爱上海龙凤

Hainan province novel coronavirus epidemic prevention and control work headquarters
Notice on the continuous implementation of prevention and control measures for normalized epidemic situation

Joan pneumonia refers to [2021] No.35.

The epidemic prevention and control headquarters of cities, counties, autonomous counties and Yangpu Economic Development Zone, and the member units of the provincial epidemic prevention and control headquarters:

From 10: 00 on August 19, 2021, Yunlong Industrial Park in Haikou High-tech Zone of Haikou City was adjusted from a medium-risk area to a low-risk area. So far, our province is all low-risk areas. In order to implement the prevention and control strategy of "external defense input and internal defense rebound" and make overall plans for the prevention and control of normalized epidemic situation and economic and social development, in view of the grim situation of overseas epidemic situation, there are still a number of medium and high-risk areas in China, and the risk of importing epidemic situation into our province still exists. The relevant matters concerning the continuous implementation of normalized epidemic prevention and control measures in our province are hereby notified as follows:

First, continue to prevent the risk of epidemic input.Immigration personnel strictly implement the "14+7" control measures, that is, after the expiration of 14 days of centralized isolation, they will be subjected to medical observation at home for 7 days. Those who have lived in high-risk areas within 14 days will be kept in isolation for medical observation for 14 days after entering Qiong, and their nucleic acids will be tested as required. If there is a history of sojourning in an epidemic area within 14 days (prefecture-level cities and districts with medium and high risks in China, the same below), they shall pass with a negative certificate of nucleic acid detection twice within 48 hours (24 hours apart). Those who do not hold the nucleic acid test certificate will be tested at the port after arriving in Qiong. Each port can take centralized or home waiting for the results according to the specific situation, and individuals should do a good job in health monitoring. All cities and counties should pay close attention to the epidemic situation in all parts of the country, keep abreast of the situation in medium-and high-risk areas in China in a timely manner, carry out the investigation of people coming (returning) from medium-and high-risk areas in China, people with red and yellow codes, and people entering ports in other provinces in accordance with laws and regulations, accurately and scientifically implement health management service measures such as health monitoring, nucleic acid testing, and isolated observation, and resolutely implement "all the discharge should be done, all the inspection should be done, and all the management should be taken care of".

Second, continue to implement the prevention and control measures for the normalization of the epidemic.Compacting the "four-party responsibility", overcoming paralysis, war-weariness, luck and relaxation, and doing a good job in epidemic prevention and control with caution. Airports, docks, railway stations, bus stations and other key traffic places, shopping malls, supermarkets, farmers’ markets, wholesale markets and other crowded places should strictly implement normalization prevention and control measures such as wearing masks, temperature detection, checking health codes, "one-meter line", disinfection of public areas, and reducing waiting time; Internet cafes, bars, theaters, chess rooms, restaurants, libraries, museums and other closed public places, to control the flow of visitors, the implementation of wearing masks, temperature testing, regular ventilation and strict disinfection measures; Hotels should conscientiously implement real-name registration, wearing masks, temperature detection, checking health codes, regular disinfection and strict tableware disinfection, advocate non-contact ordering and checkout, recommend using public chopsticks and spoons, and remind diners to keep their distance.

Third, continue to implement prevention and control measures for gathering activities.According to the principle of "who holds it, who is responsible", we will formulate epidemic prevention and control plans and emergency response plans, and implement prevention and control measures such as wearing masks, temperature testing and checking health codes. Conference and exhibition organizers should control the density of participants and the scale of the conference; The establishment of personnel information database, in principle, within 14 days, there are high-risk areas and epidemic areas living history personnel do not attend the meeting; Do a good job in the temperature detection and investigation of admission personnel. Admission personnel must wear masks in a standardized manner throughout the whole process, and timely isolate and investigate those who have symptoms such as fever, fatigue and dry cough. Advocate "red things" and "white things" to keep everything simple and control the number of participants.

Fourth, strengthen the prevention and control of epidemic situation in key industries.Strengthen the responsibility of industry departments and strictly implement the epidemic prevention and control measures in various industries. Especially tourism, catering, fishery, cold chain transportation and other industries with strong mobility, miscellaneous contacts and high risk of infection, it is necessary to organize various forms of COVID-19 prevention and control knowledge training and publicity and education, so as to improve employees’ awareness and ability of self-protection. It is necessary to strengthen the health monitoring of temporary workers and take the initiative to ask about their living history. All kinds of schools at all levels should prepare for the start of school. Those who fail to meet the requirements of epidemic prevention and control, fail to implement prevention and control measures, and fail to implement effective emergency plans and drills can’t return to school. Strictly implement the self-health monitoring of teachers and students 14 days before the start of school, and complete nucleic acid detection and isolation measures for teachers and students with medium and high risks as required before returning to school, so as to prevent them from returning to school with diseases and risks.

Fifth, strengthen the management of high-risk groups.Twelve types of key industries, such as railways, highways, waterways, civil aviation, ports, medical and health care, and imported cold chains, should find out the personnel base, register and register them, and achieve "due inspection and complete inspection" in time according to the requirements of the Notice on Adjusting the Requirements of Covid-19 Nucleic Acid Detection for the Key Population "Should Check and Complete Inspection" and the Notice on Doing a Good Job in File Management of Key Posts by the COVID-19 Epidemic Prevention and Control Headquarters.

Six, strengthen the management of key places.Airports, ports and other places where inbound personnel (excluding those from Macao), inbound cold chains and other goods and the environment are in direct contact with handling, cleaning, quarantine, border inspection, flow inquiry, sampling, transshipment and boarding operations are subject to closed-loop or closed management. The personnel shall adopt a shift system with a certain working period, with centralized accommodation and closed management during the working period, and point-to-point transshipment between the workplace and the place of residence to avoid contact with family members and ordinary people in the community. International and domestic flight workplace staff should be fixed posts, and cross operations are prohibited.

Seven, strengthen the management of key institutions.All kinds of medical institutions, especially grass-roots clinics, strictly implement the responsibility system of first consultation, standardize the pre-inspection and triage of infectious diseases, strengthen the information reporting and closed-loop management of fever patients, and ensure that all fever patients are treated in fever clinics (consultation rooms). All kinds of medical institutions at all levels that have not set up fever clinics should refer patients with related symptoms in COVID-19 in strict accordance with the regulations. Drug administration and other departments should strengthen the monitoring of the sales of antipyretics in retail pharmacies. Medical care, pension and other key places should strictly implement measures such as wearing masks, temperature testing and checking health codes.

Eight, strengthen the prevention and control capacity building.Accelerate the construction of multi-point trigger early warning system, enhance the sensitivity of epidemic monitoring system, resolutely implement the "four early" measures, and strictly prevent late reporting, omission and concealment of epidemic situation. Improve all kinds of prevention and control plans, plans and work guidelines at all levels, effectively strengthen the training and drills of all kinds of prevention and control personnel on prevention and control knowledge, ensure that emergency response can be quickly launched in the event of sudden epidemic, and scientifically standardize the organization and implementation of emergency investigation and disposal. Strengthen the capacity building of fever clinic, full-time nucleic acid detection, rapid and accurate flow tracing, and standard setting of isolation points to fill the shortcomings.

Nine, steadily promote vaccination.Steadily promote the second vaccination work for young people aged 12-17. Increase the intensity of the second dose vaccination for people aged 18 and above, especially for those who have not been vaccinated with the second dose for more than 21 days, to ensure that people of the appropriate age who have no contraindications should "take everything" and those in key industries should "take everything".

Ten, strengthen the public awareness of prevention and control.Make full use of radio, television, WeChat WeChat official account and other publicity platforms, strengthen epidemic prevention and control policies and personal protection knowledge publicity, and strive to enhance people’s awareness of prevention and control, health literacy and vaccination. Guide the masses to actively participate in epidemic prevention and control, consciously abide by various measures, adhere to scientific wearing masks, keep social distance and pay attention to personal hygiene, and gather less and flow less. It is advocated that those who do not go to overseas, domestic high-risk areas and epidemic-related areas unless necessary should go to Beijing, go through the boarding formalities with the negative certificate of 48-hour nucleic acid test, report to the local community (village) and work unit in time after returning to Qiong, and consciously accept health management services.

Novel coronavirus epidemic situation in Hainan province.

Prevention and control work headquarters

August 19, 2021

(This piece is made public voluntarily)

Heilongjiang province people’s social welfare department talks about the US Mission online.

　　Cctv news(Reporter Li Wenxue): Recently, the problem of arrears of wages reflected by American group riders in Heilongjiang Province has aroused widespread concern in society. In order to further understand whether there are problems such as wage arrears, and the protection of employment and rider rights and interests of the US delegation, the People’s Social Welfare Department of Heilongjiang Province held a video conference on March 28 to conduct an online interview with the US delegation. This is also the first interview with platform companies by the human and social departments to promote the healthy development of new employment forms since the implementation of the Guiding Opinions on Safeguarding the Labor Security Rights and Interests of Workers in New Employment Forms.

　　On December 17th, 2021, the Department of Human Resources and Social Security of Heilongjiang Province, together with seven provincial departments, issued the Implementation Opinions on Safeguarding the Labor Security Rights and Interests of Workers with New Employment Forms, and put forward 20 measures to safeguard the rights and interests of workers with new employment forms, such as network distributors, network car drivers, truck drivers and Internet marketers, in guiding enterprises to standardize employment, improving employment security system and optimizing public service measures.

　　On March 5 this year, some workers sent a video through a social platform, reflecting the problem of wage arrears of the US Mission. On March 8, a website reported that the US Mission was in arrears with wages and bonuses and could not get a rest. On March 25th, a social platform appeared again, which reflected that the Meituan takeaway site in Acheng District of Harbin owed more than 30 people wages.

　　After paying attention to the problems reflected on the Internet, the People’s Social Welfare Department of Heilongjiang Province read the labor service agreement signed by the rider of Acheng Meituan and Harbin Puhong Technology Co., Ltd., and found that there were some irregularities in the content, such as the simple expression of the agreement, the unequal rights and obligations of both parties, and some obviously unfair clauses for workers.

　　At the online interview on March 28th, Meituan explained the issues related to the rider’s labor security rights and interests, such as labor and employment, wage payment, social security payment, working hours, rest and vacation, and the unpaid wages reflected by Meituan riders in Acheng District.

　　According to reports, the focus of the above-mentioned related events is that there is a dispute between Harbin Puhong Technology Co., Ltd., a partner of Meituan Platform, and the takeaway rider in accounting for salary. In view of the fact that the wage payment date agreed by both parties is 25th of each month, and it has been paid normally on 25th of February, according to relevant laws and regulations, if the wage is paid normally on the wage payment date, it cannot be determined that there is wage arrears before the next wage payment date. In view of the disputes reflected by riders in the calculation of performance bonus, they can apply for labor arbitration according to law. Regarding the nonstandard labor service agreement, Meituan indicated that it would further urge the partners to standardize according to the interview requirements.

　　The Provincial People’s and Social Welfare Department pointed out that Meituan, as a new employment enterprise, should fully understand the importance and urgency of safeguarding the labor security rights and interests of workers in new employment forms, and should shoulder its due social responsibilities while pursuing its own interests and consciously safeguard the legitimate rights and interests of workers; While bringing employment opportunities to the vast number of workers in Heilongjiang, we should pay more attention to the labor security rights and interests of employees. It is necessary to further standardize the outsourcing enterprise contract and the labor service contract signed between the outsourcing enterprise and the rider, and check whether there are comprehensive, clear and specific provisions on the rider’s labor security rights and interests. If it is not done, it is necessary to carry out rectification and improvement, and actively seek the opinions of the people’s society, trade unions and other departments and workers to make the contract more reasonable, legal and compliant.

　　The Labor and Social Security Supervision Bureau of the Provincial People’s Social Welfare Department requires that the self-inspection and rectification should be reported before the end of April, and contracts with outsourcing enterprises and samples of labor contracts signed by outsourcing enterprises and riders should be provided.

　　The relevant person in charge of the US Mission said that it is necessary to actively shoulder social responsibilities, do a good job of implementation in light of the actual situation of the enterprise, take effective measures, safeguard the labor security rights and interests of new employees with practical actions, and truly implement the rights and interests of workers.

Special feature of 1905 film network On the evening of February 14th, Lianrui Film announced that due to a major mistake in the schedule selection, its main film withdrew from the highly competitive Spring Festival file and was postponed to March 30th this year. February 15th was the last day for the film to meet the audience during the Spring Festival.

Viva La Vida tells the story of two seriously ill young people, Lu Tu and Ling Min, who finally see the sunshine of life because of relay for life. The film was warm and cured, and gained a good audience reputation. Douban scored 7.9, but at present, the box office is less than 100 million yuan, and the market performance is far below expectations. Here we also hope that good movies can be seen by more people.

In this special program of Spring Festival "Spring Festival Movies Booming", the director of Viva La Vida leads the leading role and walks into Blue Feather Living Room, which is the final chapter of Han Yan’s trilogy of life and is full of moving and healing power. In the interview, the main creator revealed the behind-the-scenes of the film for us.

Lan Yu: Just now we have been cycling the song "Shake the Sun" in a single.

Han Yan: Yes, I heard it when I was a child. "Don’t miss a good time", isn’t that the theme of our movie? I decided to use the name of this song as the title of the film.

Lan Yu: You two have been singing just now. Who sings better?

Peng Yuchang: She sings well. The emotional part must be that she sings well.

Li Gengxi: On the aspect of all five tones, it has to be him.

Lan Yu: How did the director first think of letting them play this movie?

Han Yan: At that time, the script was not completely finished, and I didn’t think in my mind who would play these roles. At that time, after meeting them, the role seemed to be more concrete in my mind. For example, Geng Xi looks very thin and small, but when chatting with her, I can feel that there are many special things in my heart, which is very similar to the role of Ling Min. What about Pumbaa? You see, he is always sincere and innocent, and so is his performance.

Lan Yu: Did you observe his innocent face?

Xu Fan: He is innocent. I think my son just wants to wake him up.

Lan Yu: Today we are about to usher in Pumbaa’s "social death" moment. Because Pumbaa actually performed in a variety show six years ago.

Peng Yuchang: I’m really sweating.

Han Yan: Very sincere and innocent.

Lan Yu: What kind of impression did you have on director Han Yan’s works at that time?

Peng Yuchang: Worship.

Han Yan: It’s so hypocritical. I just said that he is sincere.

Peng Yuchang: Worship, really, really.

Li Gengxi: I think he was very pure at that time. Now, after all, people are almost thirty, and there will still be one thing, that is, a sense of vicissitudes and a sense of story.

Lan Yu: I heard that the director said before taking this play that he could not take other plays for six months. Did he make such a request?

Han Yan: Right. Because I want them to spend as much time as possible immersed in the role to be played, I don’t trust that you can get into this role instantly by pulling away from the role in another play.

Li Gengxi: At that time, it happened that I hadn’t filmed for half a year. I was completely in the state of my own life, and then I could devote myself to this play. I have been with the role every day for five months, and this experience will be a very precious experience in my career.

Lan Yu: So this time you two should walk into different lives. What lessons did you do, Geng Xi?

Li Gengxi: Basically, I experienced the local life in Changsha. Later, we went to the hospital, visited those patients, talked with them and learned about their lives. The most striking thing is that it is too real, such as someone’s eyes, or a patient showed me a fistula in his arm.

Lan Yu: Geng Xi has many details in the movie, for example, she eats lemons. Does this detail come from these real patients?

Han Yan: I have observed that some patients’ daily life, such as eating lemons, including how they control salt, potassium and water, including some normal things, will be concentrated on Ling Min.

Lan Yu: Is it cool for Geng Xi to eat citric acid every day?

Li Gengxi: My teeth will be very astringent, and my mouth will be drooling all the time. My lips may be pickled and broken a little, and it will be very sour if I eat it again.

Lan Yu: What about Pumbaa?

Peng Yuchang: The patients we met were different. I think even before, you were afraid to touch life and life and death, but after talking to them, they gave me an optimistic, positive and sunny attitude, which made me ashamed. On the contrary, I am still a more sensitive person who may be afraid of this.

Lan Yu: This is what the film wants to present. It was a very interesting scene when you two met. Was it entirely the director’s design?

Han Yan: Right. Lu tu, like a stone, knocked the quiet lake out of the waves. A meeting changed Ling Min’s life and the direction of our movies, so I hope that meeting is interesting.

Lan Yu: What’s the code word?

Han Yan: "Ollie gives". This code word … Let me guess that Lu Tu is a state in which his life is always half a beat slower than this era. Maybe many people think that the slogan "Ollie gives" is out of date now, but I think it may be the exciting period for Lu Tu.

Peng Yuchang: "For Ollie", it took four days.

Lan Yu: Another scene is your confession on the rooftop. At that time, how did you understand Lu Tu’s courageous confession?

Peng Yuchang: They are like complementary souls, and they have feelings there. Let’s send out the most sincere ones.

Lan Yu: How did Geng Xi feel when he heard Pumbaa say that?

Li Gengxi: I will feel that this is the first time he has said something different from his usual. That feeling is quite complicated. There are new feelings about him, new feelings about himself, and the past and future of two people.

Lan Yu: I feel that I have more love in this world, and there is someone who really loves you.

Li Gengxi: Maybe love was not enough at that time, but I felt as if I had found a bosom friend.

Lan Yu: That’s very good. The director nodded frequently just now, and I feel that Geng Xi’s understanding of this character is actually very thorough.

Han Yan: Yes, because I think that feeling she just said, I’ve been thinking. For example, many people ask me why I always make such movies related to the theme of life. The birth of mankind itself is a great miracle. The chance of our parents meeting and combining and giving birth to us is one in four hundred trillion. These two people can still meet in this situation. In our play, it means that this is one in three hundred million. Therefore, the meeting of the two of them that night and the unpretentious dialogue, in my opinion, are quite moving feelings.

Peng Yuchang: In the wedding scene, the director really didn’t ask us so much, but let us finally follow our feelings.

Han Yan: It’s also the last scene. They have gone through all the processes of the whole movie.

Peng Yuchang: I just watched everyone, my mother and the teacher. When everyone was down there, I saw the director sitting at a table, as if I had accompanied Lu Tu and Ling Min through this journey in recent months. Tears welled up in my eyes, and I felt moved by that moment.

Han Yan: I said one thing that they didn’t know, that is, I hesitated all the time in the process of making this film. In the end, did he get married bald or grew a little hair? After his first haircut, I saw him show that scar. At that moment, I felt that I should show this scar to get married. We also gave Ling Min a close-up, and she didn’t wear cuff again. Those scars are a medal for them to overcome life, get rid of life’s predicament or get out of trouble.

Lan Yu: Pumbaa has a lot of courage. He dares to completely shave his head in this scene. But when I saw the real shave, Pumbaa still had some fluctuations in his heart. Geng Xi comforted him with special jokes, saying that you were more handsome after shaving, right?

Han Yan: It’s not a joke, it’s true.

Peng Yuchang: Actually, I’m a little scared. I’m really scared, but I think later, in fact, I’m right to be scared. Because Lu Tu said the second time, I don’t want to go into the operating room again. I don’t want to experience this life again. That fear is really the fear of facing hardships. Facing this life, the fear of this disease is right.

Lan Yu: They are really trying very hard to get close to this role and find their true feelings. Mr. Xu Fan, when you were working with them on the set, could you feel the seriousness and persistence of young actors in their performance?

Xu Fan: Yes, because I think they just tried their best to be immersed in the role. This is meaningful. I remember that when we filmed the scene of cooking, Pumbaa was very real. He was full and ate a lot after just one shot.

Peng Yuchang: I’ve been eating.

Xu Fan: But when the director said to do it again, he said to do it again? If I had known, I would have eaten less. At the beginning, he devoted himself to this role, so when I saw them both, I felt very vivid. These two children were so interesting, but they went to do theirs and I did mine. This is called separation between the old and the young.

Lan Yu: This movie is full of fireworks. It was shot in Changsha, which is a city that makes us feel very fireworks. Pumbaa’s Hunan Supu, did you ask any friends around you?

Peng Yuchang: Yes, I asked the teacher, and the group also prepared a language teacher for me.

Lan Yu: Have you got any secrets about Su Pu in Hunan?

Peng Yuchang: At first, I thought it was just a change in tone. After filming for about seven days, I was particularly impressed. Suddenly one day, the director said that you should stop talking like that. You can talk like this. That day, it was the first time that I realized that the pitch didn’t have to be raised so high, but it must be like Su Pu, and normal speech was also Su Pu.

Lan Yu: If you use Su Pu to describe the three people present, what would you say? First of all, describe mom.

Peng Yuchang: Here’s Ollie.

Lan Yu: Here it is from Ollie. What about the director?

Peng Yuchang: What the director said … was wrong.

Han Yan: It means a liar.

Peng Yuchang: Because he lied to me. That bald guy looks good.

Han Yan: I lied to you, but it’s not just bald. I lied to you a lot.

Lan Yu: I am happy to be fooled. Where is Geng Xi?

Peng Yuchang: It’s beautiful.

Lan Yu: This dialect is very important. It immediately established the life quality of this character, including Mr. Xu Fan, in which you also spoke dialect.

Xu Fan: Yes, because I’m from Hubei, and the plastic arts in Hubei are different from those in Hunan. What’s the ending in Hubei? This ending is different, and sometimes I’m particularly afraid of stringing, so I have to control myself from stringing at any time, because a string of Hunan people says it doesn’t look like it, and Hubei people will say it doesn’t look like it, so I have to control it as much as possible.

Blue feather: the waves behind the Yangtze River push the waves before. Geng Xi is a post-00 generation. It is very surprising for us to see her performance strength. Can you join such a movie? Will you have your own confused moments during the performance?

Li Gengxi: Every play is like a new beginning. Han Dao is very particular about details, so I can’t use my experience. Experience is the most worthless thing. You need to forget all these things, but you have to put yourself in that shell and be at the mercy of Han Dao. So this thing is a wonderful feeling.

Han Yan: You forgot that you sent me a message the other day. She said something to me at that time, which impressed me deeply. She said that I thought they were too difficult and I didn’t know how to help them. I also want to make myself a little less comfortable. This kind of touch or feeling can really make this character’s heart feel melted.

Li Gengxi: (with tears in his eyes)

Han Yan: Did you mention anything sad?

Li Gengxi: No, no, no.

Lan Yu: You suddenly recalled that feeling, didn’t you?

Li Gengxi: Yes, I just have to say how bad this whole thing is for me.

Han Yan: I want to explain to you that the two of them didn’t just suffer some flesh and blood when they played this role, because I always shoot this kind of drama myself. I know very well that every time I shoot this kind of movie, I shoot Fuck off! Tumor jun, whether filmed or filmed, is born and died once with the role. I am well aware of the pressure and struggle behind their performance.

Lan Yu: What kind of new understanding does director Han Yan have of life after filming the trilogy of life?

Han Yan: I have been particularly sensitive to birth, illness and death since I was a child. Later, I filmed these things by myself, which was a process of self-healing. Why did I keep filming? Because I have never been cured, that is, the medicine can’t stop. I think people will always have doubts about life when they are alive.

Lan Yu: "Shake the sun" reminds me of a picture, as if the feeling that the sun is shaking brighter and brighter is releasing more and more light. As long as we live hard and upward, we will be able to shake out the sunshine that belongs to our own life.

Han Yan: This is a movie with vitality and warmth.

　　These days, the COVID-19 epidemic in Beijing has touched everyone’s heart. On the one hand, Beijing’s epidemic prevention work responded quickly and acted in an orderly manner, which calmed the anxiety of Beijing residents about Covid-19. On the other hand, to do a good job of self-protection and reduce the risk of infection, it is necessary to implement the actions of every resident.

　　Although it is not confirmed at present whether aquatic products such as salmon are infected by viruses themselves, contaminated by virus-carrying workers before import or artificially contaminated in the follow-up treatment after entering the market, it still brings a new test to our safety belt on the tip of our tongue.

　　Can and how to eat salmon and seafood? How can we reduce the risk that the ingredients themselves may be infected with viruses? Let’s listen to what two authoritative experts say.

　　No matter how the epidemic changes, we should be cautious, avoid excessive panic and believe in the official conclusion.

　　What is the relationship between salmon and Covid-19?

　　The possibility of salmon "carrying" virus in the body is very low.

　　Salmon carrying Covid-19 and bats carrying Covid-19 are two different things. If the "carrying" of salmon is confirmed, it is precisely contaminated or contaminated. The "carrying" of bats is a host that can coexist. At present, all the known hosts in Covid-19 are mammals, so the possibility of carrying Covid-19 in salmon is almost zero.

　　The news we have seen so far is that the chopping board for cutting salmon has detected the virus. It depends on whether this chopping board cuts anything other than salmon, but also excludes secondary pollutant salmon.

　　Assuming that the virus is indeed brought by salmon, the report we have seen so far is that the virus sequence is confirmed to be a European strain, so it is reasonable to infer that salmon from Europe is polluted in Europe. It is still difficult to confirm whether the salmon is polluted or the foam box or the crushed ice inside is polluted. But it can be speculated that there may be infected people among those who participate in the fishing, processing and transportation process.

　　There is a great possibility of transmission through mucosal contact.

　　At first, more than 50 people were diagnosed positive. You said it was spread by salmon. Personally, I don’t believe it. Because Covid-19 can’t replicate outside warm-blooded animals, there should be a lot of viruses to infect more than 50 people. Therefore, if the fact of transmission is confirmed in the future, it is most likely that salmon will be transmitted to people at first, and then to others.

　　How did it pass? Personally, I think it is very likely to spread through mucosal contact, such as touching contaminated chilled salmon, rubbing your eyes and picking your nose without washing your hands, or polluting the booth and surrounding environment through salmon, and then spreading through contact.

　　Not so far.

　　Evidence of COVID-19’s direct transmission through eating and drinking.

　　In fact, up to now, there is no evidence of direct transmission through eating and drinking in COVID-19, mainly through contact transmission. If it is cooked food, of course, there will be no problem. If it is eaten raw, the risk will be greater, because the chances of the virus contacting the mucosa are a little more.

　　Covid-19’s survival time on the surface of objects ranges from several hours to several days. The chilled salmon is transported by air and protected by low temperature, so it is theoretically possible to survive. Although this probability is not great, considering that once an epidemic situation is caused, the cost of prevention and control is extremely high, so such products may be controlled in the near future.

　　For individuals, it is unlikely that Covid-19 will be infected by raw salmon, but it is a completely unnecessary risk. To be on the safe side, I suggest that you don’t eat raw salmon and other imported fresh food recently, and wait until the official investigation results are clear before making a decision. When frying, it should be fine if it is half-baked, because it is superficial.

　　In addition, the main means of self-protection is to go out to buy and wear masks, wash your hands at home, wash your hands before and after making food, and try not to touch your eyes, nose and mouth with dirty hands. Be vigilant, but don’t be scared.

　　Text/Kai Zhong (Doctor of Food Safety)

　　Nine suggestions for home cooking to ensure food safety

　　The COVID-19 incident in Xinfadi has sounded the alarm for us, reminding us once again that food may carry a variety of pathogenic microorganisms, including infectious viruses, and we must handle it carefully to avoid possible pollution in the kitchen. Especially in the hot summer, microorganisms multiply faster, and human gastrointestinal function and disease resistance may decline, so we should be more alert to the risks brought by pathogenic microorganisms.

　　For this matter, my personal suggestion is this:

　　1. Don’t eat sashimi, stir-fried, medium-rare steak and other foods that haven’t been fully sterilized for the time being.

　　The Chinese nation has been paying attention to cooked food since ancient times, which is a real cultural wisdom. In the era of underdeveloped social economy, the chances of bacterial and virus outbreaks have been greatly reduced. In view of the virus detected in imported fish, we should pay attention to avoid eating any fish, shrimp, shellfish and other foods raw in the near future.

　　In fact, aquatic food is originally a high incidence category of pathogenic bacteria. Even if Covid-19 is not considered, Vibrio parahaemolyticus, Salmonella, Vibrio cholerae and Shigella are often reported in seafood, and the pollution risk is unavoidable!

　　China has imported a large amount of pork and beef from the United States according to the trade agreement, and a very high proportion of employees in American meat processing plants have been infected with Covid-19 before, so we should be on high alert for meat. When eating meat, you must stew it thoroughly, and the temperature in the middle of the meat must exceed the death temperature of various viruses. Don’t simply stir-fry it for a minute or two, or eat half-cooked and undercooked meat — — No virus can withstand cooking at 100℃ for an hour.

　　2. When buying food, give priority to the supermarket.

　　The cut and repackaged goods are safer, because it can reduce the direct contact between shoppers and raw fish and meat, thus reducing the contact with viruses and various pathogenic bacteria.

　　3. In the shopping basket, do raw and cooked isolation.

　　When the supermarket staff gives you the bag containing fish and seafood, you should prepare another bag in advance, so that the staff can put the bag containing fish directly into it. On the one hand, an extra layer can avoid the leakage of the soup inside, and more importantly, the hands of the staff have been exposed to raw fish and raw meat, and the plastic bag is at risk of being contaminated. Your hands and other goods only touch the bag outside, not the bag inside. In this way, other foods in the shopping basket will not be polluted.

　　4. After buying home, the food should be handled in time.

　　After you buy it home, you should take it out immediately and treat it separately. Don’t leave it at room temperature for a long time. First, take out the vegetables and fruits and store them separately, and then take out the raw fish and meat. If it is eaten as a meal, put it in a special basin; If you want to continue cold storage or freezing, you can take the bag outside and put it in a fresh-keeping drawer or a frozen drawer dedicated to storing raw fish.

　　Please note that whether frozen or refrigerated, raw and cooked must be separated.

　　5. Containers, chopping boards, knives, pools and packaging that come into contact with raw fish should be properly handled to avoid pollution.

　　If there is only one pool, it is recommended to wash the fruits and vegetables first, and then the fish. It is best to use the chopping board knives and containers for cleaning and dividing raw fish. After cutting, wash the chopping board and pool in time, preferably by disinfection. Dishes and chopsticks that have been treated with raw fish should also be cleaned and disinfected in time. Put the bags filled with raw fish directly into the "other garbage" bucket, and don’t put them on the table or cupboard.

　　6. Pay attention to protect your hands and wash your hands in time to avoid pollution.

　　There is a certain risk of pollution in the process of handling raw food. If there is the possibility of puncture, it is best to wear thick gloves to operate. Many aquatic products carry pathogenic bacteria, and once they are stabbed, they are prone to infection, and there are even cases of death by marine Vibrio and other bacteria.

　　Direct operation is also easy to transfer bacteria to hands, so you can wear soft gloves to operate. If you operate directly by hand, you need to wash your hands thoroughly and disinfect them after handling. Also be careful not to touch other foods and containers before washing your hands.

　　7. When food is put into the freezer, it should be packaged strictly to avoid mutual pollution.

　　Use waterproof packaging, at least two layers of packaging. It is necessary to prevent microorganisms in raw food from polluting other foods, and also to prevent oxygen from entering the food smoothly, causing food oxidation deterioration.

　　Although frozen food can be stored at -18℃ for more than half a year, its flavor and taste will be worse, the nutrient content will be reduced, and the fat and protein will be oxidized to varying degrees. Eating early is good for food, nutrition and environmental protection. It’s best to write the date of putting it in the package to avoid wasting it for too long.

　　8. temporarily not eating imported fish and seafood will not hinder your health.

　　In fact, adding some bean products, beans, nuts and oilseeds, eating eggs, milk, chickens, ducks and geese normally, and enough fresh water aquaculture products can make our nutritional balance more reasonable.

　　If you are not sure, you will not eat imported salmon, tuna and the like for the time being, which does not mean that there is no source of DHA. In fact, offshore fish such as saury, hairtail, yellow croaker, flat fish and so on are also sources of DHA.

　　The determination shows that the DHA content of domestic freshwater fish carnivorous fish such as perch is not inferior to that of imported salmon, because the feed of these carnivorous fish contains sea fish meal, which contains DHA, and fish can accumulate DHA in the body from the feed.

　　9. It is safer to cook fish food in time, and then pack it and freeze it.

　　Raw fish food is better than frozen for a long time and then cooked again and again. It is better to treat it in time, cook more at a time, cook it and then divide it into several portions, and then refrigerate or freeze it. This can not only kill pathogenic microorganisms in time, but also avoid polluting the refrigerator and make it more convenient to eat. Take one serving at a time, heat it in a pot for a few minutes, or heat it in a microwave oven for two minutes until the central temperature reaches 70℃.

　　In fact, whether there is Covid-19 epidemic or not, the above suggestions on food safety are pertinent and applicable at any time.

　　In the past few years, tens of thousands of people in Germany were infected with norovirus and caused diarrhea, and there have been many cases of hepatitis A virus outbreaks in China. These are viral diseases that are transmitted through food.

　　Finally, by the way, don’t hoard all kinds of food, especially aquatic products. They are potential pollution sources, so why put them in your refrigerator in large quantities? It’s not worthwhile to spend a lot of money on fresh ingredients, spend a lot of electricity on storage, bear the risk of pollution, and then eat stale things.

　　Text/Fan Zhihong (Director of China Nutrition Society)

　　The United States is the initiator of the Russian-Ukrainian conflict and continues to profit from it. The United States increased its sanctions against Russia, which made its European allies pay for it, while taking advantage of it.

　　The United States makes "energy wealth" and Europe suffers from high natural gas prices.

　　EU countries were highly dependent on Russian energy, and about 30% of imported crude oil and 40% of imported natural gas came from Russia.

　　After the outbreak of the conflict between Russia and Ukraine, the United States pressured European allies to impose sanctions on Russia, trying to cut off the energy links between Russia and European countries, and turned the energy demand to the United States in an attempt to make an "energy fortune".

　　On March 25, the United States and the European Union launched an energy cooperation plan, which will expand the export of liquefied natural gas from the United States to the European Union. According to the data of Luft Company, a data provider of American financial market, in the past March, the export of liquefied natural gas in the United States was about 7.43 million tons, an increase of nearly 16% from the previous month and a record high. Among them, Europe has become the largest export destination of liquefied natural gas in the United States for four consecutive months, accounting for about 65% of American exports.

　　However, the transportation and storage costs of liquefied natural gas (LNG) from the United States to Europe are higher, and the construction of related facilities is complicated, which can not fully meet the demand of Europe. European countries can only bear the skyrocketing natural gas prices.

　　Europe’s reduction of Russian oil imports has caused oil prices to soar.

　　Russia is the second largest oil exporter in the world after Saudi Arabia. After the outbreak of the conflict between Russia and Ukraine, European countries imposed sanctions on Russia, which led to a decrease in oil supply from Russia. Gunnvor Group, an energy trading giant, warned that if Russian oil supply continued to decrease, Europe would face an "extreme shortage" of oil, which led to a sharp rise in oil prices.

　　However, the United States continues to profit from it and imports a lot of Russian oil. Popov, Deputy Secretary-General of the Russian National Security Council, said on the 3rd that the volume of oil imported by the United States from Russia increased by 43% in the last week, reaching 100,000 barrels per day.

　　American military-industrial complex makes use of European security dilemma to make "war money"

　　In addition, the Russian-Ukrainian conflict has caused European countries great anxiety about European security. It is difficult for Europe to get out of the security dilemma and can only increase investment in national defense. On March 27th, the German government announced that it would increase the defense fund by 100 billion euros, raising the defense expenditure to more than 2% of GDP. Not surprisingly, this big piece of "fat meat" should mainly fall into the mouth of American arms giants. Since the situation in Ukraine became increasingly tense in October last year, the share price of American military giants has risen dramatically and earned a lot of money.

　　At the same time, since the conflict between Russia and Ukraine on February 24, the US dollar has been sought after because of the rising risk aversion in the market. In March, the cumulative increase of the US dollar was 1.7%, and the increase in the first quarter was as high as 2.8%.

　　Peskov: Europe needs to wake up from "American whiskey"

　　Obviously, the United States has strengthened its ties with Europe in military, diplomatic and energy supply through the Russian-Ukrainian conflict. Thierry de Mont Brial, president of the French Institute of International Relations, bluntly said that Europe would suffer more and more from being kidnapped by the United States, and the Russian-Ukrainian conflict once again "made Europe understand the importance of taking its destiny into its own hands and striving for strategic autonomy".

　　Russian Presidential Press Secretary peskov said on the 2nd that Russia-Europe relations are unlikely to improve in the near future. He said that only when Europe "wakes up from American whiskey" and realizes that its own destiny is in its own hands, not the United States, can the relationship between Russia and Europe be repaired.

　　On June 20th, the Hungarian Parliament passed a package of legal amendments related to measures to combat illegal immigration. The amendment involves nine laws, including the Constitution and the Criminal Law, and is called by some European media as one of the "strictest" immigration bills in history. The Hungarian government issued a statement on the same day, saying that the adoption of relevant bills complied with the wishes of the Hungarian people, which was another powerful defense against illegal immigrants. The bill was passed by a high vote in the Hungarian parliament, reflecting the deepening rift between Hungary and the European Union on the issues of illegal immigrants and refugees.

　　According to the revised criminal law, anyone who organizes illegal immigrants to Hungary and encourages them to evade Hungarian laws will be punished, and anyone who provides funds for such criminal activities or often organizes illegal immigrants can be sentenced to one year’s imprisonment. On the same day, the Hungarian Parliament also passed an amendment to the Hungarian Constitution. According to the revised constitution, the National Assembly will decide the resettlement independently. Immigrants cannot be placed in Hungary without the consent of the National Assembly.

　　On the 21st, the prime ministers of four Visegrad countries (Hungary, Poland, Czech Republic and Slovakia) met with the Austrian Prime Minister in Budapest, Hungary. Hungarian Prime Minister Orban said that all participating countries agreed that Europe should be able to protect its borders and provide security for its citizens. Orban said at a joint press conference after the meeting that Europe should also be able to make the relations among EU member states "characterized by cooperation rather than confrontation". He believes that on the issue of immigration, we should emphasize those issues on which consensus can be reached, such as border protection and the establishment of refugee camps outside the EU, while there is no need to force issues such as refugee quotas. The four countries of Visegrad Group will express their position on the refugee issue at the EU summit on the 28th.

　　In recent years, the Hungarian government has opposed the EU’s policy of forcibly sharing refugees with member States, and defended its southern border by building border fences and amending border laws. At the EU summit to be held at the end of this month, refugee policy remains one of the focuses. With the growing strength of right-wing populism in Austria, Italy and other countries, the differences of opinion among EU member States on accepting refugee policies are becoming increasingly fierce.

　　"The past five years have been the least successful for the European Union. It has failed to defend the European continent from illegal immigrants and has not found a substantive solution to the refugee crisis." In his speech last week, Orban accused Brussels of "breaking the balance between the East and the West". He believed that the EU’s refugee policy should not discuss the issue of refugee distribution, but how to repatriate refugees. "We hope to use this series of bills to prevent Hungary from becoming an immigrant country," said Hungarian Interior Minister Pinter.

　　It is reported that the upcoming EU summit may propose to set up offshore centers in northern Africa and other regions to handle asylum seekers’ applications, thus preventing those who have no asylum needs from going to Europe. These platforms will be set up in North Africa and other regions, and will be jointly operated by the European Union, the International Organization for Migration and the Office of the United Nations High Commissioner for Refugees. They will "quickly identify those who immigrate to improve their economic situation and those who really need international protection", thus reducing the number of people who blindly venture on the journey to Europe. However, it remains to be seen whether these measures can effectively alleviate the current situation of the refugee problem.

　　(Warsaw, June 22 nd)

Text | Xinghui

Editor | Shi Can

Recently, the sound of learning to meow has always sounded in the elevator.

"Seven Cats, Seven Cats Meow Meow Meow…" Tengger’s rugged tone was accompanied by the background melody, and the brainwashed lines were repeated over and over again, "bombarding" every office worker indiscriminately. Under the cat’s meow, all living beings are equal.

Image source Weibo @Tiying Media

This elevator advertisement comes from the digital reading platform "Seven Cats Free Novel", and the singer Tengger’s title in it is the spokesperson of the Seven Cats brand. Coincidentally, in August this year, the comprehensive reading platform "Fanqie Novel" officially announced actor Yang Zi as the brand spokesperson.

Earlier, China Literature Limited had officially announced actor Hu Ge as the spokesperson of Reading Literature IP, and actor Song Yi also served as the ambassador of Reading Literature Recommendation Group… Whether it is a free reading force or a paid online position, celebrity marketing is no longer a new thing.

Why have big-name spokespeople become the norm in the online industry? Today’s online marketing has evolved to what stage?

What kind of celebrity can become an online spokesperson?

Teacher Tengger came to brush his face again.

After learning to call the elevator advertisement was launched, people in Weibo Square often lamented the "magic" of this advertisement. Some people were troubled by the loop of the elevator advertisement, while others sensed a subtle contrast from the reincarnation of meowing: "When I got out of the elevator, I started to search for’Tengger learns to call the cat ‘."

The reason why Seven Cats chose Tengger’s endorsement is obviously inseparable from the latter’s wonderful path of "becoming popular again" over the years.

As a well-known Mongolian singer, Tengger’s heroic grassland-style songs were sung all over the country in his early years. However, his popularity in today’s Internet space is not due to his pure majestic style, but because of his subversive "Uncle Meng" image.

Since the original song "Peach Blossom Land" became popular in 2013, Tengger’s style of painting has shifted step by step. He returned to the public eye, went on variety shows, played cross-border, and covered many popular songs in contrasting ways, such as the cover of Zhang Shaohan’s masterpiece "Invisible Wings" to sing the hard atmosphere of "Wings of Steel"…

Image source Bilibili

On the eve of Double 11 in 2019, the news that "Tengger will sing" Love Circle "on the same stage as Hanazawa Cilantro" spread all over the Internet, causing his cross-dimensional character to come out of the circle again. Although the news was eventually clarified, Tengger did interact with the two-dimensional field frequently since then.

In the tide of netizens playing stalks or imitating, Tengger himself settled in Bilibili and gradually occupied a place in the front line of youth culture. An interesting fact is that as of get the manuscript ready, Tengger’s Weibo fans were about 1.148 million, while Bilibili fans far exceeded the former, up to 1.839 million.

From this perspective, it is not surprising that Seven Cats chose Tengger. In fact, before the free online platform took action, Tengger was already called a "treasure for young people" in the marketing industry.

For example, game companies that also point to the online generation circle have frequently invited Tengger to help sing. The music marketing events of products such as "Honor of Kings" and "The Strongest Snail" have the figure of this real-world friends. The Tengger version of "Mangseed" released by "Fantasy Westward Journey" has gained over 12 million views in Bilibili, and there are still netizens who often "come again billion times".

To the Seven Cats, Tengger was not a celebrity spokesperson for the idol line. His advantage was his interdimensional humorous persona, which was backed by a high reputation, good popularity, and the scarcity of being close to young people.

In contrast, Tomato chose Yang Zi for another reason.

On August 3, Tomato Free Novels officially announced Yang Zi as the brand spokesperson. As a familiar actor, Yang Zi has continued to be active on the screen in recent years, starring in "Ode to Joy", "Honey Sinks Like Frost", "The Rest of Life, Please Instruct", "Sauvignon Blanc" and many other film and television dramas. What they have in common is that they are adapted based on the novel IP.

Fanqie Novel official account

During the official endorsement, Yang Zi said this sentence: "Different characters are different lives." In this context, the actor’s past role performance is a bridge, guiding the audience back to the source of mainstream IP content – that is, the major original online platforms.

Regarding this cooperation, Fanqie Novel also said: "We hope that through Yang Zi’s endorsement, we can better shape readers’ awareness of the reading platform and create a newer and more interesting reading experience for readers."

Similarly, after the 2015 adaptation of "Langya Bang" became a hit, the star Hu Ge in the play collaborated frequently with the original source, China Literature Limited.

As an old friend of Reading Literature, Hu Ge not only played the well-known IP role, but also was a reader famous for his reading interests. Therefore, from his early endorsement of QQ Reading to his subsequent role as the spokesperson of Reading Literature IP, Hu Ge has continued the positioning of "reading advocate" with a slight literary attribute, echoing the cultural tone required for reading literature.

Image source Weibo

Overall, online platforms choose celebrities with different ideas, with different focuses on popularity, resume, and personality. However, the vision is ultimately the same, that is, to use users’ awareness of celebrities to strengthen their awareness of the platform.

When celebrity endorsers became the new "standard" for online platforms, more important marketing trends emerged.

From warlord to celebrity marketing

Web promotion is a profound knowledge.

At different stages of development, online platforms have different marketing goals and technical carriers, and they show very different appearances. For example, the most common and basic form of online marketing is like the game industry’s ancient user acquisition through ads, with short and eye-catching text with rough pictures, and strive to attract readers’ interest in the shortest time.

On the male channel, they can be 10,000 kinds of bizarre reversals, where the dragon king, the rich man and the old ancestor come together. On the female channel, they have turned into jaw-dropping tyrannical literature. The lady knows whether she is wrong today, but the readers who swipe the advertisement must know and reflect.

source network

In this way, graphic advertisements have brought curious glances to large and small online text sites, and they have grown brutally lively. To this day, these gimmick copywriting is still a source of joy everywhere on the Internet, and has bred many famous scenes.

After that, a landmark turning point was the ouster of the "Crooked Mouth God of War".

In 2020, a series of advertisements labeled "Crooked-Mouth God of War" suddenly became popular. The so-called "Crooked-Mouth God of War" comes from the crooked smile displayed by actor Guan Yunpeng in many online advertisements, which often appears at the climax of the plot.

For a time, the original film, editing and parody version of "God of War with Crooked Mouth" swept through Douyin, Kuaishou, Bilibili, Weibo, Hupu and other major platforms. These advertisements have a strong routine color, repeating the scenes of the protagonist pretending to be a pig to eat a tiger and slapping the face in reverse, accompanied by copied and pasted dramatic conflicts and highly similar villain remorse.

The crooked-mouthed God of War was always a useless son-in-law at first, but the ending had unpredictable identity options: God Doctor, Dragon King, God of War, Patriarch… It was such a simple and direct plot framework that made countless netizens unable to stop, embarrassed and happy.

Image source Bilibili

The wry-mouthed God of War, which has become popular in the banter, is a representative of the maturity of online short video advertising.

In the context of the short video pandemic, online short video advertisements have come into being. They go a step further than graphics, using Facebook’s character library to extract core scenes from long, cool articles and shoot short dramas that are one to two minutes long. These advertisements strive to stimulate user interest in a very short time and actively cater to the fragmented public reading habits.

It is worth noting that the popularity of short video advertisements on the Internet does not mean that graphic advertisements disappear. In fact, the two complement each other, embedding short video platforms, browser recommendations, application information flows, and many other scenarios in parallel, to build an information flow empire of Shuangwen marketing, and you can see seven dragon kings smiling at your evil charm by moving a brick at random.

After introducing the emerging media power of short videos, online marketing has further helped new and old platforms to explore market growth. In fact, the years when in-feed ad gradually innovated and grew, it basically corresponded to the rapid growth of free reading platforms under Internet giants such as Douyin and Baidu.

With the slowdown in the growth of the platform, online marketing has undergone new changes, the core feature is the rise of brand status in the appeal of communication. Online giants have tacitly increased branding efforts, opened up marketing dimensions other than customer acquisition and conversion, hoping to keep the country while fighting.

So we can see that Qimao has tested the waters of Xiaohongshu, live broadcast and other brand operation channels, implanted variety shows such as "Yearning for Life" and "Ace to Ace", and appeared in front of young netizens more and more frequently.

Tomato also made frequent attacks online and offline. In July, it just cooperated with the traditional literary circle and the online literary circle to hold a live broadcast conversation. In August, it appeared at the 2023 Shanghai Book Fair with a series of works…

Image source Weibo @Tomato Free Novel

Recently, the celebrity spokespeople who have tacitly embraced the two reflect the current emphasis and investment on brand marketing on online platforms.

If we want to describe, the evolution of online marketing is not a segmented line, but closer to a gradually expanding network. New media and new needs are entwined on it, and the main axes of seeking increment and maintaining stock have been highlighted one after another, prompting online platforms to go offline and to the public.

Free to pay, each with a story

When it comes to star marketing to assist in brand building, the relatively long-established paid online platform is undoubtedly a pioneer.

As early as May 2016, China Literature Limited showed a big deal on this matter. That year, QQ Reading officially promoted Hu Ge as the spokesperson, and at the same time launched a large-scale offline promotion. Hu Ge’s large poster can be seen in many crowded subway stations in Beijing, Shanghai and other places.

Image source Writer’s Assistant official account

You know, in the field of digital reading at that time, such promotion was rare. Since then, Reading Text has also launched the special concept of "IP spokesperson" early, which has attracted a lot of attention from the online literature industry.

It is worth noting that although free online platforms are now following up on star marketing, there are still differences in the strategic priorities of the two camps. Even if the same star appears to shoot a promotional short film, the two sides have different expression priorities.

For example, at the same time as the official spokesperson, Fanqie Novel released a short film "Fanqie Novel Today", which depicted several typical reading scenes, exposed the pain points of digital reading, and showed Yang Zi to express the reason for "Fanqie Novel".

In the short film, Fanqie Novel shows the familiar situations of payment restrictions and author interruption, relying on Yang Zi’s interpretation to emphasize the advantages of tomato free reading, one-click promotion and other products. Yang Zi’s image of shuttling through it is very close to the celebrity spokesperson in people’s traditional imagination.

Image source Fanqie Novel

On the other hand, the short film in which Reading invited Hu Ge to appear focuses on the next link in the online text industry chain.

After Guan Xuan served as the spokesperson of Reading Literature IP, Hu Ge appeared in the short film as a storyteller who loved stories and recommended three popular online works to the audience, namely "Shanghai Prosperity", "Great Doctor Ling Ran" aimed at the medical industry, and "The First Sequence", a fantasy adventure.

China Literature Limited official account

Although it is related to online text recommendation, the focus of this short film is not on the digital reading end, but on the reconstruction of several representative scenes in the story in the form of images and the visualization of words. Here, Hu Ge’s role seems to be closer to a "cultural promotion ambassador".

He introduced to the camera: "Through the paid data of hundreds of millions of readers, [Reading Text] selects the best stories suitable for film and television adaptation, and expects them to appear on the screen and burst out with more powerful charm."

In summary, the difference between the two kinds of star marketing reflects the difference between the development strategies of the two online publishing camps. There is an inherent time difference between the free online publishing platform and the paid online publishing platform in the formation time, which to a certain extent leads to the difference in the current business form.

The former focuses on product iteration and platform construction at this stage, and stars are the guides to shape user cognition; the latter turns its attention to the downstream IP adaptation chain more, aiming to play the advantages of paid network text reserve IP, and stars are more like amplifiers that extend IP appeal.

After saying goodbye to going it alone and embracing celebrity marketing, today’s online platforms have begun to borrow power from outside the circle, each with its own story to tell.

Combined with the "2022 China Digital Reading Report" released by the China Audiovisual and Digital Publishing Association, the scale of China’s digital reading users reached 530 million in 2022, an increase of 4.75% year-on-year. At the same time, the overall revenue scale of China’s digital reading market was 46.352 billion yuan, an increase of 11.5% year-on-year. Among them, copyright and advertising revenue have gradually become the driving force for the development of the industry scale, and are responding to the long-term direction of paid and free online texts.

If the platform can broaden the market through innovative marketing paths, the local online industry is expected to burst into more fresh vitality, further attract readers and creators, and then leave more Chinese stories worth telling.

A few days ago, we learned from the official that its best-selling pure electric car Pro EV Super Edition has actually arrived at the store. The NEDC working condition of the new car has a cruising range of 520km, the maximum cruising range is 650km, and L2 intelligent driving can be realized. After comprehensive subsidy, the pre-sale price is 190,000-200,000 yuan. It is understood that Qin Pro EV Super Edition will still set the price according to the subsidy policy in 2018, and the price period will last until June 25, 2019, bringing benefits to more consumers.

Qin Pro EV Super Edition adopts the latest "Dragon Face" design language, and has an iconic front face shape. The rear of the car adopts a penetrating design, and the body is integrated into the coupe-style slip-back line, creating a dynamic style that young people like.

The car still continues the latest family style. The flat center console is equipped with a large-size high-definition touch LCD screen, which can be rotated. The high-profile models will provide full LCD instruments. The new car is equipped with DiLink intelligent networking system, including four parts: Di platform, Di cloud, Di ecology and Di opening. It supports multiple applications and voice control, and can be upgraded remotely by OTA. It has comprehensive "evolution" capabilities not only in the intelligent networking system, including chassis system and electrification control system.

Qin Pro EV Super Edition has been equipped with a number of active safety configurations including Bosch ACC stop-and-go full-speed adaptive endurance system, automatic emergency braking system, pedestrian identification protection system, blind area monitoring system, parallel auxiliary system, intelligent identification of traffic signs, etc. Five driving control configurations, namely LKS active lane keeping system, BSD blind spot monitoring system, LCA parallel auxiliary system, RCW rear collision warning system and RCTA reversing side collision warning system, have been newly upgraded, and L2 intelligent driving has been realized, and the system and functions can be upgraded remotely in real time.

In terms of power, Qin Pro EV Super Edition is equipped with a power motor with a maximum power of 135 kW and a maximum torque of 280 Nm. It has a maximum speed of 15000rpm, and it takes only 3.7 seconds to complete the acceleration of 0-50 km/h and the top speed can reach 150 km/h.

The new car is equipped with a brand-new high-performance ternary lithium battery with a total battery capacity of 69.5kWh. With an efficient high-voltage system, a reasonable control strategy and an efficient energy recovery technology, it can achieve a maximum battery life of 650 kilometers. At the same time, with the support of fast charging technology, the over-current capacity and battery charging rate of hardware such as charging port and wiring harness are improved, and 30%-80% charging can still be less than 30 minutes, which ensures that power can be replenished quickly during long-distance cross-city travel without delay. (Editor/Zhang Jiadong)

　　Reference message networkReported on May 4 thAccording to foreign media, China accounts for 34% of the patent applications related to the new generation communication standard "5G", which is more than 1.5 times that of 4G. In the field of 4G, Europe and the United States have mastered the essential standard patents for manufacturing products, but in the field of 5G, which has attracted much attention as a new generation of industrial infrastructure, China’s presence has increased. The number of patents will also influence the cultivation of new industries such as driverless driving and the national strength of the new era.

　　"Nihon Keizai Shimbun" reported on May 3 that standard essential patents are irreplaceable technology patents in promoting business, and about 2% of the ex-factory price of 4G smartphones is patent royalties. According to Japanese intellectual property sources, the total annual (4G patent royalties) is about 1 trillion yen (about 9 billion US dollars, and 100 yen is about 6 yuan RMB), and the enterprises with patents are the main participants.

　　According to the statistics of Puliti Company, a German patent data company, as of March, China accounted for 34.02% of the applications for essential patents of 5G communication standards, with Huawei Technologies as the company with the largest number of applications, accounting for 15.05%, ZTE Corporation as the fifth and China Institute of Telecommunications Science and Technology as the ninth.

　　According to the report, the United States and Europe have taken the lead in communication technology and mastered the main patents of 3G and 4G. Therefore, China has to pay huge royalties to European and American enterprises.

　　Therefore, China listed the new generation information technology industry as a key development project, and promoted the research and development of 5G related technologies throughout the country. Including Huawei’s 5G, the R&D expenditure reaches more than 10 billion US dollars every year (1 US dollar is equivalent to 6.7 yuan RMB).

　　According to the report, Huawei has applied for more patents related to base station development, surpassing Ericsson in Sweden and Nokia in Finland. ZTE’s share in base stations is also expanding. Samsung galaxy and LG Electronics ranked third and fourth respectively, and South Korea’s overall share was 25.23%, which was more than two percentage points higher than that of 4G.

　　The share of the United States is 14%, which is two percentage points lower than that of 4G. Qualcomm, which holds patents such as smart phone semiconductors, is a major participant in 4G, and its share in the 5G field has declined, ranking sixth.

　　According to the report, in the field of communication, technology patents are cumulative, and even if they are developed to 5G, 3G and 4G patents, they will continue to be used. Qualcomm’s advantages will not disappear suddenly. The company’s patent licensing business sales in the first quarter reached 1.122 billion US dollars. Japan’s share is about 5%, which is about 4 percentage points lower than that of 4G. According to the share of enterprises, Fujitsu ranks 12th. It is said that Fujitsu holds a number of 5G related technologies, including sending radio waves to target locations.

　　According to the report, enterprises that master the standard essential patents get rich patent income, which can improve the price competitiveness while providing new equipment such as 5G base stations and smart phones. Generally speaking, the more standard essential patents a country’s enterprises hold, the easier it is to promote 5G infrastructure at a lower price, and the easier it is to take the lead in the new generation of communication services. In addition to the number of patent applications, it is also important to master the important patents with high frequency of use.

　　According to the report, the United States prohibits government departments from purchasing 5G products from five companies including Huawei on the grounds of security. However, Huawei holds many patents necessary for the development of 5G products. "Even if Huawei can’t sell products in the United States, it can still get patent royalties" (according to the person in charge of Puliti Company).

　　According to the report, under the huge investment and long-term plan, China’s position and influence in the field of 5G communication are increasing day by day in various service fields based on 5G technology.

　　Our reporter Xiang Yantao

　　After 1003 days of announcing its entry into the electric vehicle industry, Xiaomi Automobile officially made its debut. On December 28th, Xiaomi Group held the Xiaomi Automobile Technology Conference in Beijing. The design, performance, battery life, safety and other details of Xiaomi SU7, the first work of Xiaomi Automobile, made its first public appearance.

　　"Xiaomi decided to invest ten times, start with the underlying core technology, seriously build a good car, and through 15 to 20 years of hard work, become the top five automobile manufacturers in the world and strive for the all-round rise of China’s automobile industry!" Lei Jun, founder, chairman and CEO of Xiaomi Group, said at the scene that Xiaomi Automobile is a major leap for Xiaomi Group from the mobile phone industry to the automobile industry, and it is also a key leap for the complete closed loop of "the whole ecology of people, cars and homes".

　　Lei Jun said that from the beginning, Xiaomi Automobile insisted on starting from the underlying core technology, insisting on positive research and development, and deep self-research on key tracks. At present, Xiaomi Automobile has invested more than 10 billion yuan in the first phase of R&D, and the R&D team has more than 3,400 engineers, including thousands of top technical experts at home and abroad in key fields.

　　This conference officially revealed the progress and breakthrough of five core technologies of Xiaomi Automobile, including electric drive, battery, large die casting, intelligent driving, intelligent cockpit and other key areas, which can be called a comprehensive display of Xiaomi’s 13-year technology accumulation.

　　Among them, in the field of industrial hard technology, Xiaomi has demonstrated the scientific and technological strength of self-developed manufacturing hard core, and has the leading intelligent manufacturing strength of complete automobile industry. For example, the super motor HyperEngine V8s independently developed and produced by Xiaomi has a rotational speed of 27200rpm, ranking first in the world in terms of mass production motor speed; Xiaomi has developed the integrated battery technology of CTB, and the world’s first battery inversion technology has achieved the highest battery integration efficiency of 77.8% in the world. In order to ensure the battery performance and quality from the source, Xiaomi even built its own battery pack factory.

　　In addition, Xiaomi has independently developed "9100t super large die-casting cluster" and self-developed die-casting alloy material "Titan alloy", becoming the only automobile manufacturer in China with self-developed large die-casting and die-casting materials. At present, the industry is winding up the tonnage of clamping force of large die casting. Xiaomi firmly takes the road of full-stack self-research, from self-research materials and equipment cluster systems to finished castings, and has completed the full-stack self-research of almost all links in the large die casting industry chain.

　　In the field of intelligent soft technology, Xiaomi has demonstrated the unique advantages of "technology giant, eco-car-making" and promoted the integration of automobile industry, consumer electronics industry and intelligent ecology. For example, based on Xiaomi 澎湃 OS, Xiaomi intelligent cockpit has realized the bottom reconstruction, evolved for the car, and created an advanced intelligent mobile space; In the field of intelligent driving, Xiaomi industry launched three key technologies, namely adaptive zoom BEV technology, large road model and super-resolution occupation network technology.

　　In addition, the comprehensive empowerment of AI has also become a new bright spot for Xiaomi Automobile to integrate cutting-edge technologies and achieve innovative breakthroughs. For example, in addition to the first road model in the industry, Xiaomi has also developed the world’s first mass-produced "end-to-end perception decision-making model" for the parking service scene of intelligent driving, which can observe and dynamically adjust the parking spaces in mechanical garages and other ultra-difficult parking spaces in real time.

　　Zhang Xiang, director of Vodafone Digital Automobile International Cooperation Research Center, told the Securities Daily that Xiaomi currently adopts the mode of self-purchasing equipment and self-building factories in core areas such as batteries and die casting, which is a common practice in the current industry. For example, Weilai makes its own motors, Tesla has a battery assembly plant, and BYD has mastered the most self-developed technologies for core components. Car companies build their own factories in these fields, on the one hand, because the production capacity of some core components is not very large, the supply chain is not very mature, and outsourcing faces supply chain security problems; On the other hand, the prices of these core components are relatively high and the profits are relatively high. If you choose to build your own factory, you can enjoy the industry dividend. If you outsource it completely, the technical content and profits of Xiaomi Automobile will be greatly reduced.

　　At the end of October this year, Xiaomi announced a comprehensive upgrade of the group’s strategy, from "mobile phone ×AIoT" to "people, cars and homes are all ecological", and cars have become the most important part of Xiaomi Group’s strategy. Lei Jun announced that with the addition of Xiaomi Automobile, Xiaomi’s "full ecology of people and cars" was officially closed.

　　Lei Jun introduced that "the whole ecology of people, cars and homes" is a super-intelligent ecology that comprehensively opens up people, cars and homes, realizes seamless connection and real-time collaboration of hardware equipment, and drives industrial chain partners to create a people-centered and active service. Xiaomi 澎湃 OS has opened up more than 200 categories including Xiaomi Automobile. In the past 13 years, Xiaomi has laid out 12 technical fields and 99 sub-tracks. Based on the principle of "deep integration of soft and hard, comprehensive empowerment of AI", Xiaomi has formed a "fusion technology stack" to continuously empower product development and manufacturing.