiao, CEO of Perfect World, said at the 2022 China Game Industry Annual Conference, "Many people feel quite pessimistic after reading the industry data in 2022, but no one said this word."

Recently, the 2022 China Game Industry Annual Conference was held in Huangpu, Guangzhou. According to Zhang Yijun, the first vice chairman of China Audio-visual and Digital Publishing Association, the number of participants exceeded 2,700, almost double that of previous years, and the scene was packed. He pointed out, "Through the current situation, we can feel what kind of development trend is in 2023. If everyone in this industry does not see hope and opportunities, this situation will not be formed." At the meeting, Gao Dawei, deputy general manager of Tencent’s digital public opinion department, also said with emotion, "Walking through various forums, I felt a surging enthusiasm, as if I heard the sound of the game super engine starting and roaring again."

After the "cold" 2022, major game companies have more expectations for 2023. "The bad news is exhausted, bottoming out", Tan Yanfeng, vice president of Shengqu Games, summed up his outlook for the future of the industry in eight words; Hong Xiao, CEO of Perfect World, pointed out that the game industry has entered the next stage, and there are still many values worthy of being dug deep by practitioners; Wu Shenghe, CEO of Zulong Entertainment, said that with the release of the version number, many game masterpieces are ready to go, and this year will be a year of fierce competition.

According to statistics, since the resumption of version number distribution last year, more than 180 domestic game version numbers have been distributed in two batches this year. In addition to large enterprises such as Tencent and Netease, many small and medium-sized manufacturers have also gained something. Among them, many game companies that have got the version number are eager to try, and are ready to make great efforts this year. For example, Tencent, which got the version number in January this year, has announced that it will set a file in February, and the number of reserved users in the whole network has exceeded 70 million; Netease survival shooting mobile game "Extraordinary Pioneer" started the "prism test" in January; Mihayou’s new work "Collapse: Xingyuan Railway" has also been opened for paid testing recently and is expected to go online in April; Zulong Entertainment’s new version of the love women game "In the Name of Shining" is also planned to be launched in China in the first half of the year …

In addition, the 2022 China Game Industry Report also revealed a more positive signal, "The game industry is expected to rebound after bottoming out from industry resources to users’ willingness and ability to consume.",and pointed out that insisting on high-quality and high-quality development, deepening the subdivision and differentiation of the track, and paying more attention to the user experience will become the focus of China’s game industry to break through the predicament and develop healthily.

In recent years, with the shrinking of the "blue ocean" of the domestic game market, going out has become a "compulsory question" for game companies. More and more companies take going out to sea as their key development strategy, and the number of game products going out to sea is increasing and the area of going out to sea is expanding.

At the same time, the achievements of domestic game companies in overseas markets are obvious to all. According to the data, in 2022, the actual sales revenue of China’s self-developed games in overseas markets was 17.346 billion US dollars, which was more than 4 times higher than that of 3.076 billion in 2014. According to Zhang Yijun, the first vice chairman of China Audio-visual and Digital Publishing Association and chairman of the Game Working Committee, the overseas income of self-developed games has exceeded 10 billion US dollars for four consecutive years, and it can also account for about one-third of the domestic market income. Such achievements show that domestic enterprises are doing well overseas, which is recognized by real money.

* Actual sales revenue and growth rate of China’s self-developed games in overseas markets. Source: China Game Industry Report 2022.

However, since 2022, the external unstable factors faced by games going out to sea have increased, such as changes in the international environment, changes in overseas laws and policies, overseas channels, and overseas tax issues. In the context of the decline in the scale of the global game market, the actual sales revenue of China’s self-developed games in overseas markets also declined for the first time in 2018, down 3.7% year-on-year. At the same time, as more and more domestic manufacturers flock to the sea track, the competition for going to sea becomes more and more fierce, the cost of buying continues to rise, the profit rate decreases, and the overseas game market has also "rolled" from the blue ocean to the red sea.

However, "the choice of game going out is irreversible". In the increasingly crowded overseas market, how should domestic game manufacturers tap the new amount and find the second growth curve?

Ao Ran, executive vice president and secretary general of China Audio-visual and Digital Publishing Association, pointed out that although China’s game enterprises will face more or less challenges in the process of going out to sea in 2022, the long-term positive trend has not changed. China’s games still have room for development in overseas markets, and there are development opportunities in some new fields. On the one hand, the emerging game markets in the Middle East, Africa, Southeast Asia, Latin China and other regions have great development potential, which is expected to become the growth point of’s game going out to sea. On the other hand, there are development opportunities for games going out to sea on the sub-track of IP-adapted games, casual games and other game products.

In addition, keywords such as localization, content innovation and long-term operation were constantly mentioned at the game going to sea and marketing forum on the 13th. "Although going out to sea is already the Red Sea, there are many difficulties, but it is still a super market with billions of users, and opportunities are always there." Dong Bin, deputy general manager of Glacier Network, said that if you always make good products, make good experiences and improve quality, you still have many opportunities to go out to sea.

Yin Tianming, vice president of Sanqi Mutual Entertainment Products, pointed out that domestic games have entered an era of striving for quality, innovation and quality in overseas markets. Enterprises going to sea must change from "picking fruits" to "planting good trees" and make efforts in three aspects: in-depth localization, product innovation and continuous change, and refined distribution and operation. Zhong Kunjie, deputy general manager of Xinghui Games, said that with the intensification of market competition, the importance of long-term operation of game products has increased sharply. To make the game run longer and the audience more stable, we should do a good job in content iteration, localization, deep layout and cross-promotion.

At the same time, as a cultural carrier, games also shoulder the important mission of spreading Chinese culture abroad in the process of going to sea. Zhang Yijun, the first vice president of China Audio-visual and Digital Publishing Association, said that the excellent games that have been successfully launched at present have absorbed a lot of Chinese traditional cultural elements, which have formed a very good communication role in foreign markets, and also provided help for how to expand overseas more accurately and effectively in the next step. Some enterprises point out that game products with unique cultural attributes can prolong the game viscosity of players in the game, attract users better and reduce the cost of user drainage. Combining with traditional culture and traditional festivals will be the future trend of game development.

"The era of earning money by going out to sea has passed." How will enterprises going out to sea grasp new growth points and face challenges in 2023? It is worth looking forward to.

The scientific and technological attributes are prominent, and the potential value still needs to be tapped.

Paying attention to the science and technology circle, it is not difficult to find that the recent scenery is not only ChatGPT, but also game technology.

At the annual meeting of the game industry in 2022, the scientific and technological attributes of games have received unprecedented attention. Whether it is a forum for game re-cognition, a forum for game+and technology resonance, the topic of technical value of games cannot be avoided.

Ao Ran, executive vice president and secretary general of China Audio-visual and Digital Publishing Association, pointed out that in recent years, the industry has gradually reached a consensus: as a compound cultural content product, games have both natural cultural attributes and profound scientific and technological attributes, and based on these two attributes, they are constantly enriching their economic attributes and becoming a driver to support the integration and development of digital technology and the real economy.

From the discussion in the industry, it can also be clearly seen that the scientific and technological attributes of games are promising in many other industrial fields, and have brought gratifying resonance effects, such as feeding back cutting-edge technologies as a perfect testing ground, "breaking the circle" to promote the integration of numbers and reality, and resonating with the construction of basic fields of science and technology, especially the construction of scientific and technological talents. Andy, vice president of Tencent Interactive Entertainment, said that with the accelerated development of digital and information technology, today’s video games are becoming a super digital scene, and the "culture" and "technology" attributes of the game industry have been demonstrated unprecedentedly.

According to the Research Report on Game Technology Capability and Technology Value, 62% of the respondents recognized the role of game technology in national technology innovation capability, 81% of the respondents agreed that games promoted the development of AI technology, 91.4% of the public researchers believed that game technology promoted the physical field, and 81% of the industry respondents recognized the talent supply and employment capacity of the game industry. At the same time, the report also puts forward two exciting prospects: first, in the future, games will guide more scientific and technological innovations to cross the "valley of death" and improve the survival rate of high and new technologies; Second, the game will become the basic environment to inspire more scientific and technological innovation and give birth to more "unexpected joy".

Undoubtedly,The scientific and technological attributes of the game have been further recognized and affirmed. As Aoran said, "As an important help to realize a strong country in science and technology, the value of the game has become increasingly prominent.".

Referring to how the game industry should better release the scientific and technological efficiency of games and bring more resonance effects in the future, Aoran put forward three key points: promoting innovative breakthroughs in cutting-edge technologies, helping the development of other social fields and strengthening the talent pool in the science and technology industry. Yang Fang, deputy director of Publicity Department of the Communist Party of China Publishing Bureau, also said that in the future, games should make new achievements in serving scientific and technological innovation, give full play to the role of game industry development in promoting scientific and technological progress, increase investment in cutting-edge technology research and development, speed up the breakthrough of key core technology innovation, make great efforts to promote scientific and technological innovation and help science and technology overcome difficulties. According to its disclosure, this year, Publicity Department of the Communist Party of China will implement the "Network Publishing Technology Innovation and Development Plan", focusing on promoting the breakthrough of the underlying technology of online games such as virtual reality, perceptual interaction, game engine and motion capture, and promoting the expansion and application of new formats such as metauniverse, digital twins and cloud games.

However, the potential value behind the game goes far beyond this.

The People’s Daily once wrote that games have become an industry of great significance to a country’s industrial layout and scientific and technological innovation, and its potential value deserves further attention and deep excavation. Many game companies also admitted at the annual meeting that the game industry has not really released its value in the digital economy, and it is the general trend to "reassess" the value of games.

"Through this annual meeting, you may have felt that games will become a starting point for many economic phenomena in the future. It has gone beyond the original inherent form of the game and started cross-domain and cross-border, which has a wide range of economic and social values. " Zhang Yijun, the first vice chairman of China Audio-visual and Digital Publishing Association and chairman of the Game Working Committee, said that game companies should focus on the overall development of the industry, explore the positive social value of games at multiple levels and dimensions, and help the game industry to use more diverse social benefits, making a unique contribution to the construction of a strong socialist cultural country and the implementation of the digital economy development strategy.

In view of the future development trend of the game industry, Aoran, executive vice president and secretary general of China Audio-visual and Digital Publishing Association, once concluded at the annual meeting that China’s game industry is an emerging force in the cultural field, and its future development will usher in greater opportunities.The game industry will take the road of independent innovation more firmly, tell the story of China more vividly, and integrate with technological innovation at a higher level.

The trough in 2022 has passed. Can the game industry see the "rainbow" in 2023? Let’s wait and see.

Produced by Nandu Big Data Research Institute

Network content ecological governance research center

Writing: Luo Yun

Source: 2022 China Game Industry Annual Conference and 2022 China Game Industry Report.

"

A new application test automation method, which can quickly evaluate the experience quality provided by the world’s popular mobile applications.

German technology company recently announced the introduction of enhanced functions for its Nemo device application test suite. The software solution adopts automation technology and artificial intelligence (AI), which gives a powerful boost to wireless service providers and application developers, and can help them quickly evaluate the real interaction between smartphone users and local mobile applications. It is German Technology that provides advanced design and verification solutions, aiming at accelerating innovation and creating a safe and interconnected world.

In the past few years, the number of users who use mobile applications to access digital content and participate in social media platforms and online games has increased significantly worldwide. Compared with the mobile web browser, the local mobile app can provide a tailor-made excellent experience; Therefore, the use of mobile applications has significantly promoted this growth.

Matti Passoja, the head of Nemo wireless solution of De Technology, said: "Service providers and mobile application developers want to know the real experience of end users when they access OTT applications with smartphones connected to cellular networks, and they need a reliable way to verify it. It is DeTech that has created an automated application testing method based on its unique software and hardware technology platform. This method uses real applications, and can accurately understand network performance even in extremely complex and changeable situations. "

It is DeTech that makes full use of artificial intelligence, machine learning (ML) and automation technology, and uses the data captured by local mobile applications (instead of the simulated data flow) to create a brand-new device testing application method. This method can evaluate the interaction between end users and their mobile applications more accurately. The new application test automation method can help wireless service providers quickly optimize the performance of 5G network, and at the same time provide better quality of experience (QoE) for smartphone users. Users can enjoy the world’s most widely used OTT services and social media applications, such as Facebook Messenger, Microsoft Teams, Snapchat, TikTok and Zoom.

The new automatic test application method is one of the three supplementary test methods provided in Nemo device application test suite of German Science and Technology. According to the type of mobile application and key performance indicators (KPIs), the test method can be used with a Nemo field test solution. Nemo test suite users can obtain comprehensive, real and flexible 5G network performance verification and end-user QoE evaluation.

It is a Nemo testing tool of German Science and Technology, which can capture real measurement data in the field and use it for real-time analysis or post-processing analysis. These test tools include Nemo Outdoor 5G NR drive test solution, Nemo Backpack Pro 5G indoor benchmark test solution and Nemo network benchmark test solution.

People don’t seem to care much about the future world described in the sci-fi movie The Matrix, but a recent news released on the Meta platform has made people curious about the future world. According to Forbes, a virtual community named Game Free is building a virtual world-"Metauniverse". It has been established for more than ten years, but it is relatively simple compared with the world in the Matrix. What is the magic of meta-universe? Has it become a reality now?

I. Future Society
The idea of "Metauniverse", first put forward by Meta Company, is an expression way to turn people’s vision of the future society into reality. In the setting of X-Men, Professor X has special devices and abilities in real life, and can breathe and move freely, but he can’t turn his control into a real society. The reality is not infinitely close, but gradually close to the ideal society. That is to say, the "infinite approach" pursued by the X-Men is not realistic in real life: it is impossible to turn one person into another; Unable to control human behavior; Unable to control the direction of people’s actions in reality … eventually led to the X-Men being abandoned by the world. If the X-Men movies are sorted out, it is found that the movies have a clear vision for the future society, then the meta-universe will be closer to the real state in reality: on the one hand, the meta-universe, as a virtual space, can be infinitely connected to the real world; On the other hand, Metauniverse will become the key "cornerstone" for building the infrastructure of human society … So what will human society become in the future?

Second, intelligent hardware
The universe is not only a game world, but also a technology. In MetaUniverse, through various virtual carriers such as games and videos, MetaUniverse players can be immersed in it, which is not only a space for games and entertainment, but also an interactive space for knowledge, skills and contacts. There is a kind of meta-universe in a special sense, which is a "virtual life" mode in which the virtual world and the real world merge, influence, blend, promote and expand with each other. It is a place where people can exchange and interact with each other, acquire knowledge and skills and cultivate friendship in this virtual world. For users, Metauniverse makes itself a "human" character-this is the experience they need in games and the real world. For hardware equipment manufacturers, it is the performance of the product itself besides ensuring entertainment, interaction and other functions.

Third, artificial intelligence
As the core of scientific and technological innovation, artificial intelligence will gradually get more applications in the meta-universe. With the help of human beings, artificial intelligence has developed from relying on single software and single function in the past to the present artificial intelligence. In the future, artificial intelligence will be more dependent on computing power. For example, driverless cars are an attempt to realize barrier-free travel in the meta-universe. Starting from the progress in the field of driverless cars, this paper explores the possible forms that driverless cars may appear in the meta-universe, hoping to provide more exploration space for the meta-universe. It is foreseeable that artificial intelligence will play an important role in the meta-universe in the future.

IV. Conclusion.
With the rise of meta-universe, virtual world has been given more and deeper meanings, and the application of science and technology by human beings has changed from passive acceptance to active creation. At the same time, the lifestyle and experience provided by the virtual world in the meta-universe have greatly enriched human thinking and feelings, and made people interested in a new thing. However, with the development and innovation of technology, this trend will gradually become stable. But we believe that technology is always a double-edged sword. It can bring convenience and benefits to human beings, but it may also bring harm to human beings. Like the future world described in science fiction movies, human beings are sleeping in a dormant warehouse made of machines, and their brains are linked to the meta-universe world, so they live falsely.

Li Jianguo, general manager of Midea Building Technology Elevator Company, used the human body as a metaphor to introduce the technical points of Digital Elevator: "For example, the application of AI graphic image recognition, voice acquisition technology, new infrared, millimeter wave and other human perception technology sensors, laser ranging technology, etc. is to improve the perception ability of the elevator; The application of CPU chips with higher computing power, big data analysis, artificial intelligence, deep learning, neural network and other technologies improves the calculation and analysis ability of the algorithm, which makes the elevator smarter and smarter. " It is understood that before leaving the factory, every LINVOL elevator has to undergo a total of 513 quality tests of the whole elevator and its components, such as performance, protection, structure and function. The mechanical safety protection system is combined with the electrical safety protection design, and eight safety devices, such as emergency braking system, door interlock and speed limiter, are adopted to prevent elevator accidents to the maximum extent. On the software side, we can monitor the elevator’s operation status in real time through big data and Internet of Things technology, analyze the elevator’s operation status in time through big data logic algorithm, and transmit it to the elevator management platform through the network for intelligent analysis and preventive maintenance. In addition, Midea is equipped with AI, sensors and Internet of Things technologies for every digital elevator. The camera of AI can automatically identify dangerous goods and dangerous ladder riding behaviors, and initiate corresponding measures to prevent problems before they happen. As a part of the building, intelligent elevator can also improve the operation efficiency of the building. Li Jianguo introduced,The digital platform of iBUILDING in UILDING can automatically identify passengers’ identity information through the elevator eye system, and automatically guide people on nearby floors to take a ride by robot dispatch, so that passengers can be sent to the destination floor without button contact. "It turns out that the elevator stops in the middle during the peak period of use, and the single running time is long; Now, through a series of algorithms and digital intelligent applications, the single running time of the elevator can be shortened, running more times, and delivering more people to the destination floor. " At the same time, the intelligent passenger flow analysis system can also realize the priority of dispatching elevators on peak floors, shorten the operation efficiency of elevators by about 2/3, improve the comfort, and at the same time effectively reduce energy consumption, save energy and reduce carbon.codaBorrow a passage from A Tale of Two Cities by Dickens as the conclusion of this article: This is the best time and this is the worst time; This is the age of wisdom, this is the age of stupidity; This is the period of faith, this is the period of doubt; This is a bright season; This is the dark season; This is the spring of hope, and this is the winter of disappointment … Although the rivers and lakes of elevators in China are still under the feast of foreign investment, I believe that with time, domestic elevator brands will surely rise against the trend and flourish in the wind! Each platform has the same name. If you like our story, please share, collect and forward it.

In addition to the two joint laboratories, at the signing ceremony, Dr. Wang Qianying, Vice President of Lenovo Group and General Manager of Technology Strategy and Innovation Platform of Lenovo Research Institute, said that at present, 15 sub-topics have been identified in the research cooperation between Lenovo and Jiaotong University. Other laboratories of Lenovo Research Institute, such as enterprise cloud computing and car computing laboratories, and other R&D departments of Lenovo, including intelligent equipment group and solution service business group, are also important participants in these research topics. The cooperation covers the schools of electronic information, mechanical power, artificial intelligence and chemical engineering of Jiaotong University. The subject is also very extensive, involving battery, chip and other component technologies, new materials such as aluminum and magnesium alloys, speech and large scene video processing, complex robot systems and DNA storage.