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　　　　On September 22, the officers and men participating in the exercise were mobilized before the exercise began. On the same day, the actual inspection exercise codenamed "Queshan-2007" kicked off in a motorized infantry division in jinan military area command. During the seven-day exercise, a motorized infantry division in jinan military area command will be fully manned and remotely maneuvered to Queshan Contract Tactical Training Base to launch an offensive confrontation with the "Blue Army" troops. Xinhua News Agency reporter Li Gangshe

　　　　Xinhuanet Beijing, September 24th (Reporter Cao Zhi) From the lean and efficient composition to the year-on-year improvement of the comprehensive support level of weapons and equipment, from the all-round expansion of personnel training channels to the marketization of logistics support methods … Since the 16th National Congress of the Communist Party of China, the People’s Liberation Army has focused on effectively fulfilling the historical mission of our army in the new century and new stage, and has continuously promoted the coordinated development of military, political, logistics and equipment in accordance with the principle of the unity of revolutionization, modernization and regularization.

　　　　　The braided structure is more lean and efficient.

　　　　At the end of 2005, the task of reducing the number of military personnel by 200,000, which began in 2003, was completed as scheduled, and the total number of PLA personnel was reduced to 2.3 million.

　　　　After this restructuring and reform, the proportion of army troops in the total posts of the whole army has dropped to the lowest point in history; The navy cancelled the aviation organization and the base was reorganized into a support base; The air force abolished the military (base) organs and implemented regional command; The Second Artillery Corps cancelled and merged some organizational units and optimized the formation of combat troops.

　　　　The reform has brought gratifying changes-the whole army has reduced its overall size, optimized its organizational structure, enriched its combat strength, streamlined its leading organs, shrunk its support booths, and promoted the system reform … Among the 200,000 soldiers laid off, 170,000 are cadres, which indicates that the People’s Liberation Army has taken an important step towards the goal of moderate scale, reasonable structure, lean organization, flexible command and strong combat effectiveness, and its organizational structure is more suitable for the requirements of information construction.

　　　　　Military training focuses on informationization.

　　　　On September 6, 2006, several "Red Army" participants worked intensively in the commander’s warehouse. On the same day, our army troops entered the second day of the first trans-regional long-range maneuver confrontation exercise. The participating troops in this exercise were a mechanized brigade in shenyang military area command and an armored brigade in the Beijing Military Region. The exercise was divided into stages such as combat readiness level conversion, long-range maneuver and engagement. Xinhua News Agency reporter Li Gangshe

　　　　Focusing on the goal of building an information-based army and winning an information-based war, the People’s Liberation Army has actively promoted the transformation from military training under mechanized conditions to military training under information conditions. In 2006, the whole army held more than 8,100 information lectures and high-tech knowledge training courses.

　　　　With the popularization of field command automation system, the command means of the People’s Liberation Army has realized automation and started to develop into information, and the information content of weapons and equipment has been continuously improved. Basement, simulation and networking have gradually become an important mode of military training.

　　　　Field training, actual combat confrontation, practical exercises, and electronic and network confrontation throughout the whole process … The battlefield of the three military exercises presents a fiery landscape of charging to the forefront of information warfare everywhere. Through the reform practice, the whole army has made great progress in deepening the reform of training content-

　　　　It is the first time to put forward training in dealing with war operations and non-war operations; The basic training required by joint operations and joint training has penetrated into the professional training of various arms; Relying on information weapons and equipment, especially new equipment, constantly strengthen the training of new knowledge and skills; It highlights the basic training of skills and tactics, command and control training and tactics research and training in complex electromagnetic environment; Improve the training assessment methods, and test and evaluate the training level and combat capability from the difficulty to the actual needs …

　　　　Focusing on informatization, the PLA has initially established a military training content system that is suitable for responding to various security threats and completing diversified military tasks.

　　　　　Ideological and political work develops in innovation.

　　　　The whole army unswervingly adheres to the guidance of Deng Xiaoping Theory and Theory of Three Represents, thoroughly implements Scientific Outlook on Development, and vigorously strengthens theoretical armed work. Over the past few years, more than 6,500 theoretical training courses for leading cadres have been held in units above the army level, and leading cadres at or above the regiment level are generally trained in rotation … Scientific Outlook on Development’s basic views and demands are increasingly deeply rooted in the hearts of the people, and are being transformed into a great driving force for the officers and men of the whole army to promote national defense and army building.

　　　　In accordance with the requirements of enhancing initiative, pertinence and effectiveness, all units constantly innovate and improve the contents, forms and means of ideological and political education ―― With the opening of the political work network of the whole army, ideological and political work has penetrated into thousands of military camps through information networks; More and more psychologists and counselors have entered the army to help officers and men to ease their psychological problems; There are "military camp lawyers" everywhere to provide services for officers and men to protect their legitimate rights and interests; Each army has set up a "Chief Mailbox" and a "Company Forum" on the local area network, where soldiers offer suggestions and make public comments on sensitive issues such as joining the party, promoting cadres, taking exams and selecting non-commissioned officers …

　　　　Various units have also carried out extensive and in-depth education on our military’s historical mission, ideals and beliefs, fighting spirit and socialist concept of honor and disgrace in various forms.

　　　　Strong ideological and political work has laid a solid ideological foundation for officers and men to listen to the party’s command, serve the people and be brave and good at fighting. A large number of heroic model figures, represented by Yang Yegong, Hua Yiwei, Yang Liwei, Fang Yonggang, Li Zhonghua and Ding Xiaobing, have emerged in the whole army and the Armed Police Force.

　　　　The implementation of the talent strategic project has been continuously strengthened.

　　　　The Central Military Commission and the Fourth Headquarters have continuously stepped up the implementation of the talent strategy project, and trained a large number of new military talents who are suitable for the informationization construction of the army and are competent for combat tasks under the informationization conditions-

　　　　Establish and improve a new college system with on-the-job education as the main body and military higher education and on-the-job education relatively separated; Send military cadres to study in central and provincial party schools, and offer training courses for young and middle-aged cadres, high-tech knowledge training courses for leading cadres in major military regions and military positions, and cross-training courses for services and arms; Gradually realize the cultivation of military and civilian general talents mainly relying on national education; Establish and improve the talent reward mechanism, promulgate the regulations on the reward of military technical professionals, and set up awards for outstanding commanding officers, staff officers and non-commissioned officers of the whole army …

　　　　The implementation of a series of new measures has broadened the horizons of officers and soldiers and improved their quality. At present, more than 95% of the leaders of the military divisions of the whole army have college education or above, all the first-line pilots of the Air Force have college education, 100% of the first-line captains of the navy have graduated from professional colleges, and almost all the technical officers of the Second Artillery Corps have bachelor’s degrees or above … The three armed forces have a number of master’s company commanders and doctoral heads.

　　　　Logistics support is steadily moving towards socialization.

　　　　From the self-contained system to the joint service of the three armed forces, from self-guarantee to socialized support, the PLA logistics support is also advancing towards the established goals in the transformation towards the market.

　　　　Just after the New Year in 2007, with the approval of the Central Military Commission, Jinan Theater officially implemented the joint logistics system. This new system, which breaks the professional and geographical boundaries of arms and services and uses logistics support forces in a unified and intensive way, marks a new step in the reform of the logistics system of the People’s Liberation Army.

　　　　Today, more than 5,000 military camps implement socialized management such as water supply, power supply and heating; More than 160 units stopped commuting buses, relying on local bus resources to ensure; 96% of the army’s loaded materials are provided by society. All military units have also abolished the staffing of more than 2,000 canteens, and the food security of more than 600,000 people has been borne by the society … With the increasing marketization and socialization of military logistics support, the scale of centralized procurement of all military units has reached 15 billion yuan, and the fund saving rate is about 7%.

　　　　The comprehensive support level of weapons and equipment has been improved year by year.

　　　　On August 3rd, China’s new fighter-bomber participating in the "Peace Mission-2007" joint anti-terrorism military exercise stopped at Shagor Airport in Chelyabinsk. The JH aircraft participating in this exercise is a fighter-bomber developed and produced by China and with independent intellectual property rights. It is known as the "Flying Leopard" of China. This is the first time that China Air Force’s domestically produced new equipment has flown abroad to participate in actual military exercises. Xinhua News Agency reporter Li Gangshe

　　　　As an important material and technical basis for military struggle and national defense modernization, the top-level design of PLA weapons and equipment construction has been highly valued, and the road of information-oriented, mechanized and information-based compound development has steadily gone away, and the comprehensive support level has been improved year by year, accelerating towards the direction of whole system and whole life management.

　　　　At present, the People’s Liberation Army has initially established an army equipment system with rapid mobility and three-dimensional assault, a naval equipment system with air-sea integration and adaptation to offshore defense operations, an air force equipment system with both air-ground integration and offensive and defensive capabilities, a second artillery equipment system with both nuclear and conventional capabilities and a deterrent warfare, and an integrated and integrated electronic information equipment system.

　　　　With a number of new information-based combat platforms, precision-guided munitions and electronic countermeasures equipment being equipped with troops one after another, the PLA’s deterrence and actual combat capabilities have been continuously enhanced.

Editor: Li Xiuwei

On January 8, 2021, Tokyo, Japan, looking forward to the 2020 Tokyo Olympic Games, the Olympic rings around the Tokyo Olympic Stadium were eye-catching. People’s visual map

　　Last March, when the Tokyo Olympic Games was officially postponed for one year, the world sports world was shocked by it. Now nearly one year has passed, but the prospect of the postponed Olympic Games is still in the air.

　　On January 8, dick pound, a member of the International Olympic Committee, said in an interview that he was not sure whether the Tokyo Olympic Games could be held as scheduled this summer, which once again triggered discussions.

　　Against the background of the COVID-19 epidemic surging overseas, the Japanese people’s attitude towards the Olympic Games has indeed fallen into pessimism again, and the epidemic storm that is difficult to calm in Europe and America has cast a shadow over the prospect of this world sports event.

　　However, considering the huge cost that has been invested and the vaccination plan that has been introduced, there is still a "retreat" that has been postponed compared with last year. Now Japan, which is pushed to the edge of the cliff, is bound to not give up any hope.

　　The Olympics are cancelled? Public opinion changes with the development of the epidemic.

　　As a member of the International Olympic Committee, dick pound "sang down" the prospect of the Tokyo Olympic Games long before the postponement of the Olympic Games last year. In February last year, he said that "if the Japanese epidemic situation is not optimistic in two to three months, the Olympic Games will be cancelled instead of postponed or changed", which immediately became a hot spot in sports.

　　Then in late March, the Tokyo Olympic Games was postponed for one year. Although it was not cancelled directly as Pound said, it was enough to shake the world sports.

　　After that, whether the Tokyo Olympic Games can be held as scheduled has been a hot topic for discussion.

　　From the announcement of the postponement to now, there have been many public opinion surveys on the prospect of hosting the Olympic Games in Japan. An obvious rule is that whether the Japanese people are optimistic about the prospect of the Olympic Games is directly linked to the epidemic control situation in Japan at that time.

　　When the postponement of the Olympic Games was just announced in March last year, there were only a few hundred or dozens of new cases of COVID-19 in a single day. At that time, opinion polls showed that 79% of the respondents supported holding the Olympic Games in July 2021.

　　However, in July last year, there were more than 1,000 new cases in Japan. At that time, a poll conducted by Kyodo News showed that only 24% of the respondents hoped to hold the Olympic Games in 2021, and the proportion of those who hoped to postpone it to 2022 increased to 36%, while the proportion who hoped to cancel it reached 34%.

　　Then in October 2020, the epidemic in Japan eased. The poll conducted by Asahi Shimbun also shows that people are optimistic about the Olympic Games. 41% of the respondents think that the Olympic Games can be held as scheduled in 2021, 26% think that the Olympic Games may be postponed again, and only 28% think that the Olympic Games will be cancelled.

　　Recently, the epidemic situation in Japan has surged again, and the number of new cases in a single day has reached record highs, which has exceeded 7,000, and people’s attitude towards the Olympic Games has also declined again.

　　In a poll conducted by NHK in mid-December last year, only 27% of the respondents thought that the Olympic Games should be held as scheduled, 32% thought that the Olympic Games should be cancelled, and 31% thought that the Olympic Games should be postponed again.

On January 7th, Japanese Prime Minister Suga Yoshihide (left) attended a press conference in Tokyo, and the Japanese government once again declared a state of emergency in some areas. Xinhua news agency

　　As Japanese Prime Minister Suga Yoshihide announced that the metropolitan area was in a state of emergency again on January 8th, pessimism about the Olympic Games was still rising. According to a Japanese online survey, 88.8% of the respondents think that the Tokyo Olympic Games will be cancelled, while only 4.5% think that the Olympic Games can be held as scheduled, and 6.1% think that the Olympic Games will be postponed again.

　　Huge costs have been invested, waiting for the vaccine to "save lives"

　　It has to be admitted that according to the current surge of the epidemic overseas, it will be impossible to host the Olympic Games if the epidemic in Japan and many countries in Europe and America cannot be effectively controlled.

　　On January 7, the Tokyo Metropolitan Government announced that due to the increasingly serious epidemic situation, the Olympic torch tour activities in various cities and districts in Tokyo will also be temporarily suspended.

　　But Tokyo, which has already suffered an Olympic postponement, has no way out.

　　As early as last May, IOC President Bach publicly revealed that the IOC had no plans to postpone the Tokyo Olympic Games again. If the 2021 Tokyo Olympic Games still cannot be held, then there is only one option to be completely cancelled.

　　Once the tournament is cancelled, it means that all the huge costs invested by Japan will go to Shui Piao, which is naturally an unacceptable result for Japan.

　　On January 8, at Shinagawa Station in Tokyo, Japan, people wore masks to travel. Xinhua news agency

　　According to the data released by the Organizing Committee of the Tokyo Olympic Games on December 23rd last year, the budget of the Tokyo Olympic Games reached 1.35 trillion yen (about 84.1 billion yuan) before the decision to postpone. After the decision to postpone, the budget of the event increased by 294 billion yen (about 18.3 billion yuan), and the budget increased by 21.8%. In the increased budget, the cost for responding to the COVID-19 epidemic reached 96 billion yen.

　　In these huge budgets, a considerable part has been put into use. Once the Olympic Games are finally cancelled, Japan will almost "get nothing", which is undoubtedly a disaster in economy.

　　In order to avoid such an outcome, Japan is bound to use all means to ensure that the Tokyo Olympic Games can be held. Under pressure, Yasuhiro Yamashita, president of the Japanese Olympic Committee, also began to let go in an interview on January 4. "Tokyo can’t host an Olympic Games like London and Rio, and the form of the Olympic Games will change. There may be no audience, and there may be no interaction between athletes and the public."

　　This is a big concession compared with the statement made by Mori Yoshiro, chairman of the Tokyo Olympic Organizing Committee, in July last year that the Olympic Games will not be held empty.

　　However, the most effective way to fundamentally guarantee the safety of the Tokyo Olympic Games is vaccine, which has become the "life-saving straw" for the current Tokyo Olympic Games.

　　According to NHK TV in Japan, the Japanese Ministry of Health, Labor and Welfare has issued instructions to vaccinate medical practitioners with COVID-19 vaccine in late February 2021, to vaccinate the elderly in late March and to vaccinate others after April. Japan’s Ministry of Health, Labor and Welfare has reached relevant agreements with three pharmaceutical companies in Europe and America to purchase a total of 290 million doses of COVID-19 vaccine. If each person is injected with two doses as required, the vaccine purchased by Japan will be enough for 145 million people to be vaccinated.

　　However, it is still unknown whether this plan can be completed on time and in quantity. In addition, it is also unknown whether European and American countries can control the epidemic and whether athletes from many overseas countries can ensure healthy participation. Even if the Tokyo Olympic Games can finally be held, it may be a "incomplete" Olympic Games.

　　Cctv news: On May 18th, the State Council held the first national conference on comprehensive risk survey of natural disasters. Zheng Guoguang, Secretary-General of the National Disaster Reduction Committee and Director of the Office of the First National Comprehensive Risk Survey of Natural Disasters in the State Council, said that the first national comprehensive risk survey of natural disasters will be carried out from 2020 to 2022 with three main objectives: first, to find out the risk base of natural disasters; Second, we must grasp the law of natural disaster risk; Third, we should build a technical support system for natural disaster risk prevention and control.

　　Zheng Guoguang pointed out that the census work is organized and implemented in accordance with the principle of "unified national leadership, division of labor and cooperation among departments, local responsibility at different levels, and joint participation of all parties", and it is divided into three stages: pre-census preparation, pilot "conference war", national pilot, and comprehensive development, and the application of census data and results is strengthened in accordance with the requirements of "conducting census, applying it while achieving results". Through the joint efforts of all parties, the census has made positive progress:

　　First, all localities and departments have strengthened organizational leadership and formed a census work system.All provinces, cities and counties in China have set up census leading groups headed by government leaders, set up census offices, full-time management teams and technical teams, worked out census implementation plans and working systems, organized technical training, and carried out census pilots. Relevant departments at the central level have also set up specialized organization and management institutions and technical teams to strengthen organization and implementation and provide local training and technical guidance.

　　The second is to complete the revision of the census technical specifications and form a census technical system.. The State Council Census Office organized relevant departments to compile 48 technical specifications for investigation, 45 technical specifications for evaluation and zoning, and developed the "1+10" census software system. "1" is the the State Council Census Office, and "10" is the 10 industry departments participating in the census. All of them have developed census software, realized the interconnection and unified entry and login of the census software system, formed a quality inspection system for sub-industry and comprehensive census data, and determined 89 items with thousands of indicators. The pilot "conference war" and the national pilot verified and improved the census implementation plan and technical specifications.

　　The third is to explore and form a census organization and implementation model and census team.Local census offices and major industry departments have implemented full-time staff, set up a technical team of "industry department+comprehensive department+third party", strengthened the construction of census personnel in the form of centralized office, gave full play to the role of grassroots organizations, formed a census organization and implementation model suitable for local characteristics, and carried out various forms of census publicity activities to create a good social atmosphere.

　 　 Movie network news(Video/He Pantu/Qian Jiayi/Li Chao) On December 25th, a remake of a Korean drama of the same name premiered in Beijing, starring Wallace Chung, Sitar tan, An Qixuan and Zuo Yan, and attracted a large number of fans who came to shout for help. The scene was crowded and screamed all the time. In the film, Wallace Chung and Sitar tan exchange souls by chance, and Wallace Chung changes the image of a tough guy in the past and interprets the soul of a young girl vividly. Wallace Chung said that soul exchange would make him cherish his girlfriend more. The film will land in the national cinema on December 28.

Wallace Chung and Sitar tan exchange souls and practice muscles before making a bed scene.

　 　 The Secret Garden, a remake of the Korean drama of the same name starring Free Hyun Bin and Ha Ji Won , tells a series of hilarious stories caused by the accidental exchange of souls between the hero played by Wallace Chung and the heroine played by Sitar tan. In the film, after exchanging souls with Sitar tan, Wallace Chung is dressed in sexy pajamas for women. She is very shy in both voice expression and body language, and the female image is full of charm. In this regard, Wallace Chung said that the performance was very enjoyable and ridiculed: "Because Sitar tan itself is not particularly charming, I didn’t play a special woman, just not quite like myself."

　 　 Referring to the absurd plot of soul exchange, Wallace Chung said: "If you can exchange souls with each other, it will definitely be different, because boys don’t know much about girls’ ideas, and if you exchange, you will cherish each other more." Sitar tan also said: "We usually stand from our own perspective and don’t think about each other. We think that I love you the most important. In fact, how to make the other party accept it is the most important."

　 　 In addition to playing a man with a girl in his heart, Wallace Chung also had a large-scale intimate drama with Sitar tan, and took away Sitar tan’s first kiss on the screen. Wallace Chung also broke the news: "We were not strangers at that time, so we were not particularly embarrassed. Before filming that scene, I hid outside the room and did push-ups to make myself look stronger. "

Next page: Wallace Chung thinks he is more handsome than An Qixuan and Sitar tan, and both of them are out.

　　On March 1st, 2021, FARFETCH, a global fashion shopping platform, launched its official overseas flagship store for Tmall.

　　As a global fashion shopping platform born overseas, Fafaqi has become the leader of global luxury shopping platform through more than ten years’ development, and has brought a wonderful experience to consumers around the world by closely connecting brands, buyers and fashion lovers.

　　Fafaqi entered Tmall luxury products this time, reaching out to consumers in China at close range through the official direct platform, bringing the world’s good products to the door of Chinese, and visiting the global luxury counters without leaving home.

　　Join hands with Ali to settle in Tmall luxury goods.

　　Vigorously promote the development of luxury e-commerce

　　As a leading fashion shopping platform in the world, Fafaqi has gathered a large number of luxury brands, buyers’ shops and high-end department stores, and attracted consumers all over the world with excellent service and ultimate shopping experience.

　　On March 1st, 2021, Fafaqi’s official overseas flagship store officially settled in Tmall luxury goods. In the future, it will cooperate closely with Ali in the field of luxury goods in China to draw a new pattern of luxury e-commerce in China.

　　To celebrate this opening, Fafaqi invited two "Fafaqi Tmall Star Recommenders"-Fei Qiming and lareina to help out, select Fafaqi’s new season fashion products, perform three sets of early spring styles with different styles, continue the brand’s all-encompassing diversified genes, and create a free, romantic and energetic fashion design.

　　On the poster of Fafadi products, Fei Qiming, a salt boy, wore a chic striped suit, while lareina decorated high heels with a dress and lace bow to convey the romantic feelings of spring.

　　"We are very happy to join hands with Tmall Luxury to launch FARFETCH Faqi’s official overseas flagship store. Tmall users can now buy their favorite global luxury brands and a large number of fashion items from buyers’ stores with one click, and explore the fashion inspiration and creative works from all over the world. More than 3,500 fashion brands are now within reach, and most of them are landing in Tmall for the first time. We provide a richer choice of luxury goods for Tmall loyal users. " Ms. Liu Xiaoqin, managing director and executive board member of Faqi Greater China, said happily.

　　Ms. Liu Xiaoqin, Managing Director and Executive Board Member of FARFETCH Faqi Greater China.

　　In Fafaqi’s view, it is a general trend for luxury goods to move from offline to online, from real-life shopping to digital transformation. In particular, the impact of the epidemic in 2020 is the way to catalyze the transformation of luxury brands. According to "Luxury Market in China in 2020: Overwhelming", the online sales of luxury goods in China will increase by about 150% in 2020, and the penetration rate will increase from about 13% in 2019 to 23%.

　　However, even 23% of the e-commerce penetration rate of luxury goods is still at a low level. Fafaqi was launched in 2008. In the early days, it focused on the online shopping platform for luxury goods buyers, which has obvious digital advantages. Now it has developed into a platform for digital transactions for mass luxury goods. At present, Fafaqi and its app users have spread all over more than 190 countries and regions, bringing together more than 3,500 brands from more than 50 countries around the world. The vast supply of products comes from direct supply of brands, buyers’ shops and high-end department stores.

　　Fafaqi’s 2019 annual report shows that its GMV has been growing from 3.8 billion in 2015 to 21.4 billion in 2019, and its share price has increased by over 490% since the beginning of last year. Fafaqi’s presence in Ali’s Tmall shopping platform is expected to make further breakthroughs in the development of luxury e-commerce in China.

　　For Ali, the rapid development of Fafaqi has attracted much attention. The presence of such a world-renowned luxury goods aggregation platform has also brought more global horizons to consumers who use the platform, and further satisfied the growing shopping demand of China consumers for luxury goods, increasing the beautiful experience.

　　Some analysts believe that Ali’s investment has also taken a fancy to the contrarian growth of luxury consumption under the influence of the epidemic. At the same time, there is still a lot of room for growth in online sales of luxury goods.

　　Breaking the circle "Z generation"

　　Make a strange discovery and gain a new amount

　　In addition to entering the field of luxury e-commerce earlier, Fafaqi also keenly captures the change of customer base-youthfulness. According to its annual report, millennials and Z generations account for two-thirds of its customers, which is higher than the entire luxury goods industry.

　　There is no doubt that Generation Z and Millennials will become the main force of luxury consumption. According to the data of iResearch, in 2020, consumers of Generation Z in China will spend an average of about 5 hours a day on mobile devices, which is 10% higher than the overall average. Compared with offline, online contact with brands will directly affect their purchase decisions.

　　Therefore, Fafaqi vigorously expands digital channels, makes use of technological advantages, provides platform solutions for brands and buyers through FPS services, and pushes their products to a broader market. So as to attract more brands to reach cooperation with Fafaqi, and provide consumers with more updated and more complete goods and services.

　　In addition to the development of digitalization, the aesthetic concept of generation Z is also changing rapidly. For example, the classic models of brands are often suitable for the post-70s and post-80s, but the Z generation pays more attention to fashion. Compared with the classic models, they are more willing to buy joint models, niche designs and new fashion brands. They should not only pursue brands, but also gain individuality.

　　On the poster of Fafaqi products, Fei Qiming changed the style of salt system and interpreted the high-luxury trend for the first time; Lareina also broke through the usual style, took a modern sweet and cool style, and made a strange transmission of the concept of exploring multiple people and discovering a new self

　　In August 2019, Fafaqi acquired NGG(New Guards Group) for US$ 675 million. Different from traditional luxury goods, NGG owns Off-White, Palm Angels, Heron Preston, Ambush and other popular brands. This is exactly the way to bet on young people’s preferences. Among them, Off-White has also cooperated with Nike, Adidas and some luxury brands to continuously launch joint explosions to obtain high GMV.

　　In addition, Fafaqi also owns fashion brands such as Browns, a British boutique buyer’s shop, and Stadium Goods, a sports street shoes and clothing resale shop.

　　According to Tmall data, from January to October, 2020, the consumption of joint brands and limited editions of luxury goods by Generation Z increased by 300% to 400%.

　　In April, 2020, FARFETCH launched its favorite Chinese name "Fafaqi" in China, trying to China in the field of e-commerce and trying to talk with a new generation of consumers in China.

　　The consumption power of luxury goods in China is constantly increasing.

　　Fafaqi draws a new pattern of luxury e-commerce

　　Digitalization of channels and rejuvenation of brands are the two most obvious changes in the development of luxury goods. Therefore, it is foreseeable that in the future, more luxury goods will move the counters online, and even more new online luxury brands will be born.

　　For Fafaqi, its asset-light, high-tech and platform-based characteristics will benefit from the increase in the penetration rate of global luxury e-commerce, and China consumers are one of the main driving forces of the global luxury market, accounting for more than one third of global luxury consumption.

　　On the one hand, Fafaqi will gain more benefits from the development of luxury e-commerce in China; on the other hand, Fafaqi will enrich the supply of luxury goods in China by entering Tmall luxury goods. In 2019, the domestic market consumption in China’s luxury goods market only accounted for 31%, and in December 2020, Bain Company released the research report on China’s luxury goods market in 2020, which showed that the domestic market accounted for 70%-75% of the global luxury goods consumption in 2020.

　　This shows that the consumption demand of luxury goods industry in China is still increasing, which is mainly due to the economic development and consumption upgrading in China. In addition, there are still uncertainties in the epidemic situation abroad, and luxury goods consumption shows a trend of consumption backflow and localization, and there is a large room for online luxury goods consumption growth.

　　As a leading luxury fashion technology platform in the world, Fafaqi will also jointly launch a "new luxury retail" initiative with Alibaba Group, and use the advanced omni-channel retail technology of both parties to accelerate the digitalization of the global luxury industry. This situation was first opened in China, and Fafaqi will be a shining star in the pattern of luxury e-commerce in China.

　　"This is a crucial milestone in our global strategic partnership with Alibaba. At a time when international travel is still restricted and luxury consumers can’t go to their favorite European buyers’ stores to buy goods, we provide a rare opportunity for the brand to expand in the China market. This opening is only the beginning of our strategic cooperation. Through our strategy of "new luxury retail" in China and around the world, we will work together to help brands and retailers realize the full digitalization of online and offline business. " Liu Xiaoqin said so.

This article first appeared on WeChat WeChat official account: national business daily (blog, Weibo). The content of the article belongs to the author’s personal opinion and does not represent Hexun.com’s position. Investors should operate accordingly, at their own risk.

　　In the first seven months of this year, automobile exports reached 383.73 billion yuan, a year-on-year increase of 118.5%. Yesterday, the data released by the General Administration of Customs showed that Chinese cars went to sea with explosive growth. Guangzhou Daily’s all-media reporter observed that auto companies have taken a two-pronged approach to seize the domestic and international markets. The domestic market is not weak in the off-season, and auto companies use price cuts to boost sales and run for the annual sales target.

　　Text/Guangzhou Daily All-Media Reporter Zhou Weili, Xu Xiaofang and Zhang Lu

　　overseas market

　　Going to sea from individual combat to group organization

　　Automobile export is growing into a new engine for the growth of China automobile enterprises. According to customs statistics, in the first seven months of this year, China’s automobile exports reached 383.73 billion yuan, an increase of 118.5%. In the first half of the year, 2.341 million vehicles were exported, a year-on-year increase of 76.9%; The export value of the whole vehicle was US$ 46.42 billion, a year-on-year increase of 1.1 times. China may export more than 4.5 million cars this year, which is expected to surpass Japan to occupy the first place in the world.

　　A number of car companies have accelerated to go to sea. BYD, Chery, Great Wall, BAIC, GAC, Geely, Weilai, Tucki and other auto companies have taken more than 70 trips to sea. Lang Xuehong, Deputy Secretary-General of china automobile dealers association, judged that there will be a window period of about ten years for the rapid growth of automobile exports. It is worth mentioning that the action of going to sea is not limited to the export of the whole vehicle. Supply chain export and brand building … … More China car companies choose to set up a system to go to sea.

　　Guangzhou car companies are also active participants in export. In July, GAC Ai ‘an announced the start of export, with Thailand as the first stop. By the end of May, Guangqi Honda had exported more than 2,400 ZR-V models to the European market, and will continue to promote its export business to the European market in the future. In the second half of the year, the Odyssey e:HEV produced in Zengcheng will be exported to Japan in reverse. The G6 model of Tucki released in June this year is also carried out simultaneously at home and abroad, and the new car meets the regulations and standards of many places around the world.

　　China’s import and export of goods increased by 0.4% in the first seven months.

　　General Administration of Customs: The data is in line with expectations, and the fundamentals of long-term improvement have not changed.

　　According to the data released by the General Administration of Customs, in the first seven months of this year, the total import and export value of China’s goods trade was 23.55 trillion yuan, up 0.4% year-on-year. Among them, exports were 13.47 trillion yuan, an increase of 1.5%. Lu Daliang, director of the Statistics and Analysis Department of the General Administration of Customs, said that China’s foreign trade import and export operation is stable and in line with expectations, and the long-term positive fundamentals have not changed.

　　"The performance of private enterprises is brighter, which provides some support for the growth of foreign trade." Bai Ming, a member of the Academic Degrees Committee of the Research Institute of the Ministry of Commerce, pointed out that in the first seven months, the import and export of private enterprises was 12.46 trillion yuan, up 6.7%, accounting for 52.9% of the total foreign trade value, up 3.1 percentage points over the same period last year.

　　Another noteworthy data is that in the first seven months of this year, China’s exports to ASEAN increased. In the first seven months, ASEAN was China’s largest trading partner, and the total trade value between China and ASEAN was 3.59 trillion yuan, up 2.8%, accounting for 15.3% of the total foreign trade value. The trade surplus with ASEAN was 627.51 billion yuan, an increase of 17%.

　　"China products are inexpensive, Southeast Asian e-commerce has a broad growth space, and logistics from China to Southeast Asia is convenient, and the live broadcast outlet also brings new opportunities." Wu Linhao, general manager of Best International’s cross-border business, said. The total volume of cross-border business of Best International increased by 11% in July this year.

　　Zhou Maohua, a macro researcher in the Financial Market Research Department of China Everbright Bank, believes that the decline in China’s export growth rate is mainly affected by the slowdown in overseas demand and the drag of price factors. Bai Ming suggested that foreign trade enterprises should attach importance to the domestic and international double circulation, increase the intensity of exporting to domestic sales, and increase the development of the domestic market.

　　home market

　　Traditional car companies: I am healthy

　　Since July, the price reduction in the auto market has not stopped. First, North and South Volkswagen successively announced the price reduction of ID. Series, with the highest price reduction of 87,000 yuan. Almost at the same time, Cadillac announced to adjust the price and rights of LYRIQ Ruige, a pure electric vehicle: the price of all products was lowered by 60,000 yuan, and the price was further lowered to 361,700 yuan after the discount was superimposed.

　　In late July, the reporter visited the first-line market and found that both fuel vehicles and pure electric vehicles have discounts ranging from 30,000 yuan to 60,000 yuan. It is worth mentioning that the preferential strength of pure electric vehicles owned by many head car companies is generally greater than that of fuel vehicles.

　　In August, the atmosphere of price reduction is still spreading. SAIC Volkswagen announced that from now until August 31, the prices of nine SUV models of SAIC Volkswagen will be reduced. Among them, the comprehensive discount of Tourang and Tourang X reached 60,000 yuan, and the plug-in hybrid of Tiguan L was 55,000 yuan.

　　SAIC MG MG offers limited-time discounts for its hot-selling models such as MG5 Scorpio and the third-generation MG6PRO, with a maximum discount of 26,000 yuan for bicycles.

　　New forces: me and

　　Li Xiang, CEO of LI, said that price reduction can’t increase sales, but it can hit competitors. When the price of traditional fuel vehicles is greatly reduced to hedge the penetration of new energy vehicles, how should new energy vehicles respond? The answer is: reduce the price.

　　Recently, Zero Run announced that some models of its C-series have reduced their prices, with the highest drop of 20,000 yuan. This is not the first time that Zero Run has reduced its price. In March this year, Zero Run has officially announced a price reduction.

　　Chery New Energy announced that the purchase of three models of Chery New Energy, namely Little Ant, Unbounded Pro and QQ Ice Cream, can enjoy different cash discounts, up to 10,000 yuan.

　　Ai ‘an launched the summer "price" activity, where users can enjoy three years’ interest of 100,000 yuan, limited-time financial subsidies, new car charging gifts worth 4,999 yuan, and replacement subsidies as high as 6,000 yuan.

　　Joining the new round of price reduction is the Great Wall Euler, which can enjoy a maximum discount of 30,000 yuan. Nezha Auto started the activity of reducing the price by up to 49,000 yuan.

　　Price reduction has become the norm, and the pressure on high inventory funds still exists.

　　Many car companies are ready to "reduce prices as a normal state". High inventory, the withdrawal of new energy vehicles from the state, and the switch of the national six b … … These are important incentives for the continuous price reduction of the auto market this year.

　　According to the statistics of china automobile dealers association, the inventory index of the automobile industry was lower than that of threshold for only one month in the past two and a half years. From fuel vehicles to electric vehicles, from local brands in China to multinational car companies, it is hard to bear the financial pressure brought by high inventory.

　　The wave of price cuts is also reducing the operating profits of car companies. Take Volkswagen as an example. In the first half of this year, the profit from the joint venture company in China dropped from 1.402 billion euros in the same period last year to 1.152 billion euros.

　　The good news is that the auto market is picking up. According to the statistics of the Passenger Car Association, in July this year, automobile retail sales hit a record high.

2019In, natural disasters in China were mainly floods, typhoons, droughts, earthquakes and geological disasters, and forest and grassland fires, wind and hail, low-temperature freezing and snow disasters also occurred to varying degrees. Snowstorm in Yushu, Qinghai, forest fire in Muli, Sichuan, landslides in Xiangning, Shanxi and Shuicheng, Guizhou, and Changning, Sichuan occurred one after another throughout the year.6.0Major natural disasters, such as earthquake of magnitude 6.0, super typhoon "Likima", heavy rains and floods in many southern provinces during the main flood season, and drought in summer, autumn and winter in southern China. After consultation with the Ministry of Industry and Information Technology, the Ministry of Natural Resources, the Ministry of Housing and Urban-Rural Development, the Ministry of Transport, the Ministry of Water Resources, the Ministry of Agriculture and Rural Affairs, the Health and Wellness Commission, the Bureau of Statistics, the Meteorological Bureau, China Banking and Insurance Regulatory Commission, the Grain and Reserve Bureau, the Joint Staff of the Central Military Commission and the Political Work Department, the Red Cross Society, China National Railway Group Co., Ltd. and other member units of the National Disaster Reduction Committee, all kinds of natural disasters were caused throughout the year.1.3Hundreds of millions of people were affected,909People are dead and missing,528.6Ten thousand emergency transfer and resettlement;12.6Ten thousand houses collapsed,28.4Ten thousand rooms were seriously damaged,98.4Ten thousand rooms are generally damaged; Affected area of crops19256.9Thousands of hectares, of which no harvest.2802Thousand hectares; direct economic loss3270.9100 million yuan.

2019In, under the strong leadership of the CPC Central Committee with the Supreme Leader as the core, the Emergency Management Department adhered to the guidance of the Supreme Leader’s Socialism with Chinese characteristics Thought in the New Era, conscientiously implemented the decision-making arrangements of the CPC Central Committee and the State Council, made every effort to modernize the emergency management system and capacity, kept an emergency state at all times, and guided the national emergency management system to do a good job in disaster prevention, mitigation and relief, effectively and orderly responding to a series of major natural disasters. The number of people who died and disappeared due to natural disasters, the number of houses collapsed and the direct economic losses accounted for.GDPClose specific gravityfiveThe annual average decreased respectively.25%、57%and24%.2019The main features of natural disasters in China in are:

First, the flood disaster is "more in the north and south, less in the middle", and the geological disasters are high in the south-central and southwest regions.

2019In, the precipitation in most parts of the country was on the high side, showing "more in the north and south and less in the middle" on the whole. Among them,six－eightIn October, several rounds of rainfall in southern China were concentrated and overlapped, and the main rain belt always lingered in Guangxi, Jiangxi and Hunan, leading to Guangxi, Jiangxi, Hunan, Guizhou and Sichuan.fiveSerious floods occurred in provinces (regions), causing heavy casualties and serious direct economic losses.seven－eightIn June, there was persistent rainfall in northwest and northeast China, and many rivers such as Heilongjiang and Songhua River exceeded the warning water level, and crops were affected in a large area. In Jiangsu, Anhui, Hubei, Henan, Shandong and other provinces from the north of the Yangtze River to the Yellow River basin, the rainfall in flood season is obviously less than that in the same period of normal years, and the flood disaster is at a low level in the same period of recent years. In addition, the number of geological disasters in Central and South China is the largest, and the geological disasters in Southwest China have caused the heaviest disaster losses and the largest number of people who died and disappeared due to disasters. On the whole,2019The losses caused by floods and geological disasters showed a downward trend in.

Second, there are many typhoons and few landings, and the super typhoon "Lichima" has great influence.

2019Annual totalfiveTyphoon landed in China, with an average of less than many years.2A.fiveThe intensity of the landing typhoon was weak as a whole, but the firstnineThe extreme characteristics of the super typhoon "Lichima" are obvious, which is1949Since, the typhoon has landed in mainland China with the fifth strongest intensity, and the maximum wind force near the center reached.16Level (fifty-tworice/Seconds), rainfall in parts of Zhejiang, Anhui, Jiangsu and Shandong reached.350－600Mm, far exceeding the local historical extreme, resulting in Zhejiang, Anhui, Fujian, Shandong and so on.nineProvince (city)209.7Ten thousand people were urgently transferred and resettled,1.5Ten thousand houses collapsed,13.3Ten thousand rooms were damaged to varying degrees. Besides,2019In 2000, there were few typhoons going inland westward, excepteightSuper typhoon "Lichima" and10Typhoon Mina brought strong rainfall to Zhejiang, Jiangsu and other places in August, but no other typhoon penetrated into the middle and lower reaches of the Yangtze River, which aggravated the development of drought in the middle and lower reaches of the Yangtze River to some extent.

Third, the drought has occurred in stages and regions, and the drought in summer, autumn and winter in southern China is serious.

2019Winter and spring drought, summer, autumn and winter drought and regional drought occurred successively in.2－fiveIn June, the northeast region suffered from spring drought, and most of Yunnan and southern Sichuan experienced winter and spring drought.five－eightIn September, the ground temperature in Jianghuai, Huanghuai and other places was high and there was little rain, among which the drought in Shanxi, Henan and other places was heavier, and there was a staged summer drought.sevenSince late October, the precipitation in eastern Hubei, central and eastern Hunan, most of Jiangxi, southern Anhui and central and northern Fujian has been less than normal.five－nineCheng, for1961Since, the same period in history has been the least, and the temperature in most of the above areas is higher than normal, which has caused the occurrence of near in Hubei, Hunan, Jiangxi and Anhui.40The worst drought in summer and autumn in years. Generally speaking, although the drought has reduced the production of cash crops and grain crops in some areas, it has not had a significant impact on the overall grain harvest in the whole year. YujinfiveCompared with the annual average,2019In, the number of people living in need of assistance due to drought in China increased.65%The affected area of crops and direct economic losses were reduced respectively.22%and4%.

Fourth, the seismic activity in the western region is relatively active.

2019It happened in mainland China in.twentytimefiveEarthquakes of magnitude above, among whichsixEarthquakes above magnitude2Time, did not happen.sevenEarthquakes of magnitude above. western part of the countryfiveEarthquakes above magnitude account for the national total85%, among which,fourmoon24Medog County, Xizang, Japan6.3Magnitude earthquake, yes2019The earthquake with the highest magnitude in 2000 caused a small number of cracks in houses in Medog County.sixmoon17Changning, Sichuan6.0Magnitude earthquake, yes2019The earthquake with the worst disaster in 2008 caused13People die,3500More than two houses collapsed,22.3Ten thousand houses were damaged to varying degrees. Besides,2moon24－25Rongxian county, Sichuan province4.7Level,4.3Grade sum4.9Magnitude earthquake,fivemoon18Rijilin Songyuan5.1Magnitude earthquake,ninemooneightRi Sichuan Weiyuan5.4Magnitude earthquake,10moon28Ri Gansu Xiahe5.7Magnitude earthquake,11moon25Jingxi, Guangxi5.2Magnitude earthquake,twelvemoon26Japan Hubei Yingcheng4.9The magnitude-8 earthquake also caused some losses.

Five, the temporal and spatial distribution of wind and hail disasters is relatively concentrated, and the low temperature freezing and snow disasters are significantly lighter.

2019Appeared all over the country in37Sub-strong convective weather process, closefiveThe annual average is less, and the temporal and spatial distribution of wind and hail disasters is more concentrated. Time is concentrated infour－eightIn June, the region was concentrated in East China, Central China and North China, and Inner Mongolia, Hebei, Tianjin, Beijing, Liaoning and other places had experienced super-development.10Strong winds caused heavy local losses. Low-temperature freezing and snow disasters mainly concentrated at the beginning of the year, affecting the eastern part of northwest China, Northeast China, Huanghuai, Jianghuai, Jianghan and other places. Crops in parts of Qinghai, Shanxi, Inner Mongolia, Shaanxi, Hunan and Yunnan suffered from low-temperature freezing and snow disasters. YujinfiveCompared with the annual average, the disasters caused by low-temperature freezing and snow disaster are obviously lighter, and the affected area of crops and direct economic losses are reduced respectively.70%and84%

Six, the forest and grassland fire situation is generally stable, and the number of occurrences and the affected area have achieved a "double decline."

2019A total of forest fires occurred in China in.2345, including major fire.eightOutbreaks and major firesoneArea of damaged forest13505Ha. and2018Compared with, the number of forest fires decreased.133Rise and fall5.4%; Decrease of damaged forest area2804Ha, decline17.2%. Grassland fires broke out all over the country.45, including major fire.oneOutbreaks and major fires2All of them were caused by fire from abroad, and the area of the affected grassland was about66705Ha.

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