上海后花园会所

1905 movie network news Organized by the movie channel, Jackie Chan and other 100 stars initiated and participated in the "Fight Against Poverty — — The "Starlight Action" public welfare project officially launched its third stop in Jiangcheng Hani and Yi Autonomous County, Yunnan Province. Jiangcheng County is located in the south of Yunnan, which is named after Li Xianjiang, Man Laojiang and Meng Yejiang. It also borders Vietnam and Laos, hence the saying that "one city connects three countries".

On September 15th and 16th, the project team led by Cao Yin, director of the program center of the film channel, and the actor Huang Xiaoming’s team will complete the poverty alleviation research activities here. The research work of this trip is mainly divided into three parts: visiting the trail of Asian elephants to find a way to get along with each other, visiting poor families in the whole wasteland, and conducting on-the-spot and detailed investigations on the local tea industry.

This "fight against poverty — — The poverty alleviation research of Starlight Action focuses on ecological poverty alleviation and industrial poverty alleviation, and discusses the benign interaction between ecological protection and economic development. The arrival of the team has been warmly welcomed by the local people. The Propaganda Department of Yunnan Provincial Party Committee and Pu ‘er Municipal Party Committee and Municipal Government attached great importance to it. They said, "Fighting poverty — — It is a good thing that "Starlight Action" focuses on local problems, attracts social attention with the help of the influence of stars, publicizes local characteristic industries and inspires people.

　

Huang Xiaoming explores the tracks of Asian wild elephants on the spot.

Name the newborn elephant baby "Nuannuan"

　

After carefully reading "The Battle against Poverty — — After the information provided by the advance team of "Operation Starlight", Huang Xiaoming chose the "wild elephant" in Jiangcheng, Yunnan Province as the research direction of precision poverty alleviation. In addition to the natural protection value of this precious and rare wild animal, Huang Xiaoming thinks that perhaps through field visits, we can further explore the eco-tourism resources and help the local people find a unique way out of poverty.

In fact, nearly a quarter of the Asian elephants in the world live in Jiangcheng. Although they are very cute as rare animals, they trample on food in the process of migration and foraging, threatening the personal safety of villagers, and indeed bringing troubles to the local government and villagers. How to protect human life and production resources while protecting Asian elephants? How people and elephants live in harmony is also the answer that Huang Xiaoming wants to pursue in this trip.

On the morning of September 15th, the poverty alleviation research team set out for Dajiaoshu Village, Kangping Town. Soon after getting off the bus, Huang Xiaoming and his party passed a field with signs of destruction. According to the inspector of the same trade, three or four days ago, a group of wild elephants "passed by" from here, gnawing the corn planted by fellow villagers, leaving big footprints on the land on both sides. Following the footprints, Huang Xiaoming felt even more distressed when he saw the trampled farmland, and repeatedly apologized to the villagers for the elephant. The elder sister of the villagers on the side said with open mind, "Although I am very distressed and even a little scared, there are so many wild elephants living here, which also shows that our environment is good, and these elephants look particularly simple and honest."

Huang Xiaoming was very moved by the villagers’ love for elephants, but he was still very concerned about whether everyone’s life and property safety had been effectively guaranteed. At present, the local authorities have strengthened the early warning and monitoring of the whereabouts of wild elephants. In addition to timely issuing notices through WeChat and other communication methods, each village group has also installed high-pitched broadcasts to timely notify the villagers to protect their personal safety.

According to the inspector’s 24-hour careful monitoring, they found that there were 23 wild elephants near the villagers’ group recently. Along their tracks, Huang Xiaoming and the research team further explored the mountains along the road. With the help of drone equipment, they successfully monitored this group of wild elephants under the canopy. At the sight of the picture, Huang Xiaoming could not but let out a scream.

In the lens, elephants are playing and foraging in the Woods. According to the drone aerial photographer, most of the elephants are females, and several males often struggle for higher ethnic status. Huang Xiaoming listened to the introduction of the aerial photographers with relish, and under the guidance of professionals, he personally piloted a drone for observation. In the process, he also found a baby elephant playing under his mother’s stomach. This is a little male elephant, which was just born four months ago.

The inspectors warmly invited Huang Xiaoming to give the baby elephant a name, which made him both surprised and caught in a little tangle. After thinking about it, Huang Xiaoming chose the name "Nuannuan", which is the deepest feeling he got from the local people after he came to Jiangcheng — — Simple, kind and warm, including in the face of wild elephants, these villagers also chose tolerance and protection, which made Huang Xiaoming very touched.

After following up for a certain distance, Huang Xiaoming and the team did not continue to approach the wild elephant for the sake of protecting the safety of the wild elephant and the personnel themselves. The data shows that in recent times, the distance between people and elephants did not exceed 100 meters. The good ecological environment and rare wild elephants made Huang Xiaoming very excited at the end of the first inspection tour, and strengthened his confidence in the poverty alleviation plan for the development of local ecological resources.

At the same time, with his personal experience and understanding of the local situation, he also thought more seriously about how to coordinate the development of "man and nature" in Jiangcheng County, especially the relationship between man and image, so as to combine nature protection with improving the lives of local people and accurately helping the poor.

　

Huang Xiaoming expressed condolences to farmers for emotional tears.

Thinking about the way of harmonious and sustainable development of human-image relationship　

　

According to the previous "fight against poverty — — According to the investigation results of the advance team of Operation Starlight, the activity area of wild elephants in Jiangcheng County is about 500 square kilometers, involving 93 villagers’ groups and more than 19,000 people of more than 4,800 households. The direct economic loss caused by wild elephants to the local people exceeds 40 million yuan, and the indirect loss is even more incalculable.

After the Asian elephant visit, Huang Xiaoming rushed to visit.The poor family in the whole wasteland group is a family that has been harassed by elephant group activities. Yang Xiaobao, a grandfather at home, is 87 years old this year, and his daughter is in poor health. Only his grandson Dao Lingqiu is left in the family, and several people rely on him to grow tea to feed.

When he arrived at the door of the poor people, Huang Xiaoming repeatedly said hello to everyone and gave them a thoughtful Mid-Autumn Festival gift. Grandpa grabbed his hand, and his simple emotion instantly infected Huang Xiaoming’s mood. He greeted "Grandpa" while holding each other tightly.

The house where the old people live is relatively old, the wooden beams have decayed and moth-eaten, and the sleeping place is often wet because of heavy rain and water leakage. On the table in the center of the main house, there are many medicine bags, which are the traditional Chinese medicine that mother Yang Huixian takes every day. For this family, which lacks labor, has a single source of income and an annual income of only 10,000 yuan, the monthly expenditure of nearly 1,000 yuan on medicine has caused a heavy economic burden. Since the establishment of archives in 2014, it has not yet achieved poverty alleviation. Talking about all kinds of difficulties, Yang Huixian and the children cried. Huang Xiaoming comforted them, but she couldn’t help crying.

Knowing that there are some problems in tea sales, such as poor promotion channels, poor popularity, and low sales price, Huang Xiaoming actively stated that he would use his own strength to help Jiangcheng County promote the tea industry and regard it as his second hometown: "Of course, my own strength is limited, and we will also use the’ tough battle against poverty — — Starlight Action’, let more people join in and find solutions together to help you solve your difficulties. "

This activity has attracted wide attention from all walks of life. The number of live viewers is nearly one million, and the number of topic discussions exceeds 47 million. Netizen’s message: "Thank you’ Starlight Action’, the outstanding Xiaoming brother, for supporting charity and guarding Yunnan."

　

After the investigation on 15th, Huang Xiaoming and his team will continue to learn more about the development of tea, nuts and other industries in Jiangcheng County on 16th.

　

　"Fighting poverty — — The whole activity of "Starlight Action" was broadcast exclusively by JD.COM, and supported by e-commerce platform for poverty alleviation. The whole event was sponsored by Huawei bracelet B5.

Hongbao Resources (01131) announced that on December 14, 2016, the Group completed the acquisition of a biodiesel plant in Arkansas, USA through a subsidiary, at a cost of US$ 2.97 million.

Immediately after the completion of the acquisition, the Group and Solfuels Holdings Pte
Ltd. will beneficially own 51% and 49% of the rights and interests of the biodiesel plant respectively. The biodiesel plant has an annual production capacity of 137,000 metric tons and is expected to be put into operation in April 2017.

The Group is a supplier of integrated energy and shipping solutions, and Solfuels is a leading and experienced biofuel operator, operating a biodiesel plant in the United States. The acquisition marks the first time that the Group has entered the field of renewable energy.

According to the company, with Solfuels’ operational expertise, the group expects to transform the biodiesel plant to adapt to a variety of plateau materials, including yellow oil, animal fat, inedible corn oil and refined vegetable oil, and reduce production costs. The group believes that the production of this biodiesel plant will meet the increasing demand for renewable energy in the US market.

Original Ren Xueyun Tech Planet

Tech planet (wechat id: tech 618)

Wen | Ren Xueyun

Cover Source | Picture Worm Creativity

Wang Yu, who has two years’ experience in developing Android system, has been unemployed for three months. The anxiety caused by the unsuccessful job search made him start to consider changing careers. By chance, he learned about the publicity of the training course in HarmonyOS on the Internet.

HarmonyOS Training Course is a training project based on HarmonyOS system. At present, the native HarmonyOS operating system has been released for nearly a month. Because it is no longer compatible with Android applications, the progress of adaptation of third-party HarmonyOS native applications has become more and more topics on the Internet.

Along wITh this craze, there are also training-related educational institutions in HarmonyOS. Whether it is an established IT training institution or an emerging online education platform, more and more institutions are vying to open training courses in HarmonyOS.

Practitioners of an online IT training institution told Tech Planet that their students come from all over the country, not only practitioners with many years of development experience, but also many college students who have not graduated. Previously, their development experience was basically zero.

Tech Planet found that most of these IT training institutions started HarmonyOS-related courses this year, and most of them hung up propaganda slogans such as "unlimited academic qualifications", "good employment prospects", "good salary" and "talent shortage". Wang Yu was attracted by the "good employment prospects" and spent nearly 4,000 yuan to sign up for an online training course.

What is the gold content of these training courses with prices ranging from several thousand yuan to tens of thousands of yuan? Can they really help "Wang Yu" to get a good job "Qian Jing"?

Developers and institutions flock to HarmonyOS for concept training.

On October 22nd, Huawei’s native HarmonyOS operating system was officially released. This is the first domestic mobile operating system and the third largest mobile operating system in the world after Apple’s iOS and Android systems.

After the release of HarmonyOS operating system, the sales staff of several IT training institutions began to get busy again.

A salesman of Dana Education, a listed US company, told Tech Planet that since the end of October, the number of consultations he received has nearly doubled. Practitioners of another online training course also said that not only college students came to consult, but also practitioners who had been watching before.

The staff of Chongqing IT training institution told Tech Planet, "HarmonyOS training is not a sudden fire today. Last year, many developers began to turn to HarmonyOS."

As early as September 2023, Huawei announced the full launch of HarmonyOS native applications, and many training institutions saw the wind.

Among them, Chanz Education, a A-share listed company, launched courses related to HarmonyOS development in bilibili at the end of November last year. At the end of February this year, its "pure blood" native HarmonyOS applied development discipline started its first course.

Dana Education is also eyeing the cake of "HarmonyOS Training". Last December, Dana HarmonyOS application development course was launched. Han Shaoyun, founder and chairman of Dana IT Training Group, said that this course is employment-oriented, so that young people can learn the skills they just need to enter famous enterprises.

Searching with "HarmonyOS Training" as the key word, not only listed companies such as Dana Education and Chanz Education entered the market, but also some small and medium-sized adult education institutions, which were mainly engaged in non-IT training, tried to start classes and share a piece of it.

The students who sign up for the course are most concerned about whether they can really make money and whether they can enter the Internet giant. Wang Yu first became interested in HarmonyOS training because he saw a set of data published by Zhaopin recruitment platform.

According to the data of "Weekly Report of Spring Recruitment Market in 2024" released by WeChat official account of Zhilian Research Institute, the post demand of HarmonyOS in Spring Recruitment is nearly three times that of last year. At the same time, the average recruitment salary of development posts in HarmonyOS reached 18,191 yuan/month, which was 9% higher than the average salary of overall development posts (16,617 yuan/month).

Wang Yu told Tech Planet that she had two experience classes before signing up for the class. "The trainer mainly talked about the shortage of system development talents in HarmonyOS, and the market is very good now."

Influenced by the content of the experience class, Wang Yu’s deepest feeling after listening is, "HarmonyOS is the future development trend, and it will definitely make money and have more employment opportunities."

Xiao He and her friends, who are still in their senior year, followed this trend at the end of last month and signed up for an online HarmonyOS training course of more than 3,000 yuan. Her organization promised to recommend some recruitment opportunities for enterprises when they graduated.

HarmonyOS Training Course, a Shortcut to Big Factory?

"The demand for talents in HarmonyOS is in short supply, and enterprises are rushing to grab people", "The salary is good, the threshold is low, and the career development prospects are broad", "HarmonyOS is developing employment opportunities, and everyone who comes to to learn HarmonyOS is in demand". ……

These slogans are from the PC homepage of Chanz Podcast. Under its propaganda, HarmonyOS has developed into a job with low threshold and easy employment.

Similar to Chanz podcast, some small and medium-sized IT training institutions even advertise that even the inexperienced "Xiaobai" can master the skills developed in HarmonyOS with their training as long as they are willing to spend time.

Tech Planet consulted Chanz Podcast in the name of the students, and a staff member also said that there is no threshold for development experience requirements, "only the academic qualifications are required to be recruited in full-time colleges and above." The staff of another training institution also said that it is not limited to age or major.

At the same time, in order to prove the effectiveness of the training course, the sales of Chanz Podcast also showed the employment results feedback from the trainees.

A chat record shows that the students claimed to be the first batch of training courses in the Shanghai campus. At that time, eight or nine students who went out in the class all earned around 15 K-20 K. Another good news report shows that in the "HarmonyOS Development Phase I" class in Changping District, Beijing, 52 people graduated and 49 people were employed, and the employment rate reached 94.23%.

At the same time, among the teachers on display, trainers are labeled as "Huawei HarmonyOS Advanced Development Certification". According to Tech Planet, harmonyos Developer Application Certification is a series of certification tests for Harmony OS (HarmonyOS system) developers launched by Huawei.

"Low threshold, certain employment and high income" in propaganda speech has become the key to dispel students’ doubts.

In the consultation in the name of the trainees, many sales representatives said that the training course cooperated with some big factories. "Although employment is not guaranteed, it is definitely easier than recruitment in the market." One sales representative defined the training course as a "shortcut" to big factories.

Getting this "shortcut" will cost a lot of money and take a long time.

According to the courses released by several sales staff, the systematic HarmonyOS development training for Tech Planet Discovery takes about 4 to 6 months, most of which are taught offline, and the fees are about 20,000 to 40,000 yuan.

The lower-priced courses are mainly online classes. The training time starts in three months, and most of them cost more than 3,000 yuan.

According to the course system information provided by an institution, the courses offered by the institution in HarmonyOS are divided into basic classes and master classes, with a total training duration of 85 days. "However, the specific training duration depends on the individual’s progress," the sales said.

For students who are hesitant because of tuition pressure, many institutions will also introduce the strategy of installment payment. A salesperson said that tuition fees can be paid by credit card installment, or through the financial institution that his company cooperates with. "If the original price of the course is more than 20,000 yuan, the interest will be around 2,000 yuan in one and a half years, so the pressure will be lower."

The truth after "further study": playing concept card marketing harvest

"The real employment rate after training is actually very low." Wang Yu is currently studying more than half, but through communication with the students in the group, he found that the so-called slogan of ensuring 90% employment rate is just propaganda. "There are very few people in a class who can find jobs because of training."

As a development experience, Wang Yu also found that in the training class, the content that can be learned is very shallow. If you work directly with the knowledge you have learned, it is simply a fantasy. "Everyone is training with a high salary, and finally there are actually many people who can’t find a job."

Another zero-based student, who is halfway through the purchase of the course, still feels that he is not getting started. "Recently, he also submitted a lot of resumes, but none of them responded."

Senior R&D of a small game company told Tech Planet, "Small companies will not set up separate posts for the development of HarmonyOS, and most will choose internal personnel to transfer jobs first. People who have zero development experience before, but have received relevant training, are basically impossible to be considered. "

Another senior headhunter in the Internet industry also mentioned that he didn’t see the trend of large-scale recruitment in HarmonyOS. Now, only big companies are recruiting jobs in HarmonyOS alone, and this is not a new demand created, but only the number of jobs for Android development.

That is to say, the recruitment requirements and processes developed by HarmonyOS are no different from those developed by ANDRO and iOS. Except for academic qualifications, majors and learning ability, they need practitioners with relevant experience, rather than crash students created by training institutions.

Moreover, different from the prospects advertised by training institutions, many enterprises give priority to internal staff screening and transfer to development positions in HarmonyOS, rather than market-oriented recruitment.

The headhunters also said that with the gradual saturation of the mobile application market, the competition for mobile development posts is becoming increasingly fierce, and HarmonyOS App development is a trend, but it cannot reverse the saturation of the mobile application market.

In his view, compared with the outbreak of real demand, more training institutions just launched a new round of harvest by leveraging the "HarmonyOS concept".

As early as three years ago, Chanz Education had experienced a daily limit of five consecutive days because of catching up with the HarmonyOS system, rising from 19.39 yuan/share to 31.23 yuan/share. In June this year, with the completion of the development of HarmonyOS NEXT, the share price of education in Chanz has soared.

At present, the training business related to the concept of HarmonyOS has not been reflected in the performance level of education in Chanz.

However, in spite of this, in the marketing that many adult IT training institutions such as Chanz Education are optimistic about, more and more students are being attracted and become a part of the harvesting chain.

(Note: All the articles are pseudonyms. )

On the Autohome Tianjin Promotion Channel, we bring an exclusive car purchase benefit. This luxury SUV is currently in a high-profile promotion. For car buyers in the Tianjin area, now is an opportunity not to be missed, as the maximum discount has reached an astonishing 20,000 yuan. The starting price of this model was originally 529,000 yuan, but after this price reduction adjustment, the purchase threshold has been further lowered. If you are interested in Lexus RX new energy, be sure to click the "Check the car price" button in the quotation form to seize this rare price reduction opportunity and get more affordable car purchase conditions.

The design concept of Lexus RX New Energy is elegant and powerful, which interprets the unique charm of luxury new energy models. In the front part, it adopts the iconic spindle-shaped air intake grille of the Lexus family, with streamlined LED headlights, creating a sharp and technological visual effect. The body lines are smooth, and the overall style is both sporty and luxurious, showing Lexus’s persistent pursuit of detail and quality, bringing an unparalleled driving experience to the driver.

With its elegant body design, the Lexus RX New Energy creates smooth side lines. Its body size reaches 4890mm x 1920mm x 1695mm, and the wheelbase is 2850mm, showing a spacious and dynamic body ratio. In terms of tire specifications, the front and rear wheels are equipped with tires with specifications of 235/50 R21, which not only ensures good grip, but also complements the body style. The overall design fully demonstrates Lexus’s pursuit of detail and aesthetics, bringing a unique visual experience to the driver.

The interior design of the Lexus RX New Energy highlights the perfect fusion of luxury and technology. The interior is made of exquisite leather to create a delicate touch and a comfortable ride experience. The steering wheel is wrapped in leather, which not only provides a good grip, but also supports electric up and down + front and rear adjustment to ensure the best operation position for the driver. The 14-inch central control screen has a clear display, integrates multimedia systems, navigation and phone functions, and has automatic speech recognition control for convenient operation of various functions.

In terms of seats, both the front seat and the passenger seat are equipped with 4-way height adjustment and waist support to ensure the comfort of long-distance driving. The seats also have heating and ventilation functions, as well as power seat memory function, which is convenient for drivers and passengers to adjust according to personal habits. The second row of seats supports backrest adjustment for flexible space, while the seat reclines in a proportional form, providing excellent load space utilization. The overall interior design is exquisite and user-friendly, showing the luxury quality and technological intelligence of Lexus RX new energy.

Lexus RX New Energy is equipped with a 2.5L displacement L4 engine, capable of outputting a maximum power of 136 kilowatts and providing a peak torque of 228 Nm. Combined with the advanced E-CVT continuously variable transmission system, this engine ensures that the vehicle meets high efficiency while maintaining a smooth driving experience.

Overall, the Lexus RX New Energy has won the approval of Autohome owners with its atmospheric exterior design and the unique charm of the front face. However, as many owners have pointed out, the tail design may be slightly inadequate, which may provide room for improvement for future models. Despite this small flaw, the RX New Energy is still a luxury new energy SUV worth considering, satisfying drivers’ pursuit of quality and performance.

On September 4, the day before the opening of the Chengdu Auto Show, the Jaguar Land Rover China and Chery Jaguar Land Rover Joint Day with the theme of "Zhiling Mountain Road, Zongqing Track" was grandly held.

At the press conference, the British luxury car brand not only brought a number of new car debuts, but also announced a series of brand strategy adjustments and future plans, in order to return to its former leading position in the luxury car market "sprint" at the end of the year.

In terms of products, the most eye-catching event at this conference is undoubtedly the new Jaguar XEL, which will make its world debut. As a luxury mid-range sports sedan under the Jaguar brand, the new car adheres to the innovative concept of "internal and external repair, comprehensive evolution", continuing the Jaguar XEL’s running model streamline posture. The new "Leopard Eyes" headlights with slender size and running water type turn signals are matched with a larger air intake grille, making the vehicle’s vision more dynamic.

In terms of power, the new XEL will be equipped with PT153 1.5T inline three-cylinder engine and PT204 2.0T inline four-cylinder engine. Depending on the adjustment, the maximum power of the 1.5T engine includes 160 horsepower and 200 horsepower, while the maximum power of the 2.0T engine is also divided into 200 horsepower and 250 horsepower. The gearbox continues to be equipped with an 8-speed automatic transmission. It is reported that the new Jaguar XEL will be launched within the year.

In addition, the 2020 Jaguar F-PACE Range Rover Evoque Customized Edition, the 2020 Range Rover Sport Edition and the Range Rover 50th Anniversary SV Collector’s Edition have been unveiled one after another, among which, the 2020 Jaguar F-PACE launched a total of 4 models, the price range is 475,800 – 787,800 yuan; 2020 Range Rover Sport launched a total of 4 models, the price range is 864,800 – 1.103 million yuan; 2020 Land Rover SV models launched a total of 3 models, the price range is 1.838 million yuan – 3.213 million yuan.

It is worth noting that, as a young joint venture, Chery Jaguar Land Rover once welcomed 200,000 vehicles off the production line in only 43 months, creating a new speed of luxury car manufacturing, and once sold in China second only to the German luxury three. However, with the domestic auto market suffering a cold snap, Jaguar Land Rover also ushered in the most difficult time in China.

However, just as everything has its pros and cons, setbacks and challenges have given Jaguar Land Rover the opportunity to fully introspect and adjust. Zhu Hengli, executive vice president of Jaguar Land Rover China and Chery Jaguar Land Rover joint market sales and service organization, also admitted in an interview with surging news reporters that the overall performance of the automobile market in recent years has been relatively just passable. This year, Jaguar Land Rover does face many challenges, but Jaguar Land Rover has achieved good results through effective adjustments.

The vice president of Jaguar Land Rover’s sales organization in the Chinese market started to enter the automotive industry in 1994. Before that, at Ford and Lincoln, he was mainly responsible for behind-the-scenes work, including the construction of the dealer network, sales planning and customer experience. It is based on this work record that in an exclusive interview with him, it can be seen that he attaches great importance to the channel and is determined to reshape.

"First of all, we have strengthened communication with dealers, optimized the process, and simplified the previously cumbersome and restrictive requirements and methods, so that dealers can understand the rhythm and plans of Jaguar Land Rover this year at a glance. Secondly, we cooperate with dealers to carry out marketing activities, such as Land Rover’s new Yunnan-Tibet line, Jaguar’s Saigan Carnival and other innovative experience marketing activities, forming a linkage from the central to the region, enhancing consumers’ awareness of Jaguar Land Rover in all aspects, and expanding brand influence." Zhu Hengli told reporters that in response to the current market situation, Jaguar Land Rover is vigorously carrying out dealer training. Not only can it improve the efficiency of staff, but also reduce the attrition rate of personnel, and also improve the business ability of frontline personnel through training.

In order to implement the adjustment policy as soon as possible, Jaguar Land Rover is expediting in-depth communication with every dealer in China. At present, Zhu Hengli has personally gone into battle to communicate with all dealers in Shanghai one by one, evaluate the overall profitability of dealers, and provide support and assistance to different dealers based on the results.

In addition to channel remodeling, as a distinctive British luxury car brand, Jaguar Land Rover is also committed to accurately delivering its brand concept to Chinese consumers.

In terms of brand marketing activities, as of mid-August, the "Jaguar Circuit Carnival" event has held more than 100 events in 73 cities, with more than 25,000 participants; the "Land Rover All-Terrain Academy x Land Rover All-Terrain Driving Camp" event has held 240 events as of the end of August, covering a total of 134 cities, with a total of more than 8,500 participants. The start of these activities has deepened Chinese consumers’ awareness of Jaguar Land Rover’s brand power.

In addition, according to Zhu Hengli, Jaguar Land Rover is also constantly incorporating the needs and preferences of Chinese consumers into the design and development of its products. For example, Chinese consumers have relatively high requirements for rear space, so Jaguar’s cars are generally designed to be lengthened. But for Jaguar, the lengthened wheelbase cannot affect the vehicle’s handling performance, so for example, the XEL car has more rear space, but the handling performance and driving texture are no different from those of the British XE model.

"The same is true for Land Rover. At the beginning of the launch of the new generation of Land Rover Range Rover Evoque, considering that young consumers in China are more concerned about smart and high-tech configurations, because we specially launched models with different configurations for the Chinese market. This is also one of the changes made for the Chinese market." Zhu Hengli said.

Thanks to Jaguar Land Rover’s self-adjustment, the market has given positive feedback to the British luxury car brand after entering the second half of the year. Data show that Jaguar Land Rover’s sales rose by 40% year-on-year in July, 17% year-on-year in August, and 28% year-on-year in July-August. More importantly, Jaguar Land Rover’s dealers also improved their profitability by 10% year-on-year in July-August and maintained reasonable inventory.

Not only that, but next, Jaguar Land Rover will also increase its product offensive. According to the plan, Jaguar Land Rover expects to usher in 30 product updates by the end of 2021. Among them, in addition to the new Jaguar XEL, which will be launched within the year, a new generation of Discovery will be launched in the first quarter of next year, and a new generation of Defenders will be introduced in the second quarter.

And when it comes to electrification, Jaguar Land Rover is not at a disadvantage. Last year, Jaguar Land Rover launched the Range Rover Sport PHEV model. At the press conference of the Chengdu Auto Show, the Range Rover Sport also launched the annual model. At the same time, the new generation of Range Rover Evoque is also equipped with a 48V mild hybrid system. Jaguar released the first pure electric luxury SUV model last year, the Jaguar I-PACE. In fact, Jaguar Land Rover has already announced that from 2020, every model will be available in electrified models.

In the case of the overall domestic car market environment being cold, Jaguar Land Rover was still able to achieve two consecutive months of growth, which is enough to highlight the "true ability" of counterattacking the trend. I believe that Jaguar Land Rover NIO will also burst out stronger stamina.

Nanfang Finance, June 19th, Tianyancha App shows that recently, Tianjin Hanqi Technology Co., Ltd. was established, the legal representative is Sun Keqing, the registered capital is 1 million US dollars, the business scope includes electronic product sales, computer system services,foundation, applications, shared bicycle services, sales of electric bicycles, sales of assisted bicycles, scooters and spare parts, etc. According to shareholder information, the company is wholly owned by Xigua Limited, a subsidiary of Meituan.

HEYTEA denies listing in Hong Kong next year

On August 3, HEYTEA was rumored to be listed in Hong Kong in 2022, with a target valuation of 150 billion Hong Kong dollars (about 124.782 billion yuan), double the valuation after the latest round of strategic financing. In this regard, HEYTEA said that the news is not true and there are no listing plans at present.

Chayan Yuese invests in Changsha local tea brand Guoya

On July 30, Chayan Yuese invested in Changsha’s local tea brand Guoya. Guoya was established in Changsha in 2013, focusing on fruit tea products. The price of Guoya is between 20-30 yuan, which is higher than the price of Chayan Yuese 15-20 yuan, forming a differentiation.

Xiabu Xiabu expects to close 200 stores throughout the year

On July 30, Xiabu Xiabu released an announcement showing that as of June 30 this year, the revenue of the same period is expected to increase by 59% compared with last year’s 1.92 billion yuan; the loss of the same period is expected to narrow significantly compared with last year’s 255 million yuan, between 40 million yuan and 60 million yuan. The announcement shows that Xiabu Xiabu’s net loss narrowed significantly in the first half of 2021, but still failed to achieve profitability. The main reasons for the loss include the impairment loss of assets of about 120 million yuan. At the same time, the company expects to close about 200 loss-making stores of Xiabu Xiabu brand throughout the year.

China Resources Vanguard withdraws from Hainan

Recently, China Resources Vanguard’s famous stores in Haikou posted a closure announcement. Due to regional layout adjustments, the stores will be closed from August 1. This is also the only hypermarket store of China Resources Vanguard in Hainan. China Resources Vanguard said in the closing announcement that it will bring an upgraded shopping experience to consumers in Haikou in the future with high-end formats.

Li Ning Sports Center opened in Qingdao

On July 31, the Ado Li Ning Sports Center officially opened in Qingdao Sunac Ado Town. The center has a comprehensive venue of more than 700 square meters, which can provide competition venues that meet the requirements of international competition levels. In addition, the sports center is also equipped with a gym and a yoga studio. In the follow-up operation, the sports center will build itself into a high-standard national fitness, event hosting, sports and entertainment, sports training and other community sports centers with Li Ning’s resource advantages.

Nayuki responds to food hygiene issues

On August 2, the media reported that Nayuki’s Beijing Xidan Joy City store and Chang’an shopping mall store had problems such as "cockroaches on the ground", "black mangoes", and "wrong production labels." On the morning of August 3, Nayuki’s official Weibo responded: The company’s management attaches great importance to it, and immediately established a special project working group to carry out a thorough investigation and rectification of the stores involved overnight. The two stores involved will suspend business today, and the Market Supervision and Administration Bureau will be invited to visit the store for inspection, and the inspection results will be announced as soon as possible. On the evening of August 3, Nayuki released Weibo saying that after on-site inspections by government regulatory departments in many places, the random inspection results of 186 stores inspected by Nayuki nationwide were in compliance. On August 4, Nayuki announced that the directors believe that the coverage of the matter will not have any material adverse impact on the operation and financial condition of the group.

Fitness Mirror Fiture will open up the European and American markets

On August 3, according to the South China Morning Post, Chinese fitness mirror brand Fiture plans to expand into the European and American markets, and will compete with Peloton, lululemon’s Mirror, and Germany’s VAHA in the global market. Fiture was founded in 2019 and is headquartered in Chengdu. In the past two years, Fiture has accumulated $400 million in financing from investors including Tencent, Sequoia Capital and private investment firm C Ventures.

Lawson will open a new type of store in China

On August 2, according to the Nikkei Chinese website, a new type of Internet of Things store created by Japan’s Lawson and Panasonic will open in China. After consumers place an order and pay through a mobile app, the clerk will prepare the goods and put them in an insulated locker for safekeeping. Lawson plans to trial the new store in Dalian, and if it works well, it will be rolled out to other regions.

Yonghui enters the simple dish track

On August 3, Yonghui launched its own brand "Hui Ma Daojia" to enter the simple dish track. The first batch of more than 10 products was launched in Jiangsu, Zhejiang and Shanghai. The products are quick-frozen and cooked products, which only need to be heated on high heat for 2 minutes in microwave or 8 minutes in hot water. "Hui Ma Daojia" is based on the concept of "on time meal, delicious instant enjoyment", combined with regional dietary preferences and business characteristics, through customized Product Research & Development, intelligent cold chain warehouse distribution, personalized user service and other links, to achieve full-link control of products, to create high-quality and cost-effective Kuaishou main dishes.

Pepsi sells Tropicana and other juice brands

On August 3, PepsiCo announced that it would sell Tropicana, Naked and other juice brands to French Private Equity firm PAI Partners for about $3.30 billion. The deal is expected to close in late 2021 or early 2022. According to the transaction announced so far, the above-mentioned changes in PepsiCo’s juice business do not involve the Chinese market. Tingyi in the Chinese market still owns the distribution and production rights of non-carbonated beverage businesses such as Tropicana.

Magnum responds to whether to replace milk fat with non-dairy fat

On July 30, some netizens questioned that Magnum has a double-standard behavior. The materials used at home and abroad are different. The domestic version replaces milk fat with plant fat, thereby reducing costs. On the evening of August 1, Magnum’s official Weibo posted a response to this matter, saying that the product meets the national standard and responds to sustainable development, and then deleted the response. On August 3, the phone answering staff of Magnum’s official website responded that the Weibo matter is not clear. The crisp layer of ice cream is pure chocolate. As for whether other parts are plant fat, you need to give feedback to the factory and wait for a reply, but it does use coconut oil.

Uniqlo has announced that its first global flagship store in Beijing will open in November

On August 5, Uniqlo announced that its first global flagship store in Beijing will open in November this year. It is located in Sanlitun, a well-known fashion landmark in Beijing, spanning three floors and covering an operating area of more than 2,000 square meters. It is understood that this is the third global flagship store opened by Uniqlo in China after eight years. The first two are located in Shanghai and Shenzhen.

Luckin Coffee achieves overall profitability

On August 5, it was reported that "Luckin Coffee" started to achieve overall profitability in May this year, which means that Luckin Coffee has completed this year’s annual target ahead of schedule. (2021 annual target: by November, more than 60% of self-operated stores will achieve store-level profitability, and plans to achieve overall profitability throughout 2021.) The official does not comment on profit-related information, subject to the financial report.

　Forever 21 returns to China

On August 4, Forever 21 announced its return to the Chinese market on Weibo. The brand headquarters officially authorized Lasonic Limited and its subsidiary Xusheng Electric Appliance (Shenzhen) Co., Ltd. to be fully responsible for the operation of Forever 21 in China. At present, the brand has settled in Vipshop and Pinduoduo, and Tmall flagship stores and large brick and mortar stores in major cities across the country are also being prepared.

The cutting-edge tea brand "One Mind in Vegetables and Trees" launched its first product

On July 29th, the cutting-edge tea brand "Yinian Grass and Wood" launched its first product – the "Shenyou Eight Extremes" limited tea gift box. In 2021, Yinian Grass and Wood was established in Beijing, with the "Yinian Tea Search" WeChat service account as the main position, providing users with a wealth of tea tasting, tea playing and tea learning content.

"Suze" officially announces ambassador Lee Lo Xiu and launches new products

On July 30, the personal care home appliance brand "Suji" officially announced the beauty ambassador Li Luxiu, and at the same time launched the new product of the Suji Qixi Festival – men’s razor. Suji was founded in 2015 and is a Xiaomi ecological chain brand. Suji first entered the market from electric toothbrushes, and then expanded its products to electric razors, hair dryers and other sub-categories, covering bathrooms and focusing on head care scenes, and gradually completed the category layout of personal care home appliances.

Plant Label Launches New Plant Milk Series

On July 30, plant-based nutrition brand Plantag plant label launched a new plant milk series. The new series has three flavors: black sesame seeds, oats, and pistachios. The brand emphasizes that the products in this series are all 0 sucrose, 0 lactose, and 0 cholesterol, and are all made of pure plants and do not contain milk ingredients. At present, this series of products has been put on the shelves of the brand Tmall flagship store.

Luckin Coffee × Zero Launches "Planting Package"

On August 2, Luckin Coffee launched the "Plant Package" in conjunction with Monday Zero, which has now been registered in Luckin stores across the country. The package includes two new products: egg-flavored plant ham sandwich and lime plant ham bagel.

"Fenty Beauty" will launch perfume products

On July 29, Fenty Beauty, a beauty brand founded by Rihanna, announced on its Instagram account that its first fragrance product, Fenty Eau De Parfum, will be officially launched on August 10.

Baby food brand "Deer Blue Blue" launched children’s soy sauce

On August 2, baby food brand "Deer Blue Blue" launched a children’s soy sauce. Founded in Anhui in 2020, Deer Blue Blue is an infant brand incubated internally by three squirrels. It takes children from 6 months to 14 years old as the consumer group and launches three product lines of "6 months + nutritional complementary food", "12 months + baby snacks", and "3 years + children’s snacks".

SK-II partners with JD.com to create an online virtual city

SK-II recently joined hands with "JD.com 2nd Floor Feature Z" to create an online virtual city "SK-II CITY" to bring consumers an immersive e-commerce shopping experience. In "SK-II CITY", in addition to pulling down to the second floor for shopping, you can also interact with JD.com Puppy JOY; in addition, users can watch SK-II’s animated videos in the virtual theater and explore behind-the-scenes stories in the "production backstage".

WonderLab Announces Yuxin Liu as Brand Spokesperson

On August 6, WonderLab, a cutting-edge nutritional meal replacement food brand, announced Liu Yuxin as its brand spokesperson on the official Weibo, and launched a limited "40 billion guardian gift box". In addition to probiotics, the gift box also has a spokesperson’s souvenir book, customized commemorative umbrella, badge and other peripherals.

Xiaohongshu "Don’t go to work on Mondays, eat, drink and play company pays the bill"

On August 2 this year, "Xiaohongshu Day" coincided with a Monday. Xiaohongshu planned an offline activity of "No work on Monday, eat, drink and play company pays the bill", allowing Xiaohongshu employees to go out and experience "life on Xiaohongshu" for a day with pay. Xiaohongshu arranges 250 + lifestyle choices in Xiaohongshu, such as Disney, indoor surfing, art exhibitions, massage, escape room, etc., which are loved by users, and encourages employees to choose according to their interests.

Luhan endorses Boucheron

On August 2, French fine jewelry brand Boucheron announced that Lu Han has become the brand spokesperson and will perform the "Seven Hearts" special short film on the occasion of the Qixi Festival. At the same time, the brand also launched the new Quatre Classique series and Quatre Radiant series pendant necklaces in the Chinese mainland.

MCM Announces Kid Wang Linkai as Brand Spokesperson

On August 3, MCM announced that singer and producer Wang Linkai has become the brand spokesperson, and released the MCM 2021 autumn and winter series and Qixi Festival Valentine’s Day special series advertising campaign shot by the ghost. The series of products have been sold simultaneously in MCM boutiques, official websites and Tmall official flagship stores.

Wanglaoji× ChinaMeteorological News Agency Launches Meteorological Popularization

On July 29, the herbal tea brand Wanglaoji officially announced the cooperation with the China Meteorological News Agency, saying that under the guidance of the China Meteorological Administration’s Publicity and Popularization Center, they will jointly carry out the 2021 "Solar Hero" high temperature care action, while guarding high temperature workers, open a series of interesting meteorological trivia science, bringing a touch of coolness and care to more people running under the hot sun.

Zhong Xuegao launches summer short film featuring virtual idol A Xi

On July 30, Zhong Xuegao, a Chinese ice cream brand, announced that the virtual idol Angie was the "special tasting officer of Zhong Xuegao", and launched a summer short film and a season-limited "apricot milk ice cream" flavored ice cream starring Ah Xi. Founded in 2018, Zhong Xuegao started from the ice cream with tile design, focusing on 0 additions and high-quality ice cream products.

Shanghai’s second K11 officially begins construction

On July 30, the groundbreaking ceremony of the second K11 in Shanghai was successfully held, which also indicates that the second K11 will not be far away. This is the re-entry of New World Group into Shanghai after the first K11 shopping and art center in the mainland entered Shanghai in 2013, and it also further improves the strategic layout of K11 in East China. Huang Shaomei, Director and CEO of New World China, said at the groundbreaking ceremony that New World China will uphold the concept of "City New Heritage" in the future and turn the Huaihai Middle Road plot project into a highly recognizable artistic and cultural landmark.

Ele.me: Many brands have joined the "New Service Partner Program"

On July 30, Ele.me announced that many brands such as Nayuki, Lele Tea, 7 Fen Sweet, Liufu Duck, and Jiujiuya have joined the "New Service Partner Program". Ele.me said that it will continue to increase investment and subsidies in the afternoon tea scene, continue to optimize the consumption experience of takeaway, self-pickup, and reservation, further realize the digital upgrade of joint member operations, and better promote new product promotion and cross-border cooperation on the platform.

Taobao and Tmall reduce merchant service fees

On July 28, Taobao Tmall announced that from 0:00 on August 1, the credit collection service fee for all Taobao and Tmall merchants on the platform will be reduced to 0.6% uniformly, and the debit collection service fee will continue to remain free. This means that when consumers use funds such as debit card Yu’e Bao to spend, the merchant’s service fee will continue to be free, and the cost will be borne by the Taobao Tmall platform. If consumers use funds such as Huabei and credit cards to spend, the merchant’s service fee will be cheaper.

Traceability codes will be attached to the three types of duty-free goods on Hainan outlying islands

From August 1st, three types of duty-free goods in Hainan outlying islands, such as fragrance, wine, and mobile phones, will be sold with traceability codes. At the end of December, traceability codes will be attached to all duty-free goods in outlying islands. The traceability code is the unique identification of duty-free goods, including "Hainan outlying islands duty-free goods traceability code", anti-counterfeiting QR code, Hainan duty-free exclusive logo, and "unpaid tariffs, no reselling" warning. The relevant person in charge said that the purchased duty-free goods in outlying islands are goods for personal use by consumers, and must not enter the domestic market for re-sale, and must not participate in illegal activities such as set (on behalf of) purchase and smuggling. After the implementation of the traceability code management of outlying islands duty-free goods, the regulatory authorities can easily identify the violators and

"Tmall Apparel" unveils new brand support system for the first time

On August 4, at the Tmall Apparel New Product Investment Fair, Tmall Apparel released the new brand support system of the platform for the first time, supporting the growth of new apparel brands from trend insights, reducing operating costs to financial services, supply chain security, logistics services, etc. At the same time, it launched the "Rhinoceros Attractive Force" project in conjunction with Ali’s new manufacturing No. 1 project Rhinoceros Intelligent Manufacturing, which is dedicated to opening up fabric research and development and fast counter-supply chain capabilities for new brands. At the same time, Tmall Apparel launched a large-scale investment promotion.

"Chaotianmen Wharf" announced that it has received nearly 100 million yuan in Pre-A roundsfinancing

On August 5, Chongqing Chaotianmen Catering Holding Group’s new consumer brand "Chaotianmen Wharf" announced that it has received nearly 100 million yuan in Pre-A round of financing. The investors are Gao Rong Capital, Panda Capital, Zhanze Investment, Red Dot China and Honghui Capital. This round of financing will be mainly used to strengthen Product Research & Development and data mid-platform building, and realize the further transformation and monetization of the Chaotianmen brand with the help of diversified online and offline marketing methods. At the same time, the company will officially start business extension to the upstream supply chain to provide consumers with better quality ingredients and more reasonable prices.

"Maverick Casey" completed a round of financing of nearly 100 million yuan

On August 3, the pre-cooking brand "Maverick Casey" completed a round of financing of nearly 100 million yuan. This round of financing was led by GF Shinde, followed by Fuzhou Yuguang, and Yuanzhi Capital served as the exclusive financial advisor. The funds will be mainly used for new product research and development, supply chain upgrade, brand marketing and other purposes. Maverick Casey was established in Quzhou in 2020. The main consumer group is positioned as young families. It provides consumers with steak, pizza, pasta, egg tarts and other western food ingredients. It is a pre-cooking brand with family steak as the core.

Hot pot catering brand "Senior Brother Zhou" completed 100 million yuan A round of financing

On August 2, "Senior Brother Zhou", the head brand of Chongqing hot pot, has completed 100 million yuan A round of financing, which is exclusively invested by Black Ant Capital. "Senior Brother Zhou" is the largest direct-operated hot pot brand in Chongqing, focusing on Chongqing spicy hot pot, double-flavor hot pot and signature big knife waist. As of July 2021, "Senior Brother Zhou" has set up 21 directly-operated stores in Chongqing, Shanghai and Shenzhen.

"Pot King"Received tens of millions of financing

On August 6, it was reported that the rice fast food brand "Pot Zaihuang" (formerly known as: Zaihuang Pot) has recently completed a new round of 10 million-level financing. The investor is Tibet Yuankun, a subsidiary of Century Jinyuan Group. It is reported that this is another round of financing voluntarily added by the old shareholder Tibet Yuankun after the new round of financing at the beginning of the year. Pot Zaihuang was established in 2012 and officially renamed the brand "Zaihuang Pot" to "Pot Zaihuang" in 2021. At present, Pot Zaihuang has more than 50 directly-operated stores across the country and will open to join in the second half of 2020. The current number of franchise stores is about 20. Xue Guowei, founder of Pot Zaihuang, said that the next round of financing of Pot Zaihuang has also been launched, with a target scale of about 100 million

Tide play brand "ToyCity" nearly 100 million yuan A + round of financing

On August 3, the trendy play brand "ToyCity" completed a round of financing of nearly 100 million yuan. This round of financing was led by Ease Capital, followed by Fuji Capital, and Yiren Capital served as the exclusive financial advisor for this round. The financing funds will be used for IP incubation, brand promotion and exposure, team building, and ATS space construction.

"Amiro" receives strategic investment from Tencent

On July 30, Amiro, a pioneering technology beauty care brand, received strategic investment from Tencent. Amiro was established in Shenzhen in 2015 and entered the home beauty instrument track from the subdivision vertical with a small makeup mirror. During the Double Eleven period in 2020, AMIRO’s Tmall sales exceeded 54 million, reaching three times that of the same period in 2020. Makeup mirrors ranked first in the Double 11 category for three consecutive years, with cumulative sales exceeding 1 million units.

Beauty equipment brand mesmooth completed 50 million RMB A round of financing

On July 30, the beauty instrument brand mesmooth announced that it has received 50 million yuan A round of financing, which is exclusively invested by Nut Capital. This round of funds will be used for branding, supply chain integration and marketing promotion. Founded in 2019, mesmooth focuses on multi-functional beauty instrument products with "one machine multi-purpose" as the entry point.

"Le Fan" completes 10 million-level A-round financing

On July 30, Le Fan announced the completion of the 10 million A round of financing, led by Baidu and followed by Dingxiang Capital. This round of funds will be used for brand marketing, marketing activities and Product Research & Development. Founded in 2017, Le Fan was incubated in the massage equipment industry group Aojiahua, focusing on the development of portable and mobile smart health products. Currently, it has launched a series of products for young people’s office, home and travel scenarios.

　Roleplay tabletop game brand "Reasoning Master" received $10 million in Pre-A round of financing

On July 30, the Roleplay tabletop game brand "Reasoning Master" completed a $10 million Pre-A round of financing. The investor is Plum Blossom Venture Capital, and Yuze Capital serves as a financial advisor. This round of financing will be used for the expansion of offline stores, the cultivation of upstream authors, and the incubation of hosts.

One-stop new female content social platform Walsea completes millions of yuan angel round financing

On August 2, the one-stop new female content social platform "Walsea" completed millions of yuan angel round financing, and the investor is Liebao. Li Yanni, founder of Walsea, said that this round of funds will be mainly used for team building and product content polishing, driving user growth through word-of-mouth and refined operations, and providing a more comfortable content social environment for female users.

Plant meat brand "in addition to meat" received tens of millions of angel round financing

On August 5, the plant meat brand "Except Meat" completed tens of millions of yuan in angel round financing. This round of financing was led by Huagai Capital and followed by Taiyu Ankang. The plant meat brand "Except Meat" was established in 2019 and has now launched B-end products such as plant meat dumplings and plant solid egg yolks.

"Jianlu Sugar Water Shop" completes a round of financing of nearly 10 million yuan

On August 4, the new Hong Kong-style sugar water brand "Jianlu Sugar Water Shop" completed a round of financing of nearly 10 million yuan. The investor is Fuda Capital. This round of funds will be mainly used for team building, product upgrading and supply chain construction, driving store user growth through word-of-mouth and refined operations, and providing consumers with more comfortable sugar water consumption space.

"Fabez" received nearly 10 million yuan in seed financing

On August 5, the pet nutrition fresh food brand "Fabez" announced that it has received nearly 10 million yuan in seed round financing, and the investor is Qingyu. This round of financing will be mainly used for marketing, advertising, core team building and new product research and development. Fabez was established in 2015, and its current products include cat and dog fresh food and snack cat strips. Among them, the formula of fresh food includes chicken pumpkin wolfberry, duck kelp prebiotics, deep sea fish series, etc. The product is characterized by pure fresh meat, rich in high protein, and no food inducers.

Baking brand "Hua Muzi" received a million yuan angel round + financing

On August 5, "Hua Muzi" announced that it had received millions of yuan in angel round + financing, which was led by Qiguang Capital and co-invested by Zhonglin Capital. This round of funds will be used for new product research and development, brand promotion and channel development. Hua Muzi was founded in January 2020, focusing on the fast-paced lazy breakfast scene of the younger generation, and launching Chinese-style innovative products for Western-style cakes. The product categories include meat floss toast, cheese Iwaki toast, egg yolk rose flower cake and mung bean cake.

Christmas symbolizes love and sacred faith. Christmas is a day of celebration and jubilation abroad. For people in Europe and America, Christmas is like the Spring Festival in China. They have Christmas holidays, give Christmas gifts and participate in various Christmas activities.

The real meaning of Christmas is to commemorate the birth of Jesus. Christmas Eve on December 24th and Christmas Day on December 25th are all related to the legend of the birth of Jesus.

At the beginning of the 4th century, January 6th was a double festival for churches in the eastern Roman Empire to commemorate the birth and baptism of Jesus, that is, God revealed himself to the world through Jesus.

This day is also the winter solstice festival of the Roman calendar, which means the beginning of the recovery of everything. Perhaps for this reason, the Roman church chose this day as Christmas.

Christmas is the biggest festival in the Christian world. It is generally believed that December 25th, as Christmas, may have started in the Roman Church in 336 AD.

Because the calendars used by local churches are different, the specific dates cannot be unified, so December 24 to January 6 of the following year is designated as the Christmas Festival, and local churches can celebrate Christmas during this festival according to local conditions.

In many countries in Europe and America, people attach great importance to this festival and associate it with the New Year. The excitement and solemnity of the celebration greatly surpassed the New Year and became a national holiday.

The symbol of Christmas tree

It is said that the Christmas tree first appeared in the Saturnalia in mid-December in ancient Rome, and the German missionary Nicholas used vertical trees to worship the infant in the 8th century. Subsequently, the Germans took December 24 as the festival of Adam and Eve, and put a "paradise tree" symbolizing the Garden of Eden at home, and hung cookies representing the sacred bread to symbolize atonement; And lit candles to symbolize Christ. In the 16th century, Martin Luther, a religious reformer, designed a Christmas tree with candles in it for a starry Christmas night.

However, there is another popular saying about the origin of the Christmas tree in the west: A kind farmer warmly entertained a wandering child on Christmas Day. When leaving, the child broke off a branch and planted it on the ground and immediately grew into a big tree. The child pointed to the tree and told the farmer that every year today, the tree is full of gifts to repay your kindness. Therefore, the Christmas tree people see today is always full of small gifts. Designed by Horsley. The card depicts a noble family, and three generations raise their glasses together to congratulate an absent relative. At that time, he printed 1000 copies, and the unused printing house sold them at a price of 1 shilling each. So the Christmas card was born.

,

Live broadcast November 30th. According to Beiqing report, Li Tie himself recently found Chen Yiyuan, chairman of the Chinese Football Association, profoundly self -review and sincere apology.mean.

For Li Tie’s future, the Chinese Football Association will submit a report to the superior management department. After approval, it will announce the final result through official channels in December.

Li Tie brought the country’s feet this afternoon to the last outdoor training of this closed training at the Taihu Taihu Football Base in Suzhou.Subsequently, the team will take one day on December 1 and be collectively transferred to Shanghai on December 2 to receive "independent observation".Because some Chinese Super League teams have recently come to Shanghai to prepare for the Chinese Super League, some of the national football will directly meet with the club troops, and the national football coaching team will not arrange any collective training in Shanghai.