广州蒲友网

　 　 1905 movie network feature Li Xuelian, the heroine of the work directed by Feng Xiaogang. She is a rural woman who owns a beef bone soup shop. She and her husband Qin Yuhe divorced, but this divorce was a fake divorce, and the two had other purposes. But after this divorce, the husband no longer remarried with him, and the original purpose of the two was lost.

　 　 On the other hand, the documents in black and white turned the fake divorce they had agreed on into a real divorce in the process. The reason in Li Xuelian’s heart could not be avoided. She decided to petition, hoping to overturn the case. Who knows, this case was not overturned, but it caused more cases.

　 　 One stone stirred up a thousand waves, and the case led to thousands of pictures. Although there are 28 men in the film, only Li Xuelian, played by Fan Bingbing, is a woman, but Li Xuelian in the film has a little connection with five other women invisibly.

The following content contains spoilers, please read with caution.

1. The first woman: Pan Jinlian

　 　 Obviously, the most crucial character involved in the film "I Am Not Pan Jinlian" is Pan Jinlian. Pan Jinlian is a very famous figure in history, known to everyone because of the novels "Water Margin" and "Golden Bottle Plum".

　 　 Pan Jinlian was the maidservant of a large family and married Wu Dalang, who sold cooking cakes. Wu Dalang was short and slightly wretched, while Pan Jinlian was rather beautiful and a little slutty. After several attempts to hook up with Wu Song failed, he hooked up with Ximen Qing and committed adultery. After being caught and told to Wu Dalang, Wu Dalang was kicked in the chest by Ximen Qing and fell ill in bed. Later, Ximen Qing and Pan Jinlian joined forces to poison Wu Dalang.

　 　 The prototype of Pan Jinlian is different from the one in "Water Margin". Her prototype is a very virtuous wife in the Northern Song Dynasty, who keeps her duty with Wu Dalang and grows old together. However, the Pan Jinlian involved in this film is obviously the one who is married and has an affair.

　 　 More directly projected into the movie, it is the sentence that her husband Qin Yuhe said to Li Xuelian in public: "Are you Li Xuelian? Why do I think you are Pan Jinlian!" This sentence is actually a sentence for Li Xuelian at the moment. Pan Jinlian had an affair with Ximen Qing after marriage, and Qin Yuhe talked about Pan Jinlian because Li Xuelian was no longer a virgin when Li Xuelian and Qin Yuhe got married. These are two different things that have nothing to do with each other, but because Qin Yuhe’s absurd sentence is linked together. And because this sentence is said in public, and it is passed down from person to person, this sentence becomes true.

　 　 Li Xuelian wanted to prove that she was not Pan Jinlian, but only Li Xuelian because of such a sentence. But in Li Xuelian’s mind, all the sources were in the original divorce. If this was not resolved, the following series of problems would be like dominoes, all wrong.

　 　 Ten years later, Guo Tao’s Zhao Datou (also known as Zhao Jingli) and Zhang Yi’s court president Jia Mingming staged a play. Zhao Datou got Li Xuelian to avoid Li Xuelian from complaining again to Beijing. Jia Mingming helped Zhao Datou get his son’s job, and both parties benefited. Zhao Datou and Li Xuelian went to Huangshan together, and they had a relationship.

　 　 Later, Li Xuelian, who learned the truth, found out that she had been deceived and was very angry. She was angry that the hurdle in her heart could not pass, and she might become the Pan Jinlian in her husband’s mouth forever.

　 　 However, Li Xuelian and her husband had already gone through legal procedures to divorce, and at the same time that she had a relationship with Zhao Datou, she was no longer married. It was just that in Li Xuelian’s mind, the fake divorce discussed by both parties was a fake divorce, even if it was written in black and white.

　 　 Li Xuelian is a woman with a special axis. Her thinking is like the circle in the frame size of the film. It is a circle without an exit. If other people’s words cannot enter, she will never listen. She only cares about proving that she is not Pan Jinlian, and it will take more than ten years.

　 　 Unexpectedly, before she could reverse the case and prove that she was not Pan Jinlian, Qin Yuhe died, and she would forever become the Pan Jinlian in everyone’s mouth.

Next Page: The Second Woman: Dou E

From setting the file to going LIVE, the night of the premiere of "Happiness to Wanjia", which has been attracting much attention, brought Wang fried to the two satellite TV stations. Beijing Satellite TV’s audience rating reached 3.2132%, directly winning the championship; Oriental Satellite TV’s audience rating was 3.0190%, ranking second. The audience has continued to praise, praising the selection of themes! Zhao Liying is worthy of being the first choice for the heroine!

"Happiness to Wanjia" is co-directed by Zheng Xiaolong, Liu Xuesong and Yao Yuan, with Zhao Dongling as the screenwriter and Zhao Liying, Luo Jin and Liu Wei starring.

Adapted from the novel "The Legend of Autumn Chrysanthemum," the play tells the story of a rural girl named He Xingfu who marries to Wanjiazhuang and eventually grows into an independent woman after multiple trials. The play was also selected as a key radio and television support project.

"Happiness" focuses on contemporary rural themes, showcasing the true lives and ordinary stories of ordinary people.

In previous media interviews, Zheng Xiaolong revealed that he chose to shoot this kind of theme because he liked the dignity, personality and zeitgeist of the characters in the story. Therefore, he wanted to use this story to present a TV series that reflects the face of contemporary villages.

It is reported that when preparing for "Happiness to Wanjia", the screenwriter Zhao Dongling, in order to make the TV series more close to contemporary rural life and avoid completely detached from reality and give people a flashy feeling, adhered to the creative concept of "artistic creation comes from the masses and goes to the masses", personally carried out research at the grassroots level, went to the countryside to see changes and development, and collected story materials of people’s lives. Afterwards, she painstakingly studied various details, striving to reflect the true appearance of rural life.

The script of "Happiness to a Thousand Families" has been polished for three or four years and has been revised for at least five editions. Zheng Xiaolong said that a wealthy rural area is also very new to him, so he must work with everyone to make reasonable and correct changes to the script according to the changes of the times, and must restore the truth and make it real.

In the casting, Zheng Xiaolong said that his first choice for the heroine is Zhao Liying. He believes that Zhao Liying’s acting is real, there is no trace of carving, and she is not a beautiful actress who simply stays at the performance level, but will have her own thoughts and opinions on the script and characters. Secondly, he said that he was impressed by Zhao Liying’s stubbornness and willingness to work hard to do things seriously. This is why he chose Zhao Liying to play.

Throughout the entire entertainment industry, Zhao Liying is indeed the most suitable for this role. Her personality and temperament are almost the same as He Xingfu. Because of this, Zhao Liying’s interpretation makes the character "He Xingfu" more realistic.

It had to be said that Zheng Xiaolong’s casting vision was really impressive. Except for Zhao Liying, every actor in the play was very suitable for their role, as if the actor was the character himself. In terms of visual experience, it made the audience feel more immersed.

As a rural theme TV drama, the drama’s clothing path very much restore the rural real life appearance.
The first episode opened with cheerful music, and the grand wedding car fleet was magnificent. The wedding banquet was both festive and lively, full of style, as if it was not a family event, but more like a feast for the whole village.

The big pot and the big stove were steaming hot, the big bowl was serving the dishes, the water was passing the dishes, and the food was trotted. The large square table and bench filled the yard, the dishes were piled up all over the table, the variety of home-cooked dishes, and the classic beverage and wine configuration. The bright sun shone brightly, and the guests sat drinking and chatting, brimming with beaming smiles.

This scene, full of rich fireworks, vividly presents a rural wedding banquet to the audience, making people feel as if they are in it.

In the handling of details, it is even more refined. Whether it is the dishes and chopsticks on the table, drinks, or the clothes and movements of the extras, they are all full of a heavy sense of life and are very close to the reality of the countryside.

In addition to the attention paid to He Xingfu played by Zhao Liying in the play, the old drama bones playing Wang Qinglai’s parents portray the psychology of the little people in the countryside. The philistines are smooth, rigid and old-fashioned, feudal and backward, weak and ignorant, etc. These personality psychology, with their various small movements and expressions, are interpreted just right and true.

The sharpest contradiction in the first episode was that He Xingfu’s sister was forced to "get married" and was humiliated. This part of the plot made people angry and hated.

When it comes to "getting married", a feudal bad habit left over has always been criticized by people, but it has been banned repeatedly, like in some rural areas, this backward and evil custom has always been retained.

"Happiness to Wanjia" is a direct and bold criticism of "marriage", poking pain points in society, exposing old-fashioned ideas in rural areas, and making the story more real and down-to-earth.

In addition, the portrayal of the group portraits in the play is also very real. Because of why happiness hurt the son of Secretary Wan, Wan Chuan’s family, the guests at the wedding banquet left one after another, without paying attention to the cause and effect of the matter.

Afterwards, he added fuel to this "scandal" and spread it wildly, so that everyone in the village knew it. Even when they saw the Wang family, they took a detour and gossiped behind their backs. Such a scene completely reproduced the reality of rural life.

The description of the rural face, the shaping of the characters, and the portrayal of the details of "Happiness to Wanjia" are all in place, and the social significance of its expression is also very profound. It is a solid and durable TV series. The style of the whole drama is plain and simple, and the rhythm is soothing. The shock and deterrence of this atmosphere of daily life is often the most direct and real.

　　On April 18th, the National Space Administration organized a press conference for China Aerospace Day in 2023, and officially released the poster and list of outstanding works for China Aerospace Day in 2023. After four stages of social solicitation, expert selection, online publicity and approval, 12 outstanding works were finally selected. Among them, the poster designed by Fan Zhiming of Fujian Business School was finally determined as the poster for China Aerospace Day in 2023.

　　The design of the poster includes four levels: "learning from things", "asking questions about the sky", "continuing" and "honoring Anhui". In the picture, there is not only the image of "bouncing pipa" flying in the sky, but also the images of Houyi and Dragon Car in the Han Dynasty, the star chart of the Song Dynasty and Xiangyun, which represent the yearning of ancient China for the vast universe. There are astronaut, Dongfanghong satellite, Long March rockets, Tiangong Space Station, Zhu Rong, Chang ‘e, xi he and other typical symbols of China’s space industry, which highlights the vigorous process of China’s space industry and depicts the space dream of building a space power. In addition, the silhouette of a group of teenagers who yearn for science and rush to the future expresses the vision of continuing China’s aerospace blood and continuously promoting the aerospace industry; The Huizhou architecture and welcoming pine interspersed in the picture also highlight the local characteristics of Anhui, the host city.

　　The other 11 poster authors (in order of strokes of surnames) who finally won the outstanding works award were Wang Ke, Fang Xijie, marketing planner of Anqing Zhengqi Yuanhang, Tian Xiaoming of Sichuan Aerospace Vocational and Technical College, Li Jie of tongjitang (Guizhou) Pharmaceutical Co., Ltd. of Sinopharm Group, Chen Jie of Fujian Minjiang College, Hu Yun, Liu Huimin, Zhao Long, Guo Chunlin of Hanmo (Shenzhen) Cultural Development Co., Ltd. and Beijing Aerospace.

　　From February 16th, when the notice of activities was posted on the website of the National Space Administration and "China’s Aerospace" WeChat WeChat official account, to March 24th, the submission collection ended, a total of 1,058 poster works were received, which was 54% higher than the number of posters collected for "China Aerospace Day" in 2022. The authors of the participating works come from 27 provinces, autonomous regions and municipalities directly under the central government. Among them, Beijing, Shandong and Fujian provinces ranked in the top three, and Anhui Province contributed 34 pieces. The authors cover a wide range, including front-line aerospace workers, students, art professionals and aerospace enthusiasts. There are many colorful and imaginative works of primary and secondary school students. This solicitation activity has effectively stimulated the enthusiasm of young people to participate in the space industry.

　　After the collection, an expert review team composed of representatives from relevant government departments, aerospace enterprises and experts in the fields of art design and news media will review the submitted works and make a comprehensive evaluation according to the standards of theme fit, aerospace characteristics, artistry and creativity. The top 12 outstanding works were selected by secret ballot by the expert review group, and the final poster for "China Aerospace Day" in 2023 was approved.

　　The advanced intelligent driving version of Wenjie M5 will be officially released on April 17th. Wenjie M5 is positioned as a medium-sized SUV, providing extended-range and pure electric power systems. The price range of the current model is 259,800-331,800 yuan.

　　The M5 advanced intelligent driving version of Wenjie continues the design style of the current model. The middle net adopts a banner grille, which has a large area and can provide a good heat dissipation effect. The headlight group has a sharp design, and black decorative strips are added below the front enclosure as an ornament, making the front face younger.

　　The waistline of the M5 car body is sharp, which highlights the sense of strength. The new car is equipped with a hidden door handle, and the taillights are designed through and blackened, and the AITO letter logo is provided in the middle of the taillights. The advanced intelligent driving version is mainly equipped with Huawei intelligent driving system, and radar and camera are also added.

　　The current model of Wujie M5 provides two power systems: extended range and pure electric. Pure electric provides two-wheel drive standard version and four-wheel drive performance version. Extended range provides four models, and rear-wheel drive standard version and two four-wheel drive models. What kind of power system is used in the advanced intelligent driving version remains to be officially announced. (Photo courtesy of the car)

Author |　Wang ruoye

Edit | Mingming

On July 6, 2022, "Hidden into the Dust" was officially released, with a box office of 349,000 on the first day of release, accounting for only 2.3% of the films.

At that time, the cumulative box office predicted by Cat’s Eye for this film was 565,000, and the final box office prediction of the film by the public remained at around 2 million. As a rural literary film, even Ruijun Li, the director of Into the Dust, once mentioned in an interview that he was worried that this film would become cannon fodder for the summer file.

On August 9, 2022, "Hidden into the Dust" was webcast and landed on many video platforms such as Youku, Tencent and iQiyi. According to past experience, it is inevitable that the box office will decline after a movie is launched on the online video platform. However, Into the Dust unexpectedly broke the inherent cognition of the public.

52 days after its release and 21 days after its online broadcast, Into the Dust miraculously fell to 3.662 million box office in a single day, reaching the highest single-day box office at present. It is predicted that the box office will soar from more than 50 million to more than 80 million again, and the single-day box office is expected to soar from more than 3 million to more than 5 million. Even many netizens boldly said that they are optimistic about the box office of the film. The cat’s eye also resumed on August 30th.predictThe total box office of "Hidden into the Dust" in mainland China will break 102 million.

After the cinema films are broadcast online, it is rare that the box office increases instead of falling, so that it feeds back the film market. It is urgent for the market to find out what makes the long tail effect of the film so strong, and it is also urgent to know whether the box office decline of "Into the Dust" can be repeated.

Word of mouth solidly improves box office performance

　

"Hidden into the Dust" Douban scored 7.8 points, and now it has risen to 8.5 points, ranking first in Douban’s real-time hot book audio-visual list.Not only has it become the first Chinese cinema film with a Douban score of 8 this year, but it is also the Chinese cinema film with the highest Douban score this year.

The official Weibo, who opened the movie "Into the Dust", has only a few more than 1,000 fans. Of the 103 articles published in Weibo, only a few in Weibo have turned over 100 praises and comments. All this makes the announcement of this film seem to have a sense of "big hidden in the city".

The most famous story in the previous film was the behind-the-scenes shooting story told by Christina. Many netizens called that story "The Chocolate Factory in Christina", and this stalk of Christina even replaced "You are my God", which was very popular. However, the popularity of the stars themselves has not been transferred to movies.Before "Into the Dust" went online, the box office was in a downturn.

According to the box office trend chart of "Into the Dust", it can be seen that the box office trend in the picture presents a strange V-shape, but it grows more rapidly after the webcast goes online. On the one hand, the literary film itself is a niche film, and the number of films given in the early stage of the cinema is not enough, which leads to the decline of the box office after the release; On the other hand, webcasting enabled more viewers to see the film, and word of mouth drove the cinema box office.

It is not only "Hidden into the Dust" that still chooses to be put in the cinema after webcasting goes online.

In 2019, the popular animated film "Nezha, The Devil Child Came to the World" was launched on October 11 before it was released on October 26. However, according to the box office trend of "Nezha, The Devil Child Came to the World", the box office of the film continued to decline after it was launched. In 2021, the "520" movie "Decisive Battle Against the Black" was also launched on the online platform on May 29th, while releasing the notice of key extension. This also led to the final box office score of "Decisive Fight Against the Black" of only 405 million.

Can be like "Hidden into the Dust", there are few films that have fallen strongly after webcasting. Searching for the film reviews of "Into the Dust" on social platforms, many people choose to continue Amway with their friends after watching the movie. Many of them decided to go to the cinema to get another ticket after watching the movie on the video platform. Since the audience is willing to go to the cinema for support, the demand for films has increased for cinemas, and it is natural to increase the mutual benefit of film arrangement.

After the number of films in "Into the Dust" increased, the attendance rate was also guaranteed. This is also the effect that high reputation can bring.High word-of-mouth and high box officeThis simple sentence has been truly verified in "Into the Dust".

Short video platform helps box office rebound

　

The propaganda achievements of "Into the Dust" can go to a higher level.The short video platform also contributed.

According to the statistics of cat’s eye data, the topic broadcast volume of Into the Dust in Tik Tok has reached 2.1 billion, and it has been listed on the hot search list of Tik Tok for many times. On August 30, 2022, the number of likes on the official account of "Into the Dust" in Tik Tok has also exceeded 81.49 billion. Compared with thousands of fans in Weibo’s official account, nearly 200,000 fans in Tik Tok’s official account are really huge.

In addition to official accounts, "tap water" bloggers on the short video platform have also emerged after the webcast of "Into the Dust".Major film bloggers and online celebrity bloggers in different fields have started to publish relevant contents of "Into the Dust".

July was a smash hit, and Dong Yuhui, who has many fans, also talked about "Hidden into the Dust" in the selection live room in the East. Judging from the volume of fans in the East’s selection live broadcast room, there are not a few potential box office supporters. On August 22nd, in Tik Tok’s hot search "What’s the stamina of hiding in the dust?", the film published by online celebrity blogger Kongkong Diary with 4 million fans was praised by nearly 500,000 people. In the video, Kongkong Diary explained his feelings of watching movies, and many netizens began to post the classic lines in this video comment area. Another part of netizens who haven’t seen "Into the Dust" spoke in the comments, saying that they had been arrived by Amway and would go to the cinema to see the film.

On the one hand, among the audience groups of short video platforms such as Tik Tok, there are more rural users in third-and fourth-tier cities and counties.As a rural film, Hidden into the Dust, especially the huge display of farming culture in the film, easily resonates with netizens in Tik Tok.

And according to the cat’s eye data, the local box office growth of "Into the Dust" is concentrated in the Central Plains region where the farming industry is relatively developed, such as Shaanxi and Henan. Based on this, it is found that it is a correct and beneficial strategy to choose short video platforms such as Tik Tok to announce the content in the later stage of "Into the Dust". In the early stage, "Into the Dust" made accurate publicity for the audience of literary films in developed areas such as Beishangguangshen and Shenzhen. The main creators ran several rounds of roadshows, but the results were minimal.

The news of being shortlisted for Berlin Film Festival failed to make literary film lovers take "Into the Dust" out of the circle, but a rural blogger on a short video platform made "Into the Dust" successfully enter more people’s horizons.

On the other hand, the second creation and editing of "Into the Dust" on the short video platform is mainly based on the output of film reviews, which is very inflammatory.The expression of netizens’ true feelings can drive more people to express their views on this film and arouse everyone’s interest in this film.

Breaking the inherent circle of literary films, "Hidden into the Dust" is still accumulating after the online broadcast. How to make good use of the audience of the short video platform so that webcasting is no longer a "box office springboard" may be a new thought brought to the film market by "Into the Dust".

Can "Into the Dust" be reproduced?

　

In recent years, the only film short-listed in the three major European competitions, Hidden into the Dust, was also withdrawn in February 2022.

Due to various reasons, the film market remained sluggish in the first half of this year, and "Into the Dust", which was released in July, did not expect that the film with minority theme was expected to become a phenomenal domestic literary film. It is not a simple matter to reproduce the success of "Into the Dust".

First of all, from the perspective of subject matter, although "Into the Dust" is a literary film, its content is close to the northwest countryside, which coincides with the audience of the short video platform.With the help of short video platform, the box office can take off directly.Secondly, after the webcast was launched, the number of second-generation videos on the short video platform increased.However, different from the ordinary plot explanation, the second creation video of "Into the Dust" is mostly an emotional film review, which extends from the story of the film to the emotional expression of the group and can impress the audience to watch the movie.

There is also the support of the cinema for "Into the Dust".As early as the beginning of the film’s release, the general manager of Jinan Belle Palace Cinema once sent a message to Weibo, saying, "Into the Dust" has been streamed, but I am still arranging films for it, because I firmly believe that the sound effects on the big screen are more attractive to fans than computer screens and mobile phones. " On August 30, 2022, "Into the Dust" won the highest attendance rate on that day, which did not live up to the expectations of many cinemas.

But most importantly, we have to return toThe quality of "Into the Dust" itself passed the test.Therefore, it can be full of stamina.

At the same time, the film "Tomorrow’s Battle" was ridiculed on the short video platform for "selling badly", and the box office just passed 600 million after 27 days of release. Ruijun Li, the director, also said in an exclusive interview with Zumu News that he understood the choice of film arrangement in cinemas and cinemas in the early stage. "The audience has the freedom to choose what to watch, and the cinemas have the freedom to choose what to arrange. Even if we want to talk about feelings, the premise is to let the market operate first. Now the cinema has been’ hungry’ for a long time, let the cinema fill its stomach first, and then take care of art movies. "

It is gratifying that the market has now clearly perceived the value of the art film "Into the Dust". On September 30, 2022, "Hidden into the Dust" was postponed to September 30 after it was announced on August 2 that the key was postponed to September 12. In addition to the key extension, the proportion of cinema films is also rising, reaching 10%. Compared with the release volume of about 0.2% in the early stage, the box office data of "Hidden into the Dust" in September should be more impressive.

It can continue to ferment word of mouth after webcasting, and the box office in a single day has exceeded 4 million, and the total box office has reached 37 million.This is a miracle of a film, and it also indicates new opportunities in the film market.