Multinational Enterprises in China | L ‘Oreal: Technology Empowers Beauty and Expects More Innovation Sparks.

  Cctv news Lancome, Saint Laurent YSL, helena rubinstein HR, Armani … these well-known brands are all owned by L ‘Oreal Group. On the morning of February 21st, "New Era and New Opportunities — — The online theme promotion activity of "Multinational Enterprises in China" came to the headquarters of L ‘Oré al North Asia. In an interview, Fabry, President of L ‘Oré al North Asia and CEO of China, said that L ‘Oré al has been close to consumers for 25 years and is looking forward to more sparks with the consumer market in China.

  Fashion and beauty combine the feast of sight and smell.

"Floating in Time and Space" in Shanghai Exhibition Center: the world's first exhibition of Armani Gaoding's private fragrance

"Floating in Time and Space" in Shanghai Exhibition Center: the world’s first exhibition of Armani Gaoding’s private fragrance

  "Floating in time and space — — The first exhibition of Armani Gaoding Fragrance in the world was recently exhibited in the West Hall of Shanghai Exhibition Center. In this limited-time feast of fashion and beauty, several sets of rare Armani haute couture fashions were presented, which complemented the perfume bottles with corresponding smells.

  It is reported that the exhibition receives 2,000-2,500 visitors every day, and the exhibition will last until February 26th, and then move to South Korea, France and other places to continue the "global tour".

  Fabry said that in the past few years, L ‘Oré al has made due contributions to the recovery and development of China’s consumer market. The world premiere of Armani in Shanghai not only reflects the strong resilience of China’s economy, but also reflects L ‘Oré al’s confidence and determination to develop in China.

  "We will continue to create beauty, move China consumers and enlighten the world."

  Technology empowerment seizes the new opportunity of personalized beauty.

  Less than 500 meters away from the exhibition is the headquarters building of L ‘Oré al Group in North Asia. Since L ‘Oré al entered the China market in 1997, it currently operates 31 brands in China.

  Fei Borui said that diversification is the next development trend of the beauty industry. Consumers are not limited to "one thousand people" who only choose a single product. In the future, more diversified choices and expressions will realize "one person and one thousand faces". How to meet the needs of consumers more accurately will bring great business opportunities to the development of L ‘Oré al beauty and technology.

L 'Oré al staff demonstrated the intelligent colorimeter of "lipstick printer"

L ‘Oré al staff demonstrated the intelligent colorimeter of "lipstick printer"

  It is understood that L ‘Oré al has made its debut in China International Import Expo(CIIE) for five years in a row, exhibiting 16 new international brands and a number of personalized beauty technologies, and its influence on new products is constantly expanding to the whole country.

  Investment overweight is full of confidence in Shanghai’s development.

  "Shanghai naturally has some of the most cutting-edge characteristics of beauty consumption." Fei Borui said that Shanghai has good prospects in innovation, consumption and economic growth, and he is full of confidence in Shanghai’s development.

Fabry (right), President of L 'Oré al North Asia and CEO of China, was interviewed.

Fabry (right), President of L ‘Oré al North Asia and CEO of China, was interviewed.

  Over the years, L ‘Oré al has witnessed the continuous development and evolution of Shanghai, and in the process, L ‘Oré al has also deeply felt the strong support of the Shanghai government and relevant institutions. L ‘Oré al has always maintained close cooperation with the government and received a lot of support from the policy level, thus bringing more innovation to consumers. At the China International Import Expo(CIIE) in 2019, L ‘Oré al demonstrated the personalized service of Xiuliko Essence. In this year’s pilot project in Pudong, the personalized service of Xiuliko Essence will be listed in China; In 2022, the clean workshop of L ‘Oré al Suzhou Factory was officially launched, and the foundation stone of the world’s first self-built intelligent operation center was launched in Suzhou, which is expected to be officially put into operation in September this year; In addition, L ‘Oré al also set up its first investment company in China market — — Shanghai Meicifang Investment Co., Ltd. will strengthen co-creation with China’s industry partners.

  "The fields that China is developing are in perfect harmony with the fields that L ‘Oré al can contribute to," Fabry said. L ‘Oré al has been witnessing the opening of the market and the demand for policies. During the gradual recovery of the consumer market in China, L ‘Oré al is very much looking forward to colliding with Shanghai for more innovation sparks.

The survival picture of dense scenery, a reflection on the hometown in Mo ‘erdaoga.

"Mo ‘erdaoga" is an Ewenki language, which means "a place with birch trees". It is located at the northwest foot of Daxing ‘anling Mountains, bordering hulun buir grassland in the south and the Ergun River between China and Russia in the north. The mountains are rolling, the ancient trees are towering, the vegetation is rich, and the streams are densely covered, showing the secluded, wild, beautiful and new style everywhere. However, "Mo ‘erdaoga" is not a film with only magnificent scenery, directed by Cao Jinling.

This is a film that reflects on the lost people and the lost environment. The director tells the story about the creative occurrence-the "Mo ‘erdaoga" she witnessed as a child will never be seen again. She wants more people to know what kind of Mo ‘erdaoga it is.

The first thing that brings the audience is endless beauty. In winter, heavy snow falls, the mountains are covered with yarn and covered with flocs, and the fog is full of branches, crystal clear. In spring and summer, the cold snow melts, and in autumn, the leaves are red with frost, and the wind around the forest surges, and the clouds are clear and the mountains are gorgeous … The film was filmed for two years, and it has traveled through the four seasons, and also witnessed the changes of the scenery here.

In another winter, a grand ceremony about life and death, the mother died with the bear under the shotgun to save her young child. Nevertheless, the bear was respected by the hunter and held a solemn ceremony. At this time, everyone, the forest, the trees and the animals, remained in awe.

However, with the rapid leap of the times, more and more people have forgotten their awe. Even the most basic rituals are slowly disappearing, and animals are hunted at will. Tu Tu pointed to her fur coat and said that she hunted it herself in order to win the favor of Chun. If she likes it, she can also get one for her.

 

The wanton felling of trees has caused extreme damage to the ecology here. Those who cut trees no longer worry that killing a "mother tree" will lead to the death of surrounding trees and the loss of land … In the process of this transformation, the director on the one hand let the audience see the beautiful scenery of this dense area of Mordaoga, and also let the audience witness the living picture there.

The most surprising thing is the ceremony of the old tree sitting in the temple-when a tree is cut off, but it doesn’t fall down under the support of the poles, at this time, any sound will trigger the punishment of the tree, and the tree will hit the person who made the sound … mysterious and full of unexplained "animism", and the way of survival in which man and nature are balanced.

In the director’s shot, the survival picture goes hand in hand with a charming love. My younger brother Lin Zi (Eric Wang) and his older brother Tu Tu (Ligeng Si) fall in love with Chun (Qi Xi) at the same time. Tu Tu tells his younger brother that he can’t conquer that woman, and only he deserves it … But after being forced to leave the logging team, Chun finally chooses his seemingly weaker brother. Just like man and nature, man can’t conquer nature, but he can live with it.

Instead of going to the city, the two returned to the forest, where they stuck to their beliefs about this forest-in other words, everyone has a forest to protect in their hearts, and protecting that forest from infringement is the protection of their hearts and cultural hometown.

How to buy fireworks? Where can I set off fireworks? The latest release of Guangzhou four districts!

  There is still more than a month.

  Chinese New Year is coming!

  I hope to lift the ban and set off fireworks and firecrackers

  More and more voices.

How to buy fireworks? Where can I set off fireworks? The latest release of Guangzhou four districts!

  recent days

  Guangdong issued fireworks and firecrackers in many places.

  

  Guangzhou

  Huadu district: fireworks and firecrackers are not allowed in these areas.

  A few days ago, Huadu District issued a notice delineating the scope of the area where fireworks and firecrackers are prohibited. The notice shall come into force as of the date of issuance and shall be valid for 5 years.

  No fireworks area:

  Swipe up to read

  The following villages (communities) around Baiyun International Airport: Guangya Street Guangtang Village, tuanjie village, Huashan Town Donghu Village, Xiaobu Village, Pingdong Village, Pingshan Wei Village, Luochang Village, Huadong Town Tianhe Village, Jiuhu Village, Fenggang Village, Sanfeng Village, Jiuyi Village, Promotion Community, Xiangshan Village, Nanxi Village, Shanxia Village, Yong Guang Village, Datang Village and Qizhuang Village.

  Huadu District Xinhua Street, Huacheng Street, Xiuquan Street, Xinya Street and Timian Town, and the central city of Shiling Town (the area east of Shiling Avenue and west of China Southern Airlines Avenue, south of Shanyou Tourist Avenue, east and north of Shiling Viaduct of Xuguang Expressway).

  At the same time, Huadu District will publicize the list of 48 fireworks and firecrackers retail stores (points) that will meet the site selection requirements. The list is as follows:

  Swipe up to read

How to buy fireworks? Where can I set off fireworks? The latest release of Guangzhou four districts!

  Panyu district: fireworks and firecrackers can be set off in time-limited areas.

  Recently, the Emergency Management Bureau of Panyu District, Guangzhou released information, and Panyu District has formulated the Planning Plan for Distribution of Fireworks and Firecrackers Retail Operation in Panyu District, Guangzhou.

  There are 27 fireworks retail stores planned in Panyu, including 4 in Xinzhao Town, 7 in Hualong Town, 10 in Shilou Town and 6 in Shiqi Town, all of which are specialized stores, and the business license is valid for 2 years.

  It is reported that the licensed business hours of fireworks and firecrackers retail stores are: December 21 to January 15 of the lunar calendar (including the Spring Festival and Lantern Festival) and April 25 to the seventh day of May of the lunar calendar (including the Dragon Boat Festival). Business scope: only C and D fireworks and firecrackers are allowed, and A and B fireworks and firecrackers are strictly prohibited.

  Nansha District: Fireworks and firecrackers can be set off in time-limited areas.

  The People’s Government of Nansha District recently issued the Notice on Delineating the Area of Prohibiting and Restricting Fireworks and Firecrackers in Nansha District, which will come into force as of the date of issuance and will be valid for 5 years.

  The circular made it clear that fireworks and firecrackers are prohibited throughout the year in Nansha Street and Longxue Street, and in Xiaohu Island and Shazai Island in huangge town.

  Nansha District is a restricted area where fireworks and firecrackers are not listed. It can be set off on the whole day of Lunar New Year’s Eve, the first day and the second day of the first month, the third day of the first month to the fifteenth day of the first month, the Dragon Boat Festival and the Mid-Autumn Festival from 7: 00 to 24: 00, and it is forbidden to set off at other times. Class C and D personal fireworks can be set off, and Class A and Class B fireworks and lanterns are strictly prohibited.

  Zengcheng District: Fireworks and firecrackers are prohibited in these areas.

  The Notice of Zengcheng District People’s Government on Setting a Zone Prohibited from Fireworks and Firecrackers in Zengcheng District, issued by Zengcheng District, will come into effect on January 1, 2024, with a validity period of five years, and it is clear that fireworks and firecrackers are prohibited in the following areas: from the east to the west bank of Zengjiang River, from the south to Jiguang Expressway, from the west to the Pearl River Delta Ring Expressway, and from the north to the north of Guangshan Highway; Within the core area of Zengcheng Economic and Technological Development Zone.

How to buy fireworks? Where can I set off fireworks? The latest release of Guangzhou four districts!

  Zhuhai Jinwan

  Recently, the Zhuhai Economic and Technological Development Zone Management Committee of Jinwan District People’s Government of Zhuhai issued a notice on the safety management requirements for setting off fireworks and firecrackers in 2024. The requirements are as follows:

  Set a no-discharge zone in Jinwan District (Development Zone), and fireworks and firecrackers are strictly prohibited at any time in the no-discharge zone. No discharge area:

  Swipe up to read

How to buy fireworks? Where can I set off fireworks? The latest release of Guangzhou four districts!

  According to the relevant provisions of "Safety and Quality of Fireworks and Firecrackers", the types of fireworks and firecrackers that are allowed to be discharged by businesses and individuals in non-prohibited discharge areas are Class C and Class D.

  Foshan Gaoming

  In the Spring Festival of 2024, fireworks and firecrackers can be set off in Gaoming District. The reporter was informed that Gaoming District has studied and organized the implementation of a new round of fireworks and firecrackers business (retail) distribution planning, and initially plans to distribute 11 fireworks and firecrackers sales points in the whole district to meet the needs of citizens to set off fireworks and firecrackers on holidays.

  The relevant staff of the District Emergency Management Bureau also revealed that the layout plan is as follows: lotus town Street, yanghe town and Genghe Town each set up three fireworks retail outlets, and Mingcheng Town set up two fireworks retail outlets, with a total of 11 fireworks sales outlets in the whole region. The specific layout and implementation of each retail point will be the responsibility of the town (street) emergency management department. The planning period is 2 years. After the expiration of 2 years, the relevant departments of the district will plan and set up fireworks retail outlets according to the actual situation.

  Humen, Dongguan

  The People’s Government of Humen Town, Dongguan issued an open letter to the general public on safety precautions in the field of fireworks and firecrackers, which mentioned:

  Humen Town is a restricted area for fireworks and firecrackers. The restricted time is from Lunar New Year’s Eve to the first day of the first month, from the second day of the first month to the fifteenth day of the first month, and from 6: 00 to 23: 00 every day on Tomb-Sweeping Day, Dragon Boat Festival and Double Ninth Festival. Fireworks and firecrackers can be set off at other times.

  Swipe up to read

How to buy fireworks? Where can I set off fireworks? The latest release of Guangzhou four districts!

  Jiangmen Kaiping

  The Kaiping Municipal People’s Government recently issued a notice on the delineation of areas where fireworks and firecrackers are prohibited, and fireworks and firecrackers are prohibited throughout the year within the no-burn area. The notice will come into force on January 1, 2024 and will be valid until December 31, 2028.

  The red line of the fireworks and firecrackers no-burn zone is defined as follows: from Zhenhua in the east, from Donghuicheng in the west, from Jingtou in the south, and from Dongle Village in the north, including Xianglong area, some areas of Jingtou community and bridges and roads connecting the no-burn zones.

How to buy fireworks? Where can I set off fireworks? The latest release of Guangzhou four districts!

  Outside the red line of the no-burn zone, within the administrative area of Sanbu Sub-district Office and Changsha Sub-district Office, completed and newly built residential quarters with closed management in the future are included in the no-burn zone.

  Fireworks are beautiful.

  But you should also pay attention when setting off.

  Fire safety and personal safety!

  

How to buy fireworks? Where can I set off fireworks? The latest release of Guangzhou four districts!

How to buy fireworks? Where can I set off fireworks? The latest release of Guangzhou four districts!

How to buy fireworks? Where can I set off fireworks? The latest release of Guangzhou four districts!

How to buy fireworks? Where can I set off fireworks? The latest release of Guangzhou four districts!

How to buy fireworks? Where can I set off fireworks? The latest release of Guangzhou four districts!

How to buy fireworks? Where can I set off fireworks? The latest release of Guangzhou four districts!

  Comprehensive Southern News Network, Guangzhou Daily and Emergency Management Department

[Editor in charge:

]

Rush to the hot search! 219 million yuan in the men’s two-color ball, and 5 million yuan in donation!

  What, someone won the lottery and donated 5 million?

  # 219 million in the men’s two-color ball donated 5 million #

  Chong chong re sou

  As we all know, under normal circumstances, the lottery prize is capped at 5 million, and just recently, someone actually donated a "first prize" for public welfare! Such a big deal is Mr. Li, a lucky man in Guangxi who just took away "two small goals" on the morning of October 24.

  Things should start with the lottery of China Welfare Lottery No.2022120 on the evening of October 20th. In the current period, there were 43 first prizes in the country, with a single prize of more than 5.48 million yuan, of which Guangxi won 40 bets! Moreover, the first prizes of these 40 bets are from betting station No.45010316 and betting station No.45016072 in Litang Town, Binyang County, Guangxi Province, with 20 bets in each station, and the betting method is single bet and 20 times bet! In other words, the 40-note prize belongs to two lottery tickets, and each lottery ticket only costs 40 yuan, winning 109.7 million yuan respectively! Both betting stations are located in Litang Town Department Store, Binyang County.

  According to past experience, the same betting method, betting station in the same place and winning the grand prize in the same period will often be won by the same person. For example, the 565 million double-color ball that we won in Xinchang, Shaoxing, Zhejiang Province was bought by the lucky ones at two betting stations. This prize, which ranks second in the lottery history of China, was awarded in the No.11086 issue of the two-color ball on the evening of July 26th, 2011. The prize of 5.14 million with 110 bets was won in Zhejiang, which came from three lottery tickets sold by two betting sites in Xinchang County, Zhejiang Province. Two of the lottery tickets selected two bets with the same number and made 25 times bets respectively. The ticketing time was about 1: 50 pm on the day of the lottery, only 34 seconds apart, and the serial numbers were connected. In addition, there are 10 first prizes from another Fucai betting station about 1 km away. The winning lottery will bet 10 times on the number of one note, and the ticketing time will be 5: 30 pm on the same day. Finally, the grand prize winner appeared to redeem the prize, confirming that all three tickets were from one person, and won a total of 565 million grand prizes for the two-color ball!

  As expected, the first prize of Guangxi’s 40 notes was also won by one person. On the morning of October 24th, Mr. Li received a pre-tax cash check of 219 million yuan from Lan Ting, secretary and director of the General Party Branch of Guangxi Welfare Lottery Distribution Center, and donated 5 million yuan on the spot to entrust Guangxi Welfare Lottery Center for public welfare.

  Mr. Li is a big fan of welfare lottery. More than ten years ago, he began to buy Fucai two-color ball lottery tickets. After four or five years, he didn’t win the grand prize. So Mr. Li considered changing a betting method and selected a group of numbers that were pleasing to the eye to start chasing the number. However, "most of them didn’t win, and occasionally they won dozens of pieces." Because of his hobbies and family members’ no objection, Mr. Li also had a normal heart about not winning the prize. "The money invested is acceptable, mainly to buy a hope."

  On October 20th, he passed a lottery betting station in Litang Department Store, Binyang County, Guangxi, and bought three lottery tickets in 160 yuan. At that time, Mr. Li played a 20-fold lottery ticket on a betting machine in the betting station. Before long, he felt that this group of numbers was very "heart-warming". When he went forward to play the ticket, the salesman was busy helping another lottery buyer to redeem the instant lottery prize, so another salesman helped him to play the same group of 20-fold lottery tickets on another betting machine in the station. Unexpectedly, these two lottery tickets actually won 109.7 million yuan each! Mr. Li said that this group of numbers, that is, the multiples bought in the last three periods, were more than expected to be so lucky. In addition, he also chose a "6+2" small double-color ball lottery, and won the 100 yuan Prize.

  On the evening of October 20, Mr. Li went to sleep before the current two-color ball lottery. It was not until the morning of the 21st that he brushed his mobile phone that he realized that Litang Town had won the first prize of 40 times the two-color ball. At first glance, it was the group number that he had kept for many years! I stayed up all night that day. On the morning of the 22nd, Mr. Li took a bus to Nanning and found a hotel to stay. "They are all sleeping in the hotel, afraid to go out and lose the lottery." He said.

  Unlike most grand prize winners, Mr. Li was very calm after winning the prize. "I didn’t tell my wife and children that they were too bloated and wouldn’t work or work hard in the future." At present, Mr. Li’s family and friends don’t know that he won the grand prize. As for the use of this bonus, Mr. Li said that he hasn’t thought about it yet, and he will slowly plan how to use it. After visiting Guangxi Welfare Lottery Culture Exhibition Hall, Mr. Li deeply realized that part of the funds for purchasing lottery tickets were used for public welfare undertakings such as "helping the elderly, helping the disabled, saving the orphans and helping the poor", so he decided to donate 5 million yuan from the prize money and entrust Guangxi Welfare Lottery Center for public welfare undertakings.

  Comprehensive: Guangxi Welfare Lottery Distribution Center website, Zhejiang Fucai

Source: Guizhou Radio and Television Station

Zhalute Banner launched a special investigation and rectification campaign for fireworks and firecrackers

The Spring Festival is approaching, and the operation and sales of fireworks and firecrackers have entered the peak season. In order to further thoroughly implement the spirit of the national, autonomous region and Tongliao video teleconference on safety production and the special action requirements of Tongliao’s "100-day attack" on safety production, recently, the Zhalute Banner Market Supervision Administration and the Banner Emergency Bureau jointly launched a special investigation and rectification campaign for fireworks and firecrackers.

During the inspection, law enforcement officers checked whether the fireworks and firecrackers distribution enterprises and temporary retail stalls have obtained the fireworks and firecrackers business (retail) license, focusing on the mandatory requirements such as the source of fireworks and firecrackers, inspection report, product level, discharge instructions, warning words, production date and shelf life. Operators are also required to strictly implement the incoming goods inspection system and the system of claiming certificates and tickets, establish and improve the ledger of incoming and outgoing goods, store fireworks and firecrackers according to the requirements of warehouses and storage limits, and resolutely prevent fireworks and firecrackers with incomplete signs and signs that do not meet the mandatory national standards from going on sale. At the same time, operators are required to enhance their awareness of safety precautions, earnestly fulfill the main responsibility of safety, store fireworks and firecrackers in a safe and standardized manner, promptly investigate potential safety hazards and prevent safety accidents.

In the next step, the Banner Market Supervision Administration will continue to strengthen the supervision of the quality of fireworks and firecrackers, severely crack down on illegal acts of selling fake and shoddy fireworks and firecrackers, prevent unqualified fireworks and firecrackers from entering the market, effectively protect the consumption safety of fireworks and firecrackers, and ensure the safety of people’s lives and property.

Author/Jian Lan

Original title: "Zhalute Banner launches special investigation and rectification actions for fireworks and firecrackers"

Ministry of Finance: In 2023, the national sales of sports lottery tickets totaled 385.255 billion yuan, a year-on-year increase of 39.3%.

  A few days ago, the Ministry of Finance announced the national lottery sales in December 2023.

  In December, the national lottery sales totaled 53.284 billion yuan, a year-on-year decrease of 8.565 billion yuan or 13.8%. Among them, the sales of sports lottery institutions was 35.808 billion yuan, a year-on-year decrease of 14.211 billion yuan or 28.4%. Mainly due to the high base of the pulling factors of the football World Cup in the same period last year.

  Compared with the same period in 2022, in December 2023, the lottery sales in different provinces in China were mixed, among which Hunan, Guangdong, Chongqing and Xinjiang increased more, while Jiangsu, Zhejiang, Shandong and Sichuan decreased more.

  From January to December, the national lottery sales totaled 579.696 billion yuan, an increase of 155.044 billion yuan or 36.5%. Among them, the sales of sports lottery institutions was 385.255 billion yuan, an increase of 108.733 billion yuan or 39.3%. Compared with the same period in 2022, lottery sales in all provinces in China have increased, with Guangdong, Jiangsu, Zhejiang and Shandong increasing more.

The chill is getting heavier! Beginning of winter’s temperature drops sharply. The national winter map shows where to enter winter.

"The north wind is cold and cold, and the sparse wood is half green and yellow." Today (November 8th), China entered the beginning of winter solar term. beginning of winter is the first solar term in winter, which means the beginning of cold winter. After beginning of winter, cold air activities became more frequent, and the winter process accelerated. China Weather Network launched the national winter map during beginning of winter all the year round to see where the cold wind is starting and winter is coming.
[National Winter Map] Most of northern beginning of winter enters winter.
At the beginning of the solar term in beginning of winter all the year round, many places in the north have entered winter, and the front of winter has reached the central part of North China, Qinling Mountains and western Sichuan Plateau. During the solar term in beginning of winter, the process of winter accelerated, and winter continued to cross south, and southern Hebei, southwestern Shaanxi, southern Shandong, most of Henan, northern Jiangsu and Anhui, and northwestern Hubei all entered the threshold of winter. Like Shijiazhuang (November 7), Xi ‘an (November 11), Jinan (November 10), Zhengzhou (November 13), Hefei (November 18), Nanjing (November 19) and other provincial capital cities, the average winter season is concentrated in beginning of winter season.
Most of the south is still in autumn at this time, such as Hunan and Hubei, where the coolness is full and the autumn is full. In summer, only Hainan and the southern coastal areas of Guangdong are left, and the summer heat is still there.
[Weather in beginning of winter] The temperature plummeted and the chill became heavier.
At the time of beginning of winter, everything was finally done. Beginning of winter is the first solar term in winter, which means that life begins to close and everything enters a state of recuperation and collection. Its climate has also changed from dry autumn to rainy and cold winter, with a sudden drop in temperature and a growing chill.
"One day in beginning of winter, water cooling is three points." Beginning of winter is the solar term with the fiercest cooling in the whole year, especially in the north. At this time, it has entered the cold season of "singing winter with the wind". China Weather Network took stock of the national temperature changes in the twenty-four solar terms, and found that the national average temperature began to decline since beginning of autumn, and beginning of winter had the largest decline, with the temperature in first frost dropping by 3.77℃ compared with the previous solar term.
The forms of precipitation after beginning of winter are more diverse, such as rain, snow, sleet and hail. The first snow often appears in North China, and it is already a scene of heavy snow in Northeast and Northwest China.
During the cold air intermission, the temperature difference between day and night in North China, Huanghuai and other places is large, and the humidity increases, which is prone to fog and haze weather, especially the visibility is low in the morning and evening, which will have a great impact on people’s life and travel.
Beginning of winter is not equal to winter. After beginning of winter, the cold air is stronger and the activities are more frequent. The front of winter begins to cross the Qinling Huaihe River, and most of the north has entered winter, while most of the south is still in autumn.
[beginning of winter Phenology] Water begins to freeze when it is frozen.
Beginning of winter is divided into three stages: the first stage is when the water begins to freeze, the second stage is when the ground begins to freeze, and the third stage is when the pheasant enters the flood. It is said that this solar term, water can already form ice; The land also began to freeze; After beginning of winter, big birds such as pheasants are rare, but giant clams with similar lines and colors can be seen on the seashore.
"beginning of winter is sunny and has a good harvest." In beginning of winter season, the land in Northeast China is frozen, and agricultural and forestry crops enter the wintering period; Jiangnan and South China should make full use of fine weather to harvest, sun and air late rice.
[beginning of winter custom] It is necessary to make up for the winter and avoid making up for the cold.
As the saying goes, "beginning of winter fills the winter and fills the mouth". In order to resist the cold, people have the custom of "beginning of winter supplements food". In the north, jiaozi is eaten, while in the south, radish stewed mutton, ginger duck, crucian bean curd soup and other tonic dishes are usually eaten, but it is forbidden to blindly "make up".
The weather is getting colder after beginning of winter, so friends should prepare down jackets, hats, scarves, gloves and other cold-proof equipment in advance, and add clothes in time to prevent colds.
When the north wind rises, everything hides, and beginning of winter is brushing away the restlessness of the season with the most peaceful attitude, so that everything can be calm. We might as well enjoy the warm sunshine in winter and feel the good time on earth quietly after our daily busyness.
(Source: China Weather Network WeChat)
Reporting/feedback

Real estate stocks are boiling collectively! The real estate situation has undergone a major turning point.

Affected by the latest tone of the Politburo meeting, real estate stocks are boiling collectively.

After the market opened on July 25th, the real estate development sector continued to strengthen, with Rong Sheng Development, Jinke and Zhongnan Construction increasing daily, while Dima, Huayuan Real Estate, Tianfang Development, gemdale, Binjiang Group, Caixin Development, Xincheng Holding, Poly Development, Huafa and SIC were among the top gainers, while only one of the sector’s constituent stocks declined slightly.

In terms of Hong Kong stock real estate, Longhu Group increased by as much as 21.92%, Country Garden Service increased by 21.32%, Hejing Taifu Group increased by 17.58%, New Town Development increased by 16.54%, Longguang Group increased by 15.94%, Country Garden increased by 15.87%, New Town Yue Service increased by 14.65%, Zhongjun Group Holdings increased by 14.10% and Agile Group increased by 13.88.

The real estate-related industrial chain has also been boosted, with stocks such as Goodwife, Piano, Zhibang Home and Wrigley Home in the home sector trading daily; The building materials sector also showed positive performance, with Zhengyuan shares and Bunny trading daily, and Oriental Yuhong approaching the daily limit.

Such rare fervor of real estate stocks stems from the latest tone of the the Political Bureau of the Communist Party of China (CPC) Central Committee meeting on real estate.

On July 24th, the Politburo meeting pointed out that it is necessary to effectively prevent and resolve risks in key areas, adapt to the new situation in which the supply and demand relationship in China’s real estate market has undergone major changes, adjust and optimize real estate policies in a timely manner, and make good use of the policy toolbox because of the city’s policy, so as to better meet the rigid and improved housing needs of residents and promote the stable and healthy development of the real estate market. It is necessary to increase the construction and supply of affordable housing, actively promote the transformation of urban villages and the construction of "flat and emergency dual-use" public infrastructure, and revitalize all kinds of idle real estate.

Compared with previous Politburo meetings, this meeting has adjusted the latest situation judgment of the real estate market: the relationship between supply and demand in the real estate market in China has undergone major changes, and it is first proposed to adjust and optimize the real estate policy in a timely manner, and change "supporting" the newly changed demand into "better meeting".

The major change in the industry situation means that the property market has stepped into a flat or even depressed situation from the high state in the past few years. According to the data of Ping An Securities, the property market transaction has been weakening since the second quarter. In June, the sales of commercial housing fell by 18.2% in a single month. In the medium and long term, with the slowdown of urbanization rate, the per capita living area of cities and towns has been greatly improved, and the potential demand is also under pressure.

Ping An Securities said that the domestic real estate market has once again entered a new stage after experiencing "demand exceeds supply" to "structural demand exceeds supply". The meeting pointed out that the real estate policy should be adjusted and optimized in a timely manner, and the demand-side policy optimization such as restricting loans and purchases in short-term key cities is worth looking forward to because the city makes good use of the policy toolbox to better meet the rigid and improved housing needs of residents.

Huatai Securities also said that the "new" real estate situation is aimed at the "old" situation that the market demand exceeds supply for a long time in the past, which led to the continuous rise of house prices, so it is necessary to "live and not speculate". At present, the real estate market has returned to decline after a short period of repair. In the first half of 2023, the sales area and sales amount of commercial housing were -2.8% and +3.7% respectively, and house prices rose first and then fell. In June, the prices of new and second-hand houses in 70 cities were -0.1% and -0.4% respectively.

"It is precious and timely to readjust the real estate industry at the current time." Huatai Securities said that in the past 22 years, a total of 835 relaxation policies have been introduced in various places. Since the first quarter of 2023, the pace of relevant policies has obviously slowed down. After the meeting of the Political Bureau, the policies of key cities are expected to be gradually optimized, such as the relaxation of policies such as restricting purchases, loans and sales, and recognizing housing and loans in core cities.

Yan Yuejin, research director of Yiju Research Institute, believes that the surge in real estate stocks on the 25th fully demonstrates the market’s absorption of the spirit of the Politburo meeting, and also reflects the positive adjustment expected by the market. Some enterprises with debt problems or operating pressures also showed relatively high stock performance, indicating that the impact of the Politburo meeting was comprehensive and universal, and the expectation of continued loose policies in the real estate sector was significantly enhanced, and macroeconomic and real estate expectations continued to improve in the second half of the year.

It is worth noting that the Politburo meeting also mentioned the transformation of villages in cities, which is considered to be an "important part" of the new real estate model.

The industry believes that the transformation of villages in cities is an inevitable choice to repair domestic demand and consumption potential, which will help to build a new model of renting before buying, gradually let new citizens upgrade their housing consumption, and create conditions for the sustainable development of the commercial housing market. The policy not only drives some construction opportunities, but also gives birth to a large number of business opportunities for operational services, which is beneficial to enterprises with comprehensive asset operation capabilities.

Huatai Securities said that it is necessary to pay attention to the detailed rules of each city in the future. Local state-owned assets with resource advantages will give priority to this policy, and they are optimistic about cities with abundant supply flexibility and high-quality housing enterprises with sufficient value and replenishment ability in mainstream cities.

Editor-in-Chief: Qin Hong

Text Editor: Yang Rong

Author: CBN

Source of the title map: upper view of the title map

Photo editor: Yong Kai

How many kinds of winter limited landscapes have you seen?

Winter Landscape
In winter, the sky and the earth are sparse and the color is thousands of miles.
Farming is off, and everything is collected.
And at this point,
Some scenery is in the cold
Ushered in the most extreme appearance of the year.
Let’s take a look at the landscape that can only be seen in winter.
Don’t miss this winter gift for us.
The picture is from chinese national geography, February 2008.
winter
The time of year when the sun’s heat energy is the least.
Due to the lack of sufficient light and heat energy in the northern hemisphere
The air in high latitudes is cooled, sunk and accumulated in large quantities.
Finally, a cold wave formed and poured south.
The cold air that affects our country mainly originates from
Arctic Ocean near Xindi Island in northwest Russia
The cold wave is strong and the temperature drops rapidly.
So China has the coldest winter at the same latitude in the world.
But the cold in winter
It also brings a different kind of beauty.
01
Ice bubble lake, frozen makeup of lake
brumalSayram Lake
Lake ice is crystal blue.
After the gale, the lake was as smooth as a mirror without impurities.
Rich bubbles are embedded in the ice at random.
It’s like floating in blue air
Dreamy
When the temperature drops sharply, the lake will freeze.
But not all frozen lakes can have ice bubble landscape.
There are two basic conditions.
One is to have a source that can release gas in water.
Second, the local temperature of the lake dropped rapidly below freezing point.
In other words, it is the speed of freezing.
Faster than the bubble at the bottom of the lake rushing to the surface.
So that bubbles can be "locked" in the ice.
Xinjiang Sailimu Lake
Although in normal life,
We can occasionally be in ponds and lakes.
Found scattered small groups of ice bubbles
But the quantity is too small, and the ornamental value is poor.
Therefore, lakes that can be called "ice bubble lakes" are quite rare.
02
immense forest and snowfield
The forest is like a treasure house.
There are different charms all year round.
In spring, there are lush forests.
There are bursts of Lin Tao in summer.
Autumn is colorful.
In winter, it’s wrapped in silver.
There should be snow when enjoying the forest in winter.
Vast snowflakes are like white gauze.
Cover the castle peak, cage the forest and cover Yuan Ye.
Prosperity is gone, all is silent, and the world is clear.
Daxinganling forest region
Accord to that main results of the sixth national inventory of for resources
The national forest area is 174.9092 million hm.
The forest coverage rate is 18.21%
The total accumulation of standing trees is 13.618 billion m.
The forest accumulation is 12.456 billion m.
China’s forest area accounts for 4.5% of the world, ranking fifth.
Forest stock accounts for 3.2%, ranking sixth.
They are distributed in
Figure from the government network of the National Forestry and Grassland Bureau
As can be seen from this picture.
The distribution of forest resources in China is uneven.
If you want to see the forest after the snow
You can go and see
Picea schrenkiana forest in Tianshan Mountains, Xinjiang
Korean pine broad-leaved mixed forest in Changbai Mountain, Jilin Province
Larix gmelinii forest in northern Daxinganling
……
Inner Mongolia aershan
03
Frozen of the sea.
Frozen sea
beBohai SeaAnother magnificence of
Another kind of bearing and charm
The blue sea turned into endless white.
The surging waves are replaced by boundless solidification.
Even the endless sound of the waves seems to be frozen.
Bohai Sea is an inland sea area with shallow water depth.
Less affected by the open sea, the salinity of seawater is relatively low.
Under the influence of Siberian cold air in winter
A large area of sea ice can be formed.
here is
A large frozen sea area with the lowest latitude in the northern hemisphere
Hebei Qinhuangdao Beidaihe
Every year from the end of November to the beginning of March.
The long coastline turned into an ice sculpture museum.
They come in all shapes and shapes.
Some edges form a circle of protrusions.
Like ice trays of different sizes.
It is like a lotus leaf on the sea.
Others pile up and crowd together.
Like thousand-layer cakes and small houses.
Unlike ice and snow on land,
The ocean in winter not only has static beauty.
And the dynamic beauty of braving the wind and waves
Sea ice controls the ebb and flow of the tides every day.
Dragon-like currents and strong sea breezes
Not only can an endless frozen ice sheet be formed along the coast
It can also be transformed into a "Nezha" that makes trouble in the sea.
Therefore, sea ice is not only a magical natural landscape.
It is a dangerous disaster for fishermen and sailors.
But with more and more research on seawater desalination.
Sea ice with much lower salt content than seawater.
It can also be a godsend resource.
Liaoning Dalian Bohai Bay
04
A Song of Ice and Fire
The red layer can be said to be the "reddest" scenery in China.
The warm colors of red and yellow are so magnificent and gorgeous.
Make a deep impression on people
Red beds refer to red continental sedimentary rocks.
Mainly composed of sandstone, siltstone and shale.
It’s a kind of stratum
Most scholars believe that
The red in the red layer is mainly
Color of high valence iron ions such as ferric hydroxide or ferric oxide.
Snow falling red layer
Light and elegant white
To the earth like hongxia.
Blend a touch of dreamy and mysterious color
More gentle and lovely than usual.
Gansu Zhangye Pingshan Lake
When the red layer emerges from the ground,
It can form Danxia, Caiqiu, Yadan and other landforms.
But red beds can form a rich landscape,
The scale is far greater than this.
There are also red-bed canyons, red-bed mountains and red-bed hills.
Are extremely ornamental.
In China, the red beds are widely distributed.
According to the distribution characteristics and formation background of red beds in China
Can be divided into
East, Central, Northwest and Qinghai-Tibet Plateau
Four red beds distribution areas
Four major red beds in China
(Photo from chinese national geography, May 2020)
05
Rime, Qionghua Yushu
Water vapor and fog drops below zero.
Cannot freeze because the attached condensation nucleus cannot be found.
Until you encounter an object that is also below the freezing temperature.
Such as branches
It quickly condenses into ice crystals.
These ice crystals became the attachment of later fog drops.
Layer by layer
Fog droplets lightly attach to ice crystals to form new ice crystals.
Opaque ice crystals cluster together.
From a distance, it looks like countless white flowers on the branches.
This is the rime.
It is neither ice nor snow.
Jilin rime island
There are few trees in the world.
Rime-formingHarsh conditions
It requires both cold and long winters
It also requires sufficient water vapor in the air.
In addition, it is required that
It’s sunny in partly cloudy, and it’s still or the wind speed is very small
To gather these important and contradictory natural conditions.
It’s really rare
So, where to see the rime?
Schematic diagram of main rime and rime viewing places in China.
(The picture is from chinese national geography in December 2012)
06
Snow mushroom, snow steamed bread
Carex tatou swamp
beSanjiang plainOne of the typical wetland types
It is also a unique swamp wetland landscape.
Tartary grass is a kind of Carex with developed root system.
Its body can grow again after decay.
And then rot and grow again.
Life and death, constant reincarnation
And it has been entangled with marl charcoal for many years.
After many cycles, the tower-shaped grass piers were formed.
In summer, it is an oasis.
But in winter, after a heavy snowfall,
Carex on the tower head is covered with thick snow.
Form a small snow pile
From a distance, it seems that the snow is full.
Lovely snow mushrooms, snow steamed bread
Heilongjiang Sanjiang Wetland
This chubby snow steamed bread
existAltay in XinjiangYou can also see
Irtysh River, Crane River, Brzin River, Xiaodonggou, etc.
They are all big "steaming drawers" of "snow steamed bread"
The snow steamed bread here has a large area and many varieties.
But you can only watch, but you can’t eat, which makes people greedy.
Xinjiang Altay Kanas River
07
Pink nitrate flower
In winter, the solubility decreases with the temperature.
A large amount of mirabilite (sodium sulfate) in Yuncheng Salt Lake, Shanxi Province
Will crystallize and separate out, forming "nitrate flower" exposed to the water.
Spread the lake thickly.
Nitraria is not only diverse in shape, but also rich in color.
Generally, a single mirabilite crystal is translucent, just like a crystal.
When they crystallize,
Many fine crystals are gathered together.
Affect the overall brightness.
It looks pale.
However, when the seasonal temperature difference is large and the salinity of the lake changes a lot
Dunaliella salina, a halophilic algae in salt lake
Will accumulate carotenoids.
Make the cells appear orange or red, and dye the lake red.
So when mirabilite crystallizes in winter,
The crystals containing Dunaliella salina will appear pink.
Shanxi Yuncheng
08
Cold night lamp post
In the cold night of winter in the far north of China
Sometimes there will be colored light beams standing between heaven and earth.
Like a sci-fi blockbuster
This phenomenon is called "cold night lamp post"
On the premise of calm weather
By a large number of ice crystals floating horizontally in the atmosphere
Formed by reflected light
According to the records in recent years
Genhe city and Xilinhot in northern Xinjiang and Inner Mongolia.
It is the three holy places where lamp posts are most easily seen in winter in China.
Winter has its purpose, and cold is like a flower.-Flowers have fragrance, and winter has memories. "
Winter is long in the north, which is the characteristic of winter in China.
North of the Great Wall and Tianshan Mountains, the winter is longer than half a year.
The northern part of Daxinganling is even as long as nine months.
Even in Shanghai, Nanjing and Wuhan.
Winter is also about 4 months long.
but
Whether it’s the glittering and translucent snow falling all over the branches
Or the majestic vastness of Yunyuan?
Or the grandeur of ups and downs
The beauty of winter scenery
Never inferior to spring, summer and autumn.
References:
See the ice in Bohai Sea in winter, Liaoning and the "Frozen" of the ocean.
Chinese national geography, January 2020
Looking for the "Ice Bubble Lake" in China, who painted the "frozen makeup" of the lake?
Chinese national geography, December 2017
The salt lake blooms with flowers.
Natural History, June 2017
Reprinted from | chinese national geography Tuyuan | vision china
Offshore forecast for the next two days
It is expected that tomorrow,
The Bohai Sea and the Yellow Sea have light waves of 0.6 to 1.2 meters;
There are 1 to 1.5 meters of light waves to medium waves in the northern part of the East China Sea;
There are 2 to 2.8 meters of medium waves to large waves in the southern part of the East China Sea, the waters near Diaoyu Island, the Taiwan Province Strait, the east of Taiwan Province and bashi channel;
There are 2 to 3 meters of medium waves to large waves in the northern and western parts of the South China Sea;
There are 1.5-2 meters medium wave areas in the east and south of the South China Sea;
There are 0.7 to 1.3 meters of light waves to medium waves in Beibu Gulf.
It is expected that the day after tomorrow,
The southern part of the East China Sea, the waters near Diaoyu Island, the Taiwan Province Strait, the South China Sea, the east of Taiwan Province, and the big wave areas in bashi channel weakened and disappeared.
Numerical Forecast of Waves in the Northwest Pacific Ocean from 9 to 13 December
Tips for tomorrow’s coastal travel
01
Sea conditions in coastal waters
It is expected that tomorrow,
There are medium waves in Pingtan sea area, which is not suitable for coastal leisure and sightseeing activities because of the strong wind on the sea surface.
Xiamen, Haikou and Sanya have medium waves and excellent sea conditions, which are suitable for coastal leisure and sightseeing activities.
Other major coastal waters in China are light waves, which are suitable for coastal leisure and sightseeing.
China’s main coastal waters include:
I Dalian; Ⅱ Tianjin; Ⅲ Qingdao; ⅳ Lianyungang; ⅴ Shanghai; ⅵ Zhoushan; ⅶ Pingtan; Ⅷ Xiamen; ⅸ Shenzhen; X. North Sea; Ⅶ Haikou; Sanya.
02
Sea conditions of main routes
It is expected that tomorrow,
There are big waves on the route from Sanya to Xisha North Reef, and the boat comfort is Grade III. Please prepare seasickness medicine in advance.
There are medium waves on the routes from Haikou to Beihai, Xiamen to Jinmen and Haikou to Hai ‘an, and the comfort of taking a boat is Grade II, which is suitable for traveling by boat.
The comfort of other major tourist routes in China is Grade I, which is very suitable for traveling by boat.
The main travel routes in China include:
① Dalian-Yantai; ② Shanghai-Putuo Mountain; ③ Haikou-Beihai; (4) Xiamen-Jinmen; ⑤ Shenzhen-Zhuhai; ⑥ Haikou-Hai ‘an; ⑦ Sanya-Xisha North Reef route.
Comfort by boat is divided into five levels:
Level 1: the sea surface is excellent, which is very suitable for traveling by boat;
Grade II: The sea surface is in good condition, suitable for traveling by boat;
Level 3: The sea surface is in good condition, which is more suitable for traveling by boat;
Level 4: the sea surface condition is poor, which is basically suitable for traveling by boat;
Level 5: The swell is too big to travel by boat.
03
Sea conditions of beautiful island waters
It is expected that tomorrow,
There are 2.5-2.6 meters big waves in the waters around Diaoyu Island, East Island, Fenjiezhou Island, wuzhizhou and Yongxing Island.There is a 2.3-meter medium wave in the waters near Pingtan Island.Shangdao islandNot suitable for traveling by boat;
Nanji island, yushan island, sandu island, Meizhou Island, Dongshan Island, Nan ‘ao Island, Wanshan Islands, Chuanshan Islands, Hailing Island, Nansan Island, Huangyan Island and Yongshu Reef have medium waves of 1.8-2 meters.The sea area near Dachen Island, Yuhuan Island and Dongtou Island is 1.6.In the waves of rice,These islandsIt is more suitable for traveling and playing by boat;
The waters near other beautiful islands in China are light waves and the sea conditions are good, which is very suitable for boat trips and island tours.
Beautiful islands refer to the following 35 islands:
Juehua Island, Changshan Islands, Bodhi Island, Long Island, Liu Gongdao, Lingshan Island, Qinshan Island, Liandao Island, Chongming Island, Shengsi Islands, Daishan Island, Dongji Island, Putuo Mountain, Dachen Island, Jade Island, Dongtou Island, nanji island, yushan island, sandu island, Pingtan Island, Meizhou Island, Dongshan Island, Diaoyu Island, Nan ‘ao Island, Wantou Island.
(The photo in the above picture is from the Internet.)
Reporting/feedback

In the first half of the year, the property market was regulated more than 300 times. Will it be relaxed in the future? The report says so.

  Economic Daily-China Economic Net, Beijing, July 13 (Reporter Ma Changyan) In the first half of this year, the national real estate regulation and control policies have exceeded 300 times. How will the real estate regulation and control go in the second half of this year? Will the real estate regulation be relaxed in order to further stimulate economic recovery in the future? On July 9, China Renmin University China Macroeconomic Forum released a special report, pointing out that with the epidemic basically under control, all walks of life have resumed production and work in an all-round way, the real estate market is recovering rapidly, and the super-differentiation pattern has been further strengthened. Under the super-differentiated market structure, structural risks are more prominent, and the determination of regulation and control and the requirements for accuracy are further improved. In the future, China’s real estate market industry will show the characteristics of "super-differentiation of the market and firm regulation of policies" for a long time.

  The market is recovering well.

  Qin Hong, a senior researcher at the National Development and Strategy Institute of Renmin University of China, a major member of the China Macroeconomic Forum (CMF) and former director of the Policy Research Center of the Ministry of Housing and Urban-Rural Development, released a special report on CMF China’s macroeconomics on behalf of the forum. Qin Hong pointed out that China’s real estate market is recovering rapidly after the epidemic, and the performance of relevant indicators is relatively good.

  The cumulative year-on-year decline in the transaction scale of new houses continued to narrow, and prices rose steadily. In terms of transaction volume, from January to April, the national real estate sales area decreased by 19% and the sales volume decreased by 13%, but the decline in sales area narrowed by 7 percentage points compared with that in January-March. The transaction scale of urban commercial housing continued to improve, and the transaction scale of some cities in May has achieved positive growth year-on-year. In terms of price, according to the 100-city price index of the Central Finger Research Institute, the price of new residential buildings in 100 cities increased by 0.31% in May, and increased by 0.74% from January to May, which was 0.34 percentage points lower than the same period of last year. The cumulative increase was still the lowest in the same period of the past five years, and the price showed the characteristics of steady and rising.

  The land market is shrinking in volume and rising in price, and continues to heat up. From January to May, the supply and demand scale of residential land in 300 cities nationwide decreased year-on-year. Among them, the supply and demand of residential land in first-tier cities have increased significantly, and the transaction scale of second-tier and third-and fourth-tier cities has declined. The heat of the land market has obviously increased, and the average floor price and premium rate have reached a stage high. From January to May, the average floor price of homestead transactions increased by 20.9% year-on-year.

  The growth rate of real estate development investment is better than that of fixed assets investment and infrastructure investment. According to the data released by the National Bureau of Statistics, the national fixed asset investment (excluding farmers) decreased by 10.3% from January to April, of which infrastructure investment decreased by 11.8%, manufacturing investment decreased by 18.8% and real estate development investment decreased by 3.3%. Overall, the resilience of the real estate investment side still exists.

  Show a pattern of super differentiation

  "After the epidemic, differentiation is not enough to describe the changes in the real estate market, and there has been a pattern of super differentiation in the real estate market." Qin Hong said.

  The report shows that after more than 20 years of development after the reform of the urban housing system, the sales scale of the real estate market has increased from 100 million square meters in 1998 to 1.7 billion square meters in 2019, an increase of 16 times. At the same time of the total growth, the real estate market has been divided, and the market share of enterprises, financing costs, land reserve pattern, corporate profitability and real estate markets in different cities have all been divided. Under the epidemic, this differentiation is further intensified.

  In terms of real estate enterprises, the intensification of differentiation appeared in 2015. From 2016 to 2019, the proportion of sales of the top 100 enterprises increased by 24.8% in four years, which is increasing at an average annual rate of 6%. Under the influence of the epidemic, the sales area and sales volume of the national real estate market were still negative in the first half of the year, but the threshold value of the top three real estate enterprises increased by 8.85 points, and that of the top ten real estate enterprises increased by 5.2 percentage points.

  From the perspective of enterprise financing scale, the financing scale of overseas debt and credit debt of the top 30 real estate development enterprises accounted for 64% of the top 100 enterprises in the first half of this year; From the perspective of financing cost, taking the cost of credit bonds issued by real estate enterprises in April as an example, the financing cost of enterprises with the lowest cost and enterprises with the highest cost is five times worse; Judging from the land market, the number of land acquired by the top 30 real estate enterprises in the first half of this year accounted for 85% of the top 50 enterprises. The larger the enterprise scale, the lower the floor land price; The smaller the enterprise scale, the higher the floor land price. There is also a very obvious gap in the cost of land acquisition for enterprises.

  There are also obvious differences in the performance of real estate market in different cities. From the perspective of cities, the land acquisition of the top 100 real estate enterprises in the first half of this year was mainly concentrated in five urban agglomerations, accounting for 60% of the land acquisition scale, of which one urban agglomeration in the Yangtze River Delta accounted for 30% of the land acquisition scale of the top 100 enterprises. Judging from housing prices, more than half of the top 20 cities in the first half of this year are concentrated in the Yangtze River Delta region. Not only between cities, but also within cities. In addition, there is super differentiation between residential real estate and commercial real estate, real estate demand in different lots and inventory of different housing enterprises.

  Firmly control the policy direction.

  In order to promote the stable and healthy development of the real estate market, since the beginning of this year, the central government has repeatedly set the tone for the real estate policy. In April, the the Political Bureau of the Communist Party of China (CPC) Central Committee meeting mentioned that "houses should be used for living, not for speculation, so as to promote the stable and healthy development of the real estate market". In May, the government work report emphasized that "the house should be used for living, not for speculation, so as to promote the stable and healthy development of the real estate market."

  According to the statistics of the Central Plains Real Estate Research Center, the number of policies issued nationwide to stabilize the property market in the first half of this year was 304, up 21% year-on-year, setting a new historical record for the number of regulation in half a year. From January to April this year, the number of real estate regulation and control reached 238. With the stability of the real estate market, the number of real estate regulation and control decreased significantly, 35 times in May and 31 times in June.

  The report pointed out that maintaining the stability of housing prices is crucial to China’s economic and social stability and financial security. In the medium and long term, China’s current housing prices are at a high level, and the fundamental contradiction in the real estate market has not been substantially resolved. The super differentiation of the real estate market makes it more difficult for real estate to regulate and deal with risks.

  In this context, the report believes that the real estate market still needs to be firmly regulated in the future, and it is necessary to maintain "five invariants" in the direction of policy. First, the strategic positioning of "housing and not speculating" remains unchanged. The key to the policy is the word "speculation" to prevent the rebound of real estate speculation. Second, the supply system of "renting and selling at the same time" remains unchanged. The key to the policy is the word "rent" to develop the housing rental market. Third, the regulation mechanism of "policy by city" remains unchanged. The key to the policy is the word "city", and the city government takes overall responsibility for the stability of the local real estate market. The fourth is to achieve the goal of "three stabilities". The key to the policy is "stability" to prevent the market from ups and downs. Fifth, the real estate financial policy remained stable. The real estate market has always been highly sensitive to monetary policy, and the key to the policy is to stabilize the mortgage interest rate.

  In view of the development status of China’s real estate market, Qin Hong put forward five suggestions on behalf of the forum research group: First, we should still take the goal of stabilizing housing prices, take measures according to the city, and grasp the pace of real estate development. The second is to coordinate the development and regulation of real estate with the metropolitan area as the scope. The third is to guide the transformation and upgrading of the real estate industry with urban renewal as the starting point. The fourth is to control risks as the bottom line and reserve policies and measures for various camera decisions. Fifth, systematic market monitoring is carried out with indicators such as quantity, price and finance as the core.